Jeffery Fulton tomonidan Clarity Korporativ identifikatsiya

Jeffery Fulton tomonidan yaratilgan Clarity Korporativ identifikatsiya — Grafika, Illyustratsiya va Vizual Kommunikatsiya Dizayni tanlov toifasida nufuzli 2021 A' Design Award Bronza Mukofoti mukofotining yuqori baholangan g'olibidir.

BronzaGrafika· 2021

Clarity Korporativ identifikatsiya

muallif: Jeffery Fulton

Mijoz: Clarity Innovations

Grafika toifasida A' Design Award Bronza Mukofoti g'olibi

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A' Design Award saytida ko'rish Press-reliz Mukofot nishoni

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Clarity Korporativ identifikatsiya haqida

Clarity — texnologiya kompaniyasi uchun ishlab chiqilgan korporativ identifikatsiya. Logotip dasturlashda qo'llaniladigan ikkita belgini birlashtirib, oldinga siljishni ifodalovchi uchburchak ichiga joylashtirilgan. To'q ko'k rang ishonchni bildiradi, yorqin ko'k rang esa texnologiyaga ishora qiladi. Neo Sans shrifti zamonaviy ko'rinishi uchun tanlangan bo'lib, logotipning yumaloqlangan burchaklari bilan uyg'un mos keladi. Gradientlar va mavhum shakllardan qochilgan, shu sababli identifikatsiya oddiy shakllar va dasturlash belgilariga tayanadi. Identifikatsiya korporativ mahsulotlarga ham qo'llanilgan.

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A' Design Award Bronza Mukofoti haqida

Clarity Korporativ identifikatsiya A' Design Award Bronza Mukofotining g‘olibi bo‘lib, bu ijodkorlik, zukkolik va topqirlik bilan ajralib turuvchi a’lo dizaynlarga beriladigan o‘ta nufuzli e’tirofdir. Bronza g‘oliblari o‘z dizaynerlarining keng tajribasi, tasavvuri va topqirligini tasdiqlovchi juda mohir va hayratlanarli darajada ijodiy buyumlardir. Clarity Korporativ identifikatsiya yuqori qadrlanadigan, hayrat bilan qaraladigan va suyukli, diqqatga sazovor darajada kasbiy va innovatsion buyum bo‘lishi kutiladi. A' Design Award Bronza Mukofotini qo‘lga kiritgan ushbu dizayn san’at, fan, dizayn va texnologiyadagi eng yaxshi amaliyotlarni o‘zida mujassam etadi va tafsilotlarga e’tibori bilan a’lodir. Clarity Korporativ identifikatsiya ehtiyojlarni go‘zal qondiradi, istaklarga tegadi, tuyg‘ularni maftun etadi va qiziqishni jalb qiladi.

Dizayn ortida

Press-kit

Dizayner tomonidan taqdim etilgan kreditlar, jamoa a'zolari va texnik tafsilotlar.

Noyob xususiyatlar: Clarity brand identity is an in-house rebrand project that was requested from the company's leadership team. The uniqueness of this project was incorporating coding symbols into the brand to convey that Clarity is a tech company. Additionally, design trends such as gradients and really abstract designs were off the table as well. This really only left us with primitive shapes, C, I, ,[], and {} to design with.
Ilhom: Clarity is an in-house rebrand project that was requested from the company's leadership team. Working closely with leadership, we were tasked with designing a new logo that was bold, modern, clean, unique, and meaningful. Additionally, build out applicable concepts of corporate merchandise.
thorough research was done to make sure our logo wasn't an offshoot of somebody else's work. Inspiration came from coding logos and monday.com of all places.
Jamoa a'zolari: Jeffery Fulton
Zoe Rogers

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