由設計師 Yuk Pui Cheung 創作嘅 Moi Nivak 品牌形象 係備受推崇嘅 2022 A' Design Award 鐵獎 得獎作品，獲獎類別為 平面設計。
鐵平面· 2022
Moi Nivak 品牌形象
客戶: Moi Nivak
平面 類別嘅 A' Design Award 鐵獎 得獎者
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經驗證嘅獲獎者
驗證設計 #131797 嘅獲獎狀態設計
關於 Moi Nivak 品牌形象
Moi Nivak係為一間專營當代收藏品嘅網上零售商而設計嘅品牌形象。呢間零售商結合咗精品店同設計店嘅概念，提供嚟自世界各地嘅日常收藏品同設計單品。呢套形象系統包括品牌策略、命名、文具同網站設計。主要字體採用Sunset Gothic，一款無襯線字體，而品牌標誌則係度身訂造嘅字體設計。所有品牌傳播都採用同一套字體設計方案，令內容保持清晰易讀、簡潔直接。
榮譽認可
關於A' Design Award 鐵獎
Moi Nivak 品牌形象是 A' Design Award 鐵獎得主，這是授予滿足人們對設計精良的創作所期待的專業與工業要求的優良設計的聲望認可。鐵獎得主展現出其創作者的高超技藝、高度專業化、專家級的理解力和創造能力。預計Moi Nivak 品牌形象將成為一件備受推崇、令人欽佩且被珍愛的創作，既實用又創新。這件贏得 A' Design Award 鐵獎的設計整合了行業最佳實踐，並擁有與專業知識和才華相結合的稱職技術特性。Moi Nivak 品牌形象因其嚴謹而受到尊重，旨在提供有助於讓世界變得更美好的生活品質改善。
設計背後
新聞資料包
由設計師提供嘅製作人員名單、團隊成員同技術詳情。
- 獨特屬性
- moi nivak is an online retailer dedicated to curation of contemporary collectibles, carefully select daily collectibles and design items from around the world. Combining a select store and design shop, the select store opens its door to welcome arts and cultural collectible lovers from around the world.
Graphic Dpt has developed the brand identity framework to introduce moi nivak as a new player in the field. The brand system comprehends brand strategy, name, stationery and website. - 尺寸同包裝
- Business Card – W 85mm x H 55mm / PMS color digital printing
Packaging Box – W 320mm x D 255mm x H 140mm / Corrugated Mailer Box / 1-color offset printing - 標籤
- design select, select store, select shop, daily select, collectibles
- 研究
- We went into research for typefaces at first. Sunset Gothic is a dexterous, workhorse sans-serif, designed by Benjamin Critton, published by Colophon Foundry. The brand's typography has signature gesture and legibility, include curvature terminals and type’s horizontal strokes, implicates the diversity of the business — a select store with collectible groceries and design products.
- 靈感
- The foundation of the moi nivak brand is set off by primary typography set in Sunset Gothic. The word mark is a bespoke typeface, developed by Colophon Foundry's Benjamin Critton, with subjective mélange of a multitude of unattributed sans-serif painting styles. The typographic approach has been used throughout to provide legibility across all of moi nivak's brand communications.
- 項目時長
- The project started in June 2021 and finished in September 2021 in Taipei.
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