Morosan Ioana tomonidan yaratilgan Ghepard Communication Logo Logotip — Grafika, Illyustratsiya va Vizual Kommunikatsiya Dizayni tanlov toifasida nufuzli 2021 A' Design Award Temir Mukofoti mukofotining yuqori baholangan g'olibidir.

TemirGrafika· 2021

Ghepard Communication Logo Logotip

muallif: Morosan Ioana

Mijoz: Ghepard Communication

Grafika toifasida A' Design Award Temir Mukofoti g'olibi

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Tasdiqlangan mukofot g'olibi

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Saytga tashrif A' Design Award saytida ko'rish Press-reliz Mukofot nishoni

Ranglar

Dizayn

Ghepard Communication Logo Logotip haqida

Ghepard Communication logotipi marketing va kommunikatsiya agentligi uchun yaratilgan vizual identifikatsiyadir. Belgi minimalistik va zamonaviy uslubda, bir xil qalinlikdagi ikki chiziq bilan chizilgan gepardning dinamik siluetini aks ettiradi. Gepardning uzun dumi dizaynda muhim rol o'ynaydi. Siluet matoviy oltin rangni kulrang tus bilan uyg'unlashtirib ishlatgan, bu esa belgiga silliq ko'rinish beradi. Logotip belgining pastida joylashtirilgan bo'lib, ikkala element birgalikda to'rtburchak shaklni hosil qiladi. Logotipni oq, qora yoki rangli fonlarga qo'llash mumkin.

Tan olinish

A' Design Award Temir Mukofoti haqida

Ghepard Communication Logo Logotip A' Design Award Temir Mukofotining g‘olibi bo‘lib, bu yaxshi loyihalangan ijodlardan kutiladigan kasbiy va sanoat talablariga javob beradigan yaxshi dizaynlarga beriladigan nufuzli e’tirofdir. Temir g‘oliblari o‘z yaratuvchilarining katta mahorati, yuksak ixtisosligi, mutaxassis tushunchasi va ijodiy salohiyatini namoyon etadi. Ghepard Communication Logo Logotip yuqori qadrlanadigan, hayrat bilan qaraladigan va suyukli, amaliy hamda innovatsion ijod bo‘lishi kutiladi. A' Design Award Temir Mukofotini qo‘lga kiritgan ushbu dizayn soha eng yaxshi amaliyotlarini uyg‘unlashtiradi va bilim hamda iste’dod bilan bog‘langan layoqatli texnik xususiyatlarga ega. Ghepard Communication Logo Logotip puxtaligi uchun hurmatga sazovor bo‘lib, dunyoni yaxshiroq joyga aylantirishga yordam beradigan hayot sifatini yaxshilashni taqdim etish uchun loyihalangan.

Dizayn ortida

Press-kit

Dizayner tomonidan taqdim etilgan kreditlar, jamoa a'zolari va texnik tafsilotlar.

Noyob xususiyatlar: The exploration process led to an identity that highlights the dynamic silhouette of the cheetah, created from two lines, of the same thickness, which approaches a minimalist and modern style. The cheetah is known not only for its speed, but also for its extremely long tail. This feature played a major role in the design. The color of the silhouette started from gold which is the color of the winners to which was then assigned a matte and modern look. The color has also been associated with a shade of gray which gives the logo a very smooth appearance. This particular aspect makes the logo easier to use and apply to different custom materials.
O'lchamlar va qadoqlash: The logo can be applied to either a white or a black background. If a colorful background is involved, it's best to use the white logo. The logotype uses the fonts Avenir Roman Bold and Avenir Roman Regular and expresses the name of the Marketing and Communication Agency for which it was created. The symbol is positioned at the top of the logotype, making the silhouette of the cheetah, around which the whole concept was created, stand out even more. The positioning of the logo and symbol fits together in a rectangular shape.
Teglar: Visual Identity, Logo, Branding, Marketing Agency, Logotype
Ishlab chiqarish texnologiyasi: Corel Draw and Adobe Creative Suite.
Dizayn muammosi: The main challenge of the project was to capture the dynamism of the animal while keeping a fresh look that would stand out from other marketing agencies' logos.
Tadqiqot: The research objective was to find as many brands as possible that feature the cheetah symbol, see the way it is represented and what kinds of companies use it. This helped identifying the
comparative advantages and creating a unique logo that would catch the eye in a pleasant way.
Ilhom: The inspiration for creating this logo was the fastest feline on the planet, the cheetah, which is used as the symbol of a Marketing and Communication Agency. The intention was for this logo to highlight, through the silhouette of the cheetah, values such as strength and agility, joined by originality, in a modern and fresh way. These are the fundamental values adopted by the agency for which the logo was created.
Loyiha muddati: The project started in August 2020, and was finished in September 2020 in Cluj-Napoca, Romania.
Ish jarayoni: The goal was to create a unique logo for a Marketing and Communication Agency that is easy to use and place on different backgrounds or custom materials.
Jamoa a'zolari: Ioana Morosan
Rasm mualliflari: Product images and animation: Ioana Morosan