Sxdesign tomonidan yaratilgan Mamba Chiliast Primary Function: Brend identifikatsiyasi — Grafika, Illyustratsiya va Vizual Kommunikatsiya Dizayni tanlov toifasida nufuzli 2022 A' Design Award Kumush Mukofoti mukofotining yuqori baholangan g'olibidir.
KumushGrafika· 2022
Mamba Chiliast Primary Function: Brend identifikatsiyasi
muallif: Sxdesign
Mijoz: MC basketball community
Grafika toifasida A' Design Award Kumush Mukofoti g'olibi
Tasdiqlangan mukofot g'olibi
#131771 uchun mukofot holatini tasdiqlashDizayn
Mamba Chiliast Primary Function: Brend identifikatsiyasi haqida
Mamba Chiliast — Mamba Mentality muxlislari tomonidan tashkil etilgan basketbol hamjamiyati uchun yaratilgan brend identifikatsiyasi. Ushbu identifikatsiya a'zolarni basketbol faoliyati orqali birlashtiradi hamda ularga mansublik, faxr va o'ziga xoslik tuyg'usini beradi. Logotip vizual asos sifatida M va C harflarining birikmasidan hosil bo'lgan geksagramma shaklidan foydalanadi. Vizual markazga joylashtirilgan ko'z Mambani ifodalaydi. Geksagramma e'tiqod, tashkilotchilik va energiya bilan bog'liq umumiy assotsiatsiyalarni eslatadi. Logotip turli o'lchamlarda chop etilishi, tikilishi yoki quyma qolipda tayyorlanishi mumkin.
Tan olinish
A' Design Award Kumush Mukofoti haqida
Mamba Chiliast Primary Function: Brend identifikatsiyasi A' Design Award Kumush Mukofotining g‘olibi bo‘lib, bu go‘zal, ulug‘vor va ta’sirchan eng yuqori darajadagi dizaynlarga beriladigan favqulodda nufuzli e’tirofdir. Kumush g‘oliblari o‘z dizaynerlarining ajoyib mahorati, iste’dodi va o‘tkirligini ko‘rsatuvchi juda yorqin va o‘ta ijodiy asarlardir. Mamba Chiliast Primary Function: Brend identifikatsiyasi ajoyib, namunaviy, diqqatga sazovor darajada kasbiy va chuqur innovatsion asar bo‘lishi kutiladi. A' Design Award Kumush Mukofotini qo‘lga kiritgan ushbu dizayn san’at, fan, dizayn va texnologiya chegaralarini kengaytiruvchi juda e’tiborga loyiq, tahsinga sazovor ixtirodir. Mamba Chiliast Primary Function: Brend identifikatsiyasi ko‘pchilik havas qiladigan, istaklarni uyg‘otadigan, ijobiy tuyg‘ular olib keladigan hamda hayrat va ajablanish uyg‘otadigan ijoddir.
Dizayn ortida
Press-kit
Dizayner tomonidan taqdim etilgan kreditlar, jamoa a'zolari va texnik tafsilotlar.
- Noyob xususiyatlar
- Mamba Chiliast (MC) is a basketball community for Kobe Bryant’s fans who believe in the Mamba Mentality. It organizes fans through basketball activities and provide fans with a sense of belonging, pride and distinction. Different from other brands, MC wants to tell their users that we are sharing a common belief and we are a group through the delivery of the sense of religion and power. The use of elements in the brand is reminiscent of these feelings, and makes the brand unique.
- O'lchamlar va qadoqlash
- It can be printed, sewed or injection molded in a variety of sizes
- Teglar
- brand identity, logo, branding, mamba, basketball
- Ishlab chiqarish texnologiyasi
- The logo is combined to the shape of hexagram, so most of the details are in its proportions. However, the foot of m is slightly protruding from the figure, in order to compensate for the visual deviation and make the logo more stable as a whole.
- Dizayn muammosi
- To appeal to and attract Kobe fans without the use of basketball elements.
- Tadqiqot
- We believe that using people's collective memory in the communication process can not only improve communication efficiency, but also stimulate more emotional feelings. Through long-term communication, the hexagram symbol builds up a collective memory of the image about religion, organization, energy, etc. in people's minds.
- Ilhom
- The logo uses the shape of hexagram as the visual framework, and the letters M and C in it combine to form the shape. This design intuitively calls people's collective memory and conveys comprehensive feelings about religion, organization, and energy.
The eye of Mamba in the Logo, as the visual center, lights up the visual framework of the logo. The eye, representing the Mamba, serves as a reminder that fans' thoughts and deeds are always seen by their hero. This design is reminiscent of 'the eye of providence' and calls more people's collective memory. - Loyiha muddati
- The project started in August 2021 and finished in November 2021 in Beijing, China.
- Ish jarayoni
- Powerful visual signals, it distinctly symbolizes the fan community
It conveys the passion, resilience and bravery of the Mamba Mentality - Patentlar
- Sxdesign
- Jamoa a'zolari
- Xu Chen
Rong Zhang
Fangbo Wu
Hao Huang
Qian Hao
Beibei Liu
Yingfei Sun
Tianshu Liu
Haining Jiang
Shulong Li
Zhihuan Yuan
Mingjie Zhang
Yan Liu - Rasm mualliflari
- Sxdesign
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