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SHUNSUKE OHE's Japanese Taste Retail Outlet presents a meticulously orchestrated interior environment wherein the compositional architecture follows a strong axial symmetry channeling the viewer's gaz
A luminous retail environment presents itself through carefully orchestrated spatial layers and material harmonies, wherein pale blonde wood establishes the dominant chromatic and textural foundation
A vertically oriented wooden slat screen dominates the right two-thirds of the composition, establishing a rhythmic facade whose warm honey-toned timber creates a syncopated pattern of solid and void,
SHUNSUKE OHE's Japanese Taste Retail Outlet presents a sophisticated commercial interior environment articulated through a refined compositional architecture that balances asymmetrical spatial zones w
A commanding spatial narrative unfolds through the sophisticated interplay of contrasting material palettes and carefully orchestrated circulation zones, where charcoal-black painted surfaces establis

Shunsuke Ohe

Bronze Interior Space and Exhibition Design · 2026

Japanese Taste Retail Outlet

by Shunsuke Ohe

  • A' Design Award 2026 Bronze Winner in Interior Space and Exhibition Design
  • Awarded April 15, 2026
  • CLIENT: Shunsuke Ohe
  • Estimated Number of Design Views: 6,040
  • Verification code 476C27E653 · Verify this award
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About Japanese Taste Retail Outlet

Japanese Taste is a retail outlet located in Kyoto Station in Japan. The store presents crafts, food, sake, cosmetics and daily goods made by artisans, farmers and producers from across Japan. The interior follows Japanese minimalism, using space, light, shadow and restraint instead of decorative motifs. A black toned exterior frames a warm interior of wood, stone and soft light. A large central table works as both display and stage, while vertical lattice elements add depth. The design turns a place of transit into a place of cultural encounter.

SHUNSUKE OHE's Japanese Taste Retail Outlet demonstrates a spatial environment that appears to engage thoughtfully with traditions of refined commercial presentation, integrating architectural clarity with material restraint to create a setting that honors the cultural dimensions of retail experience as contemplative encounter rather than purely transactional exchange. The design seemingly draws upon principles of spatial minimalism where reduction of ornamental complexity allows essential architectural gestures and carefully chosen materials to speak with greater eloquence, a philosophy resonant with modernist spatial practice yet inflected with sensitivity to cultural contexts valuing deliberation, craftsmanship, and the dignity of everyday objects elevated through attentive presentation. The compositional achievement of the space manifests in its rigorous axial organization, establishing a clear processional sequence that invites measured movement from entry through layered zones of discovery toward the terminal threshold, with bilateral symmetry providing both visual stability and a sense of balanced hospitality that positions the visitor at the center of a composed spatial experience. The chromatic sophistication evidences itself in the restrained palette orchestrating warm blonde timber surfaces against cool neutral gray flooring and deep charcoal ceiling planes, a triadic material relationship that creates thermal balance while allowing selective accents of crimson red to register with heightened intensity, demonstrating how chromatic discipline amplifies the expressive potential of isolated color events. The lighting design reveals particular technical merit in its layering of illumination strategies, combining ambient ceiling fixtures with the dramatic linear cove detail that generates a continuous luminous band dematerializing the boundary between wall and ceiling, creating the perceptual effect of a floating horizontal plane that expands spatial volume while directing attention along the longitudinal axis. This interplay between concealed light sources and their atmospheric effects suggests familiarity with phenomenological approaches to architectural illumination where light becomes not merely functional necessity but expressive material shaping spatial experience and emotional response. The material palette demonstrates a dialogue between refined industrial finishes and natural organic textures, juxtaposing the smooth reflective quality of polished flooring and pristine white display cases against the tactile warmth and visible grain of timber veneer, establishing a sensory richness within overall formal restraint that invites both visual and haptic appreciation. The integration of the miniature bonsai pine tree as central focal accent introduces organic irregularity and cultural symbolism into the geometric order, suggesting the design's engagement with aesthetic traditions valuing the interplay between cultivated nature and architectural frame, the living element within the crafted environment. The spatial sequence invites consideration of how retail environments might function as more than mere distribution channels for goods, instead proposing shopping experience as potential ritual of discovery, appreciation, and informed selection, where the architecture frames merchandise as worthy of contemplation and the patron as deserving of spatial dignity and unhurried engagement. How might such environments contribute to the cultivation of more mindful consumer practices, and what does the spatial investment in beauty, clarity, and material quality suggest about the cultural valuation of the everyday objects and craft traditions being presented?

Press Kit

Unique Properties
The Japanese products featured here range widely, from crafts and food to sake, cosmetics and everyday essentials. However, these are not merely commodities. They embody the local climate, materials and techniques, the philosophy of their makers, and the aesthetic sensibilities cultivated by the Japanese people. Consequently, this space aims to serve as a vessel that quietly draws out the value inherent in these diverse items and conveys it to our visitors.
Dimensions & Packaging
Project area : 114.5 sqm / Category : Retail Outlet
Tags
stone , wood , tile , Japanese-style , Kyoto , noren , LUSTYdesign , Shunsuke Ohe
Production Technology
Ceiling : wall paper / Wall : wood , wall paper , stone , wooden lattice / Floor : pvc tile
Design Challenge
At the centre of the space, a large table functions as both display and stage, connecting visitors with products and their stories. Soft fabric like lighting above and vertical lattice elements create warmth, depth, and quiet symbolism. A restrained palette of wood, stone, black, and red brings unity to the diverse product range, forming a subtle spatial framework that allows the products to stand out.
Project Duration
Project Duration : From April 2025 to July 2025 Project location : Kyoto(Japan)
Operation Flow
At the heart of the design is minimalism, a principle deeply rooted in Japanese culture. Rather than relying on superficial motifs, the space reinterprets ma, light and shadow, materiality, order, and restraint within a contemporary retail setting. Framed by a black toned exterior, the interior offers warmth, soft light, and calm, creating a quiet contrast to the bustle of the station and inviting visitors to pause and engage.
Research
A key aim of this project was to transform Kyoto Station from a place of transit into a place of cultural encounter. Through calm fixture planning, restrained lighting, layered sightlines, and a curatorial approach that unifies diverse products, the space invites visitors to pause, explore, and reflect. More than a shop, Japanese Taste presents a contemporary way to communicate the essence of Japanese craftsmanship and sensibility to the world.
Inspiration
Kyoto remains an international city open to the world, whilst embracing a thousand years of history and culture. In this city, which welcomes countless visitors from both home and abroad, Kyoto Station is not merely a transport hub, but a gateway that shapes the city’s first impression. This project involves a retail initiative in this highly public space, showcasing and selling goods crafted by artisans, farmers and producers from across Japan.
Image Credits
Photograph : NANA TAJIMA by ToLoLo studio

Colors of Japanese Taste Retail Outlet

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