La Boutique Jzn Umsebenzi Oyinhloko: Ukwakhiwa Kwangaphakathi Kwesitolo Sokubhaka ngu-Millton Yu

Umdwebo La Boutique Jzn Umsebenzi Oyinhloko: Ukwakhiwa Kwangaphakathi Kwesitolo Sokubhaka ngu-Millton Yu ungumnqobi ohlonishwa kakhulu womklomelo odumile we-2021 Umklomelo Webhulonzi we-A' Design Award Esigabeni Somncintiswano se-Ukudizayina Ingaphakathi.

IbhulonziIngaphakathi· 2021

La Boutique Jzn Umsebenzi Oyinhloko: Ukwakhiwa Kwangaphakathi Kwesitolo Sokubhaka

ngu Millton Yu

Iklayenti: M. INTERIOR DESIGN Co., LTD

Umnqobi we-Umklomelo Webhulonzi we-A' Design Award Esigabeni se-Ingaphakathi

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Umnqobi Womklomelo Oqinisekisiwe

Qinisekisa Isimo Somklomelo se-#123736

Vakashela Isayithi Buka ku-A' Design Award Isitatimende Sabezindaba Ibheji Yomklomelo

Imibala

Ukuklama

Mayelana ne-La Boutique Jzn Umsebenzi Oyinhloko: Ukwakhiwa Kwangaphakathi Kwesitolo Sokubhaka

Umbhalo Wencwadi: I-La Boutique Jzn ukwakhiwa kwangaphakathi kwesitolo sokubhaka esiseTaipei, eTaiwan, okwaqedwa ngoNovemba 2019. Isikhala esingamamitha awu-68 amakwele sethula uphawu lwebhrendi lokubhaka oluneminyaka eyikhulu ngendlela yesimanje. Igolide-pinki elifiphele lithatha indawo yombala obomvu wemicimbi yendabuko futhi linika isitolo isimo esithobekile nesizolile. Izakhiwo ezingamakwele kanye nezindingilizi zisebenza njengophawu lwebhrendi futhi zibonakala efasiteleni elinamagridi esiShayina, esimweni sophahla, kophethe wenkantini ogobile, eminyango yamakhabethe enziwe ngesitokwe esilukiwe kanye nemuva yezitulo, kanye nemigqa yensimbi efakwe phansi.

Ukuqashelwa

Mayelana ne-Umklomelo Webhulonzi we-A' Design Award

La Boutique Jzn Umsebenzi Oyinhloko: Ukwakhiwa Kwangaphakathi Kwesitolo Sokubhaka iwinile uMklomelo Webhulonzi we-A' Design Award, ukwaziswa okuhloniphekile kakhulu okunikezwa imiklamo ephawulekayo eyehlukaniswa ukudala, ubuhlakani nobukhali bengqondo. Abawinile beBhulonzi yimisebenzi enobuchule obukhulu nedala ngokumangalisayo eqinisekisa isipiliyoni esibanzi, umcabango nobuhlakani babaklami babo. La Boutique Jzn Umsebenzi Oyinhloko: Ukwakhiwa Kwangaphakathi Kwesitolo Sokubhaka ilindeleke ukuba ibe yinto exatshwa kakhulu, edunyiswayo nethandwayo, enobungcweti obuphawulekayo nezinto ezintsha. Lo mklamo owinile uMklomelo Webhulonzi we-A' Design Award uhlanganisa izindlela ezinhle kakhulu ebuciko, esayensi, ekuklameni nasebuchwepheshe futhi uhamba phambili ngenxa yokunaka kwawo imininingwane. La Boutique Jzn Umsebenzi Oyinhloko: Ukwakhiwa Kwangaphakathi Kwesitolo Sokubhaka iyanelisa izidingo ngokumangalisayo, ithinta izifiso, iheha imizwa futhi ikhanga ukufuna ukwazi.

Ngemuva Kokuklama

Iphakheji Yabezindaba

Ama-credit, amalungu eqembu nemininingwane yobuchwepheshe ehlinzekwe ngumklami.

Izici Ezihlukile: As a leading brand in the upscale HAN PASTRY market, JZN and its design team for the new store are committed to creating a unique EXPERIENCE STORE to incorporate the warmth of the century-old pastry business with modern spatial aesthetics. It sets a high standard to be in line with the image of five-star hotels and international fashion brands to welcome tourists from all over the world.
Izilinganiso Nokupakisha: The project is 68 square meter.
Amathegi: Commercial, Shop, Interior Design, Space, Food
Ubuchwepheshe Bokukhiqiza: To differ from traditional pastry store, the designers carefully choose their use of color tone, interior construction material, and take on space planning. Rouge color, widely used in traditional wedding ceremonies, as well as the festival, is replaced by matte-gold-pink color to form a highly impressive soft color tone in the space. The choice of design helps the brand get rid of the old-fashioned image and become vibrant and young instead. Through marketing strategy, it expands the customer base and invigorates this century pastry brand simultaneously.
Inselele Yokudweba: The design team takes the design challenge to re-present a sense of elegance inherited from the traditional pastry brand while balancing between tradition and contemporary. The focus on the representation of traditional elements keeps the Brand Legacy. While shaping the space through the eyes of contemporary, and incorporating chic elements to re-present tradition, the boutique pastry store brings out the recurrence of the sense of joy and happiness of old time.
Ucwaningo: The shapes of square and circle are the brand symbol. While the word for square in Chinese means scope and standard, the word for circle in Chinese means Harmony. The symbols of square and circle are used as the visual image in the Chinese boutique pastry store, including the pattern of Chinese gridded window, the shape of the ceiling, the arc angle desktop, woven rattan door of the cabinet, woven rattan chair back as well as the pattern of metal wire embedded on the floor.
Ugqozi: While walking into the matte-gold-pink visual delight, embraced by the chic and elegant atmosphere from inside and outside the Chinese gridded window, one can surely feel a sense of joy and happiness in the space.
Ubude Bephrojekthi: The project finished in November 2019 in Taipei, Taiwan.
Ukuhamba Kokusebenza: When a pastry store is presented with spatial aesthetics and exquisiteness to showcase boutique pastries in high-quality packaging, this design project provides an answer to the boutique marketing strategy for traditional classic pastry business. It sets up a high standard in the quest for brand innovation.
Amalungu Eqembu: Designer: Millton Yu
Amakhredithi Ezithombe: Image #1-5: Photographer Alvic Han, La Boutique Jzn, 2019.