Silver Event and Happening Design · 2024
Daxidaxi Gala Event
by Chihsiang Li
- A' Design Award 2024 Silver Winner in Event and Happening Design
- Awarded April 15, 2024
- CLIENT: Daxi Wood Art Ecomuseum
- Estimated Number of Design Views: 128,707
- Verification code FBCC94DCF6 · Verify this award
About Daxidaxi Gala Event
Daxidaxi2023 brought avant-garde fashion designs into traditional festival celebrations, reimagining revered Taiwanese deities such as Guan Gong, Mazu, and Guanyin in a fashion runway show. Century-old temples served as the backdrop, merging traditional culture with cutting-edge fashion design to create a sustainable fashion showcase within historic landmarks. Traditional gods appeared alongside modern dancers, ballet performers, martial artists, and models on the runway, showcasing a new form of cultural celebration.
LIANGI INTERNATIONAL CO., LTD.'s Daxidaxi Gala Event presents a remarkable synthesis of traditional ceremonial architecture and contemporary performance arts, demonstrating how sacred spaces may serve as living stages for cultural celebration while maintaining their spiritual resonance and architectural integrity. The event design positions dancers within the elaborate framework of a historic temple gateway, transforming the threshold between secular and sacred realms into a theatrical proscenium where ancestral traditions find renewed expression through choreographic innovation. The compositional intelligence evident in this documentation reveals sophisticated understanding of how human performance can activate architectural space, the central goddess-figure elevated on ceremonial steps while attendant dancers execute ribbon choreography that traces ephemeral calligraphy against the permanent stone and timber structure. Technical achievement manifests in the masterful integration of multiple lighting sources, from traditional paper lanterns casting warm amber pools to theatrical color washes in cobalt and magenta that sculpt performers while respecting the legibility of architectural detail, this illumination design suggesting deep consideration of how light mediates between historical fabric and contemporary creative intervention. The chromatic vocabulary achieves notable sophistication through the dialogue between vermillion architectural warmth and cool theatrical blues, creating visual depth while establishing the liminal quality appropriate to celebration occurring at the intersection of earthly festivity and spiritual devotion. Costume design demonstrates equal sensitivity to context, with the central figure's elaborate aquamarine gown and floral headdress suggesting celestial or mythological personification, while attendant dancers in flowing white and lavender maintain supporting roles within the visual hierarchy. The captured moment preserves peak choreographic extension, ribbon arcs describing perfect curves that energize the composition while their prismatic colors reference traditional festival aesthetics. This documentation invites consideration of how contemporary event design might honor architectural heritage through creative activation rather than passive preservation, transforming sacred spaces into sites of living cultural transmission.
Press Kit
- Unique Properties
- "Fashionable Deity Tribute Gala" revolutionizes traditional celebratory events by using modern textile techniques and fashion styling to create Taiwan's modern deities (such as Guan Gong, Matsu, Guanyin, etc.). In front of temples, Integrating Traditional Culture with Fashion Design in a Fashion Show, where traditional deities walk the runway alongside modern dancers, ballet performers, martial artists, and models, establishing a new culture of deity tribute.
- Dimensions & Packaging
- Using light projection technology and illumination to outline the contours of the temple, gather dance troupes, fashion models, and traditional folk art teams to create an immersive outdoor theater for the celebratory culture of deity tribute.
- Tags
- festival, celebration event, fashionable deity, tribute gala, gala, party, fashion aesthetics
- Production Technology
- Through collaboration with multiple designers and textile factories, we aim to recreate and new traditional costumes while incorporating fashion show direction into traditional folk performances. This initiative seeks to elevate the styling and attire in celebratory events by customizing traditional deity costumes. By enhancing the richness and cultural significance of traditional celebratory activities, we aspire to deepen the understanding and connection of the younger generation with religious events. Craft a celebratory aesthetic banquet that transcends different forms of performances.
- Design Challenge
- To attract audiences of different age groups and introduce them to traditional celebratory events, we have fostered collaboration between performers from various fields (folk art, contemporary dance, ballet, traditional martial arts, models) and designers (craftsmen, embroidery artists, fashion designers, textile factories). Our efforts are focused on creating a connection between traditional folk celebrations and contemporary cultural art. We aim to integrate techniques from different domains through effective communication and coordination, presenting a contemporary celebration culture feast.
- Project Duration
- The event starts in mid July and finishes in mid August each was held in 2023 in Daxi, Taiwan.
- Operation Flow
- The 2023 Daxidaxi Fashionable Deity Tribute Gala is an interactive celebration of traditional folk and contemporary design in festival culture. It not only preserves the essence of traditional celebratory activities but also provides a new and enchanting viewing experience, resonating with both participants and audiences. This new celebration program bridges the past and present, receiving acclaim from many traditional folk art teams, who are eager to actively participate since its debut.
- Research
- Preserving and promoting Lord Guan's birthday celebration, known as the "second Chinese New Year for Daxi," is a significant responsibility to uphold the local cultural heritage. Encourage the active participation of local community members in the planning and execution of the celebration. Collaborate with artists, designers, and performers to infuse creativity and modern elements into the event without compromising its traditional essence.
- Inspiration
- Drawing inspiration from traditional temple festivals in Taiwan, transform the conventional image of festive culture. design team seek to blend modern textile technology with traditional celebration elements, incorporating dance, martial arts, models, and traditional performers to create a new celebration culture.
Colors of Daxidaxi Gala Event
Get Daxidaxi Gala Event
Cultural Event Design and Production Services
We transform traditional cultural celebrations into immersive contemporary experiences. Our award-winning team blends heritage with innovation, creating events that honor tradition while captivating modern audiences. From concept to execution, we deliver memorable cultural productions.
G0E2 Shop