Somethink Brand tomonidan yaratilgan WiseTribe Education Vizual identifikatsiya — Grafika, Illyustratsiya va Vizual Kommunikatsiya Dizayni tanlov toifasida nufuzli 2020 A' Design Award Kumush Mukofoti mukofotining yuqori baholangan g'olibidir.

KumushGrafika· 2020

WiseTribe Education Vizual identifikatsiya

muallif: Somethink Brand

Mijoz: WiseTribe education

Grafika toifasida A' Design Award Kumush Mukofoti g'olibi

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A' Design Award saytida ko'rish Press-reliz Mukofot nishoni

Ranglar

Dizayn

WiseTribe Education Vizual identifikatsiya haqida

WiseTribe Education — tug'ilgandan o'n ikki yoshgacha bo'lgan bolalarga xizmat ko'rsatuvchi ta'lim tashkiloti uchun yaratilgan vizual identifikatsiya. Xitoycha weisi brend nomi inglizcha wise so'ziga o'xshab yangraydi, bu esa "fikrlash" ma'nosini ham anglatadi. Identifikatsiyada erkinlik va tasavvurni ifodalash uchun jasur rang kombinatsiyalari va yordamchi grafikalar qo'llanilgan. Mahalliy tub aholi obrazi, dinozavr, donolik daraxti va sayyorani o'z ichiga olgan maskot personajlari bolalarning brend bilan bog'lanishiga yordam beradi. Identifikatsiya plakatlar, ijtimoiy tarmoqlar shablonlari, tashrifnomalar, konvertlar va nishonlarda qo'llaniladi.

Tan olinish

A' Design Award Kumush Mukofoti haqida

WiseTribe Education Vizual identifikatsiya A' Design Award Kumush Mukofotining g‘olibi bo‘lib, bu go‘zal, ulug‘vor va ta’sirchan eng yuqori darajadagi dizaynlarga beriladigan favqulodda nufuzli e’tirofdir. Kumush g‘oliblari o‘z dizaynerlarining ajoyib mahorati, iste’dodi va o‘tkirligini ko‘rsatuvchi juda yorqin va o‘ta ijodiy asarlardir. WiseTribe Education Vizual identifikatsiya ajoyib, namunaviy, diqqatga sazovor darajada kasbiy va chuqur innovatsion asar bo‘lishi kutiladi. A' Design Award Kumush Mukofotini qo‘lga kiritgan ushbu dizayn san’at, fan, dizayn va texnologiya chegaralarini kengaytiruvchi juda e’tiborga loyiq, tahsinga sazovor ixtirodir. WiseTribe Education Vizual identifikatsiya ko‘pchilik havas qiladigan, istaklarni uyg‘otadigan, ijobiy tuyg‘ular olib keladigan hamda hayrat va ajablanish uyg‘otadigan ijoddir.

Dizayn ortida

Press-kit

Dizayner tomonidan taqdim etilgan kreditlar, jamoa a'zolari va texnik tafsilotlar.

Noyob xususiyatlar: The Wise Tribe is a education organization. Focus on children between 0 and 12 years old.The brand's Chinese name "weisi" is a homonym for "wise" in English., which is also the meaning of thinking. They hope the brand can be more close to children, like the original tribe, accompany the growth of children. They believe that children grow up with infinite possibilities, Therefore, the brand should be like children, with infinite imagination space.
O'lchamlar va qadoqlash: Writing paper:210mm (width) *285mm (length), Business card:90mm (width)*55mm(length), The badge:50mm(width)*50mm(length)
Teglar: Brand, logo, Visual Identity, Education, child
Ishlab chiqarish texnologiyasi: Templates for posters and social media, business cards, envelopes, badges.
Dizayn muammosi: In recent years, the concept of STEM teaching has not yet emerged in China, and people are still ignorant of the concept of "children's recreation center" or "interest enlightenment education". As a new brand of diversified interest enlightenment education, the Wise Tribe is facing the conceptual challenge of the whole traditional enlightenment education market. And how they can visually differentiate themselves from other brands in the market.
Tadqiqot: Blooming in the soil of tribal freedom is the core idea of this case. In the whole design process, combining the characteristics of multi-dimensional education and teaching resources of the brand, they adopted more bold combination methods in brand color, auxiliary graphics, etc., to make the brand full of infinite possibilities and vitality, and created various forms of IP images for it.
Ilhom: The wise tribe, which means the most primitive enlightenment fire and intelligent division of labor, is a state of being unrestrained by rules and full of inspiration. If it is designed with a single image, it is likely to fall into the routine of conventional machinery.Blooming in the soil of tribal freedom is the core idea of this case. They adopted more bold combination methods in brand color, auxiliary graphics, etc., to make the brand full of infinite possibilities and vitality.
Loyiha muddati: The project started in January 2018 in Guangzhou, China.
Ish jarayoni: Within the brand, They have joined the Wise indigenous people, the wise dinosaur, the wise wisdom tree and the mascot of the wise planet, so that the children can communicate with the brand better.
Jamoa a'zolari: Astro Wong
Dorne Tsui
Jr Deng
Rasm mualliflari: Image #1: Designer Astro Wong, WiseTribe education, 2018.
Image #2: Designer Astro Wong, WiseTribe education, 2018.
Image #3: Designer Astro Wong, WiseTribe education, 2018.
Image #4: Designer Astro Wong, WiseTribe education, 2018.
Image #5: Designer Astro Wong, WiseTribe education, 2018.