Kratistos Shopper Bag Ìṣàpamọ́ Ọjà láti ọwọ́ Konstantinos Chamamtzis jẹ́ aṣẹ́gun olókìkí púpọ̀ ti 2026 Àmì-ẹ̀yẹ Irin A' Design Award nínú Ẹ̀ka Ìdíje Àpẹẹrẹ Ìdìpò.
IrinÌdìpò· 2026
Kratistos Shopper Bag Ìṣàpamọ́ Ọjà
látọ̀wọ́ Konstantinos Chamamtzis
Oníbàárà: Kratistos by Costis
Aṣẹ́gun Àmì-ẹ̀yẹ Irin A' Design Award nínú Ẹ̀ka Ìdìpò
Aṣẹ́gun Àmì Ẹ̀yẹ Tí a Jẹ́rìísí
Jẹ́rìísí Ipò Àmì Ẹ̀yẹ fún #177263Àpẹrẹ Náà
Nípa Kratistos Shopper Bag Ìṣàpamọ́ Ọjà
Kratistos ṣàfihàn àpò rírà aago ọwọ́ tuntun rẹ̀, tí ó gba ìmísí láti ara àmì lẹ́tà A olókìkí ti burandì náà tí ó dúró fún ìbẹ̀rẹ̀ tuntun àti títayọ. Àpẹrẹ àrà ọ̀tọ̀ ti àpò náà so àwòrán àti rìbọ́ọ̀nù pọ̀ láti fi àmì burandì náà hàn ní ọ̀nà amóríyá nígbà tí a bá gbé e, tí ó sì yí ìṣàpamọ́ ọjà padà sí ìkéde ìdánimọ̀ burandì. Iṣẹ́ ọnà tí ó péye rí i dájú pé àwòrán àti rìbọ́ọ̀nù bára mu dáradára, nígbà tí ìbámu àwọ̀ tí a ṣe pẹ̀lú ìṣọ́ra borí àwọn ìṣòro ohun èlò. Àpò rírà yìí gbé ìlànà tuntun kalẹ̀ fún ìṣàfihàn burandì oníṣẹ̀dá.
Ìdánimọ̀ Náà
Nípa Àmì-ẹ̀yẹ Irin A' Design Award
Kratistos Shopper Bag Ìṣàpamọ́ Ọjà jẹ́ olùborí Àmì-ẹ̀yẹ Irin A' Design Award, ìdánimọ̀ olókìkí tí a fún àwọn àwòṣe tó dára tí wọ́n pàdé àwọn ohun tí iṣẹ́ àti ilé-iṣẹ́ nílò tí a retí láti ọ̀dọ̀ àwọn ẹ̀dá tí a ṣàwòṣe dáradára. Àwọn olùborí Irin ń fi ìjáfáfá ńlá, ìmọ̀ pàtó gíga, òye ògbóǹtarìgì àti agbára ìṣẹ̀dá àwọn olùṣẹ̀dá wọn hàn. A retí pé Kratistos Shopper Bag Ìṣàpamọ́ Ọjà yóò jẹ́ ẹ̀dá tí a kà sí gidigidi, tí a gbóríyìn fún tí a sì nífẹ̀ẹ́, tó wúlò tó sì ní ìmúṣẹ̀dá tuntun. Àwòṣe tó borí Àmì-ẹ̀yẹ Irin A' Design Award yìí ń kó àwọn ọ̀nà tó dára jùlọ ilé-iṣẹ́ jọ, ó sì ní àwọn ànímọ́ ìmọ̀-ẹ̀rọ tó péye tí a so mọ́ ìmọ̀ ṣíṣe àti ẹ̀bùn. A bọ̀wọ̀ fún Kratistos Shopper Bag Ìṣàpamọ́ Ọjà nítorí ìfọ̀kànbalẹ̀ rẹ̀, a sì ṣàwòṣe rẹ̀ láti pèsè ìmúdára ìgbésí ayé tó ń ran ayé lọ́wọ́ láti di ibi tó dára jù.
Lẹ́yìn Àpẹrẹ Náà
Àkójọ Ìròyìn
Àwọn ẹ̀tọ́, àwọn ọmọ ẹgbẹ́ àti àlàyé ìmọ̀ ẹ̀rọ tí olùṣàpẹrẹ pèsè.
- Àwọn Ohun Àkànṣe
- This shopper was meticulously crafted to complement the packaging of the corresponding wristwatch. The design concept ingeniously recreates the A logo of the watch by merging the bag graphics with its handle. When the customer holds the bag, the fabric ribbon extends, forming the upper part of the A. Combined with the printed lower half, the complete logo is revealed, cleverly showcasing the brand in a dynamic, engaging manner.
- Ìwọ̀n àti Àpò
- Shopper Dimensions: Length 330mm x Width 220 mm x Height 300 mm. Weight 250gr. At the points of written details, the paper is satin opaque. Hot stamping method. Japanese type closure. Fabric handles in gros grain 2 pieces, height of 50 mm x 50mm, matching color with the inside part of the shopping bag.
- Àwọn Àkọlé
- shopper bag, kratistos, A, functionality, branding, luxury
- Ìmọ̀-ẹ̀rọ Ìṣelọ́pọ̀
- Following its conceptualization, the shopper was first sketched, then a paper prototype was crafted to assess handle length—a crucial factor for branding impact. The design was digitized, and multiple samples were produced. Rigorous testing with stamping techniques was conducted to achieve the distinct Tyrrenian Bordeaux logo color and the titanium-inspired gray background, reflecting the titanium elements of the watch.
- Ìpèníjà Àpèsè
- The primary challenge was to achieve precise alignment between the graphics of the shopper and the ribbon height, as to showcase effectively the A logo while maintaining carriage functionality and user-friendliness. Additionally, matching the exact brand color was difficult due to the large coverage area, the sensitivity of the paper material, and the hue of the color, requiring careful experimentation and adjustment throughout the process.
- Ìwádìí
- After studying paper shopping bags for other brands, I developed the concept of engaging customers in promoting the product logo. Once the idea was sketched, I conducted extensive tests with various samples to achieve precise alignment between the graphics and the length of the handle. A renowned Italian luxury packaging company, with two generations of expertise, digitally rendered and took on the project. We also experimented with multiple stamping techniques.
- Ìmísí
- The inspiration was drawn directly from the logo of the brand, with the letter A serving as a central element. As the first letter of the Western alphabet, A signifies new beginnings and stands as a universal symbol of excellence, perfectly aligning with the brand identity and aspirations.
- Àkókò Iṣẹ́ Àkànṣe
- This project started in June 2024 in Athens, Greece and was completed in February 2025 in Alessandria, Italy.
- Ìlànà Ìṣiṣẹ́
- The Kratistos shopping bag not only serves its function as packaging but also reflects the creativity and diversity of the brand through its unique design. By integrating the graphics and ribbon to form the iconic A logo, the bag becomes a strategic branding tool, effectively elevating it beyond conventional packaging and actively promoting the brand wherever it is carried.
- Àwọn Ìwé-ẹ̀rí Ohun-Ìmọ̀
- LOGO
1. WIPO, MADRID, International registration No. 1551535 (A KRATISTOS), 09/03/2021. Published in the WIPO GAZETTE OF INTERNATIONAL MARKS No. 27/2020.
2.Greece, Secretary of Investment, ΕΞ 933 / 08-02-2021
3.Trademarks Registry, Government of India, International 1551535, India 4680033, 12/05/2021, Konstantinos Chamamtzis
4. Federal Service for International Property (Rospatent), 1551535, 16/12/2020, Konstantinos Chamamtzis
5.United States Patent and Trademark Office, Reg.
No. 6,413,694, Jul. 13, 2021, Konstantinos Chamamtzis
6.WIPO, MADRID, notification for the BERN Office 21/02/2022, Konstantinos Chamamtzis - Ìfọwọ́sí Àwòrán
- Image #1: Photographer, Lantzounis Dimitrios
Image #2: Photographer, Lantzounis Dimitrios
Image #3: Photographer, Lantzounis Dimitrios
Image #4: Photographer, Lantzounis Dimitrios
Image #5: Photographer, Lantzounis Dimitrios
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