Keiichiro Yanagi - Harajuku Design Inc. tomonidan Ancora Brend Identifikatori

Keiichiro Yanagi - Harajuku Design Inc. tomonidan yaratilgan Ancora Brend Identifikatori — Grafika, Illyustratsiya va Vizual Kommunikatsiya Dizayni tanlov toifasida nufuzli 2023 A' Design Award Platina Mukofoti mukofotining yuqori baholangan g'olibidir.

PlatinaGrafika· 2023

Ancora Brend Identifikatori

muallif: Keiichiro Yanagi - Harajuku Design Inc.

Mijoz: Harajuku Design Inc.

Grafika toifasida A' Design Award Platina Mukofoti g'olibi

703,415

Tasdiqlangan mukofot g'olibi

#146124 uchun mukofot holatini tasdiqlash

Saytga tashrif A' Design Award saytida ko'rish Press-reliz Mukofot nishoni

Ranglar

Dizayn

Ancora Brend Identifikatori haqida

Ancora - bu qalam va statsionar mahsulotlarni sotadigan brend do'koni. Hozirgi kunda raqamlashtirish va axborot-kommunikatsiya texnologiyalari jadal rivojlanmoqda. Boshqa tomondan, Ancora shaxsan analog aloqani qayta tiklashga e'tibor qaratadi. Ancora ushbu qadriyatlarni qayta ko'rib chiqadi, buning natijasida ularning yozish, yurakdan chizish yo'llari quvonch keltiradi, bu esa turli xil usullarda birlashtirilishi mumkin bo'lgan sozlanishi mumkin bo'lgan favvora qalamlari kabi maxsus tajribani taqdim etadi; va kokteyl shaker yordamida siyoh aralashtirish.

Tan olinish

A' Design Award Platina Mukofoti haqida

Ancora Brend Identifikatori A' Design Award Platina Mukofotining g‘olibi bo‘lib, bu haqiqatan ham noyob, nafis va ulug‘vor dizaynlarga beriladigan o‘ta nufuzli e’tirofdir. Platina g‘oliblari yaratilish mo‘jizalari, intellektual ijodkorlik chegaralariga guvohlik bo‘lib, o‘z dizaynerlarining tengsiz kasbiy mahorati va daholigini namoyon etadi. Ushbu dizaynlarning bir davr estetikasini belgilovchi, jamiyat farovonligiga hissa qo‘shuvchi hamda san’at, fan, dizayn va texnologiya chegaralarini kengaytiruvchi eng mashhur asarlar bo‘lishi kutiladi. Ancora Brend Identifikatori yuksak mukammallik darajasini namoyon etadi va o‘zining foydali hamda qimmatli xususiyatlari bilan dunyoni shubhasiz yaxshiroq joyga aylantiradi. Ancora Brend Identifikatori istaklarni uyg‘otuvchi, ilhomlantiruvchi, hayajonlantiruvchi, xursand qiluvchi va katta quvonch tug‘diruvchi A' Design Award Platina Mukofotini qo‘lga kiritgan asardir.

Dizayn ortida

Press-kit

Dizayner tomonidan taqdim etilgan kreditlar, jamoa a'zolari va texnik tafsilotlar.

Noyob xususiyatlar: The brand follows the basic rituals of writing: filling the pen with ink, scribbling to test it before writing, etc. Using a “for everybody” design, also unites the simplicity of the form with the complexity of customization. The symbol mark shows a handwritten line from the tip of a fountain pen (as a scribble) with an ”A” in the center which is the initial letter of the brand name. The graphic design expresses colorful ink drops and handwritten lines written by the pen.
O'lchamlar va qadoqlash: The size may vary because there are different types of products.
Teglar: Branding
Ishlab chiqarish texnologiyasi: Many materials were used in the creation of the product and package.
Tadqiqot: Easy to select and choose by color gradients - All the items are part of the same brand - High level of customization A workshop where you can customize your pen to your taste turning a stationary experience into a shopping dream. - Everybody can enjoy. - A place to come to experience the colorful world of stationery. - Using refillable ink.
Ilhom: Ancora is a brand store which sells fountain pens and stationaries. Nowadays, digitalization and information and communication technology have been progressing rapidly. On the other hand, Ancora focuses on the revival of analog in-person communication. Ancora reconsiders these values in which their way of writing, drawing from the heart provides joy that also delivers a special experience such as customizable fountain pens that can be combined in a myriad of ways; and ink blending using a cocktail shaker.
Loyiha muddati: The store opened in March 2020. Located in Tokyo, Japan.
Ish jarayoni: As a gift, a fountain pen is not just perfect but also provides a story on its own.
Jamoa a'zolari: Creative director: Keiichiro Yanagi
Art directior: Keiichiro Yanagi
Graphic designer: Joséphine Grenier
Graphic designer: Yuka Minamino
Graphic designer: Ryusei Sakurai
Photography: Takashi Takayama
Project manager: Minoru Aoishi
Producer: Miho Nishikawa