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Yedao Lugui Baijiu Iṣẹ́ Àkọ́kọ́: Ìpalẹ̀mọ́ Ohun Mímu láti ọwọ́ Wen Liu and Xianwen Wu

Yedao Lugui Baijiu Iṣẹ́ Àkọ́kọ́: Ìpalẹ̀mọ́ Ohun Mímu láti ọwọ́ Wen Liu and Xianwen Wu jẹ́ aṣẹ́gun olókìkí púpọ̀ ti 2020 Àmì-ẹ̀yẹ Fàdákà A' Design Award nínú Ẹ̀ka Ìdíje Àpẹẹrẹ Ìdìpò.


FàdákàÌdìpò· 2020

Yedao Lugui Baijiu Iṣẹ́ Àkọ́kọ́: Ìpalẹ̀mọ́ Ohun Mímu

látọ̀wọ́ Wen Liu and Xianwen Wu

Oníbàárà: Hainan Yedao Liquor Developemt Co., Ltd

Aṣẹ́gun Àmì-ẹ̀yẹ Fàdákà A' Design Award nínú Ẹ̀ka Ìdìpò

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Àwọ̀

Àpẹrẹ Náà

Nípa Yedao Lugui Baijiu Iṣẹ́ Àkọ́kọ́: Ìpalẹ̀mọ́ Ohun Mímu

Yedao Lugui Baijiu jẹ́ àpẹẹrẹ ìpalẹ̀mọ́ fún àmì ọtí kan láti Ìpínlẹ̀ Hainan ní gúúsù orílẹ̀-èdè China. A ṣàfihàn àwọn ibi ìwòran mẹ́jọ tí ó gbajúmọ̀ ní Hainan gẹ́gẹ́ bí àwòrán ní iwájú ìgò gíláàsì náà. A yà àmì ọrùn ìgò sọ́tọ̀ pẹ̀lú àwọ̀ tí ó yàtọ̀. A ṣe àpótí òde náà pẹ̀lú acrylic àti bébà, nítorí náà a lè rí ìgò tí a yà lára inú rẹ̀ dájúdájú. A lo ìtẹ̀wé wúrà àti ìtẹ̀wé siliki sórí àpótí náà, a sì fi iṣẹ́ ọnà òdòdó sísun parí ìgò náà. Àṣàyàn àwọ̀ búlúù tí ó rọrùn ń ṣàfihàn àṣà àti ìrìnàjò afẹ́ ìbílẹ̀ ti Hainan.

Ìdánimọ̀ Náà

Nípa Àmì-ẹ̀yẹ Fàdákà A' Design Award

Yedao Lugui Baijiu Iṣẹ́ Àkọ́kọ́: Ìpalẹ̀mọ́ Ohun Mímu jẹ́ olùborí Àmì-ẹ̀yẹ Fàdákà A' Design Award, ìdánimọ̀ onípọ̀nlé lọ́nà àrà ọ̀tọ̀ tí a fún àwọn àwòṣe ìpele gíga jùlọ tó dára tó sì ń kan ọkàn. Àwọn olùborí Fàdákà jẹ́ àwọn iṣẹ́ tó ń tàn yòò gidigidi tó sì ní ìṣẹ̀dá púpọ̀ tí wọ́n ń ṣàfihàn ìmọ̀ ìjìnlẹ̀, ẹ̀bùn àti ìmọ̀ràn àwọn olùṣàwòṣe wọn. A retí pé Yedao Lugui Baijiu Iṣẹ́ Àkọ́kọ́: Ìpalẹ̀mọ́ Ohun Mímu yóò jẹ́ iṣẹ́ àgbàyanu, àpẹẹrẹ rere, ti ọ̀jáfáfá lọ́nà tó ṣe pàtàkì tó sì ní ìmúṣẹ̀dá tuntun jinlẹ̀. Àwòṣe tó borí Àmì-ẹ̀yẹ Fàdákà A' Design Award yìí jẹ́ ohun ìmúṣẹ̀dá tó hàn gbangba gidigidi tí a mọrírì tó ń ṣe anfàní tó sì ń tì ààlà iṣẹ́ ọnà, sáyẹ́ǹsì, àwòṣe àti ìmọ̀-ẹ̀rọ síwájú. Yedao Lugui Baijiu Iṣẹ́ Àkọ́kọ́: Ìpalẹ̀mọ́ Ohun Mímu jẹ́ ẹ̀dá tí ọ̀pọ̀lọpọ̀ ń ṣe ìlara, tó ń jí ìfẹ́ inú, tó ń mú ìmọ̀lára rere wá tó sì ń jí ìyàlẹ́nu àti ìyanu.

Lẹ́yìn Àpẹrẹ Náà

Àkójọ Ìròyìn

Àwọn ẹ̀tọ́, àwọn ọmọ ẹgbẹ́ àti àlàyé ìmọ̀ ẹ̀rọ tí olùṣàpẹrẹ pèsè.

Àwọn Ohun Àkànṣe
Hainan Province is a famous tourist attraction in the south of China. It has a tropical monsoon climate. Yedao Lugui Baijiu is a well-known brand in Hainan. The idea of producing Yedao Lugui Baijiu is to promote the local characteristics of Hainan. Yedao Lugui Baijiu also conveys Hainan's local tourist culture.
Ìwọ̀n àti Àpò
The packaging box size is 325mm in length, 326mm in width and100mm in height.
Àwọn Àkọlé
Yedao Lugui Baijiu, Hainan Tourism Products, Tourism, Hainan Characteristics, Tourist Attraction Illustration
Ìmọ̀-ẹ̀rọ Ìṣelọ́pọ̀
The material of the outside box is acrylic and paper. The technology of the outside box uses a gold stamp and silk printing. The material of the bottle is a glass bottle. The technology of the bottle uses a craft of roasted flower. The cover of the bottle uses plastic cover as material and uses baking gold as technology.
Ìpèníjà Àpèsè
The outcome of box shape design was not ideal in the early stage, as the product details were not well displayed. The design made continuously improved in the later stage. The result of the packaging design seems more prominent in the display effect and shelf placement.
Ìwádìí
The research background is about Hainan's tourism culture. After researching on the product market, visiting the field of Hainan, and reading online sources, thus we find the representative scenic spots of Hainan's tourism culture. The design is mainly based on the form of illustration. The design highlights the product features. It also highlights the theme of the tourist product.
Ìmísí
The idea of design is to promote local cultural characteristic and tourist culture of Hainan, so the design applies the eight scenic spots of Hainan as a creative idea. The design in order to create an interaction between product, tourist and scenic spot, so those eight famous tourist attractions are presented in illustration form on the face side of the bottle. The design tries to produce an impressive effect to the tourists for spreading the idea of the product. The neck label is distinguished by a different colour. The surface of the outside box is made of transparent acrylic, so the illustration of the product bottle in the inside can be clearly seen. The overall colour of the design is blue with a simple style. It creates a good display effect. The design has the characteristics of Hainan.
Àkókò Iṣẹ́ Àkànṣe
The project started in October 2018 and finished in May 2019 in Shenzhen.
Ìlànà Ìṣiṣẹ́
Hainan is a famous tourist attraction with Chinese characteristics. In order to promote Hainan's tourism culture to the public, so the design uses the iconic eight tourist attractions of Hainan on the illustration. The illustration on the front of the bottle seems to directly communicate with the audience. The design tries to impress the audience for spreading the idea of the product.
Àwọn Ọmọ Ẹgbẹ́
Designer: Wen Liu
Designer: Xianwen Wu
Designer: Weijie Kang
Ìfọwọ́sí Àwòrán
Image #1: Creator Wen Liu, Yedao Lugui Baijiu 2019.
Image #1: Creator Xianwen Wu, Yedao Lugui Baijiu, 2019.
Image #1: Creator Weijie Kang, Yedao Lugui Baijiu, 2019.
Image #1: Illustrator Shuanglong Wang, Yedao Lugui Baijiu, 2019.

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