Ricci Williams tarapyndan Sienna Monroe Kosmetika gaplamasy

Ricci Williams tarapyndan döredilen Sienna Monroe Kosmetika gaplamasy dizaýny Gaplama Dizaýny Bäsleşik Kategoriýasynda 2021 A' Design Award Bürünç Baýragy baýragynyň abraýly ýeňijisidir.

BürünçGaplama· 2021

Sienna Monroe Kosmetika gaplamasy

dizaýner: Ricci Williams

Müşderi: Summerhouse Collective

Gaplama Kategoriýasynda A' Design Award Bürünç Baýragy Ýeňijisi

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Sahypa giriň A' Design Award-da görüň Metbugat beýannamasy Baýrak nyşany

Reňkler

Dizaýn

Sienna Monroe Kosmetika gaplamasy hakynda

Sienna Monroe ösümlik esasly, haýwanlara sütem edilmeýän kosmetika liniýasy üçin döredilen marka şahsyýeti we gaplamadyr. Sowgat gutusy, şeýle-de onlaýn sargytlar üçin ibermek gutusy hökmünde hyzmat edip, galyndylary azaldýar. Guty, gök önüm syýalary bilen çap edilen, gaýtadan işlenen, örtüksiz we kompostlanyp bilinýän kartondan ýasalýar. Çüýşeler köp gezek gaýtadan işlenip bilinýän aýnadan taýýarlanýar, etiketkalarda bolsa sarp edijilerden gaýtadan alnan galyndy kagyz ulanylýar. Tebigy çap edilen nagyş, göze ilýän şrift dizaýnyny ýumşadýar. Gaplama, önüm ulanylyp gutarandan soň hem saklanylyp, gaýtadan ulanylmagy üçin niýetlenendir.

Ykrar etme

A' Design Award Bürünç Baýragy hakynda

Sienna Monroe Kosmetika gaplamasy A' Design Award Bürünç Baýragynyň ýeňijisidir; bu döredijilik, ussatlyk we ýiti akyl bilen tapawutlanýan tapawutly dizaýnlara berilýän aşa abraýly ykrarnamadyr. Bürünç ýeňijileri dizaýnerleriniň giň tejribesini, hyýalyny we tapawutlylygyny tassyklaýan örän ussat we geň galdyryjy derejede döredijilikli eserlerdir. Sienna Monroe Kosmetika gaplamasy uly baha berilýän, haýran galynýan we söýülýän, üns çekiji derejede hünärmenlikli we täzelikçi zat bolmagy garaşylýar. A' Design Award Bürünç Baýragyny gazanan bu dizaýn sungatda, ylymda, dizaýnda we tehnologiýada iň oňat tejribeleri öz içine alýar we jikme-jiklige edýän üni bilen ajaýypdyr. Sienna Monroe Kosmetika gaplamasy zerurlyklary ajaýyp derejede kanagatlandyrýar, isleglere degýär, duýgulary özüne çekýär we gyzyklanmany çekýär.

Dizaýnyň sahna arkasy

Metbugat toplumy

Dizaýner tarapyndan berlen kreditler, topar agzalary we tehniki maglumatlar.

Üýtgeşik Aýratynlyklar: Sienna Monroe is a conscious cosmetics brand that creates plant-based, cruelty-free beauty products. We created a unique identity, packaging and stationery to fit the brand's ethos and eco-needs. We wanted to ensure that to create protective packaging without being wasteful, reflect the brand's desire to tackle environmental issues at all stages of their product's life cycle and encourage their customers to think twice about their products' re-usability.
Ölçegler we Gaplama: Bottles and Packaging are various sizes
Presentation Box is 300 x 300 mm
Cylinder Box is 90 x 90 x 230 mm
Soap is 120 x 30 x 60 mm
Bellikler: eco-packaging, brand identity, art direction, beauty, fashion, logotype
Önümçilik Tehnologiýasy: To minimize waste, the beauty gift box doubles as a shipping box for online orders. The box is manufactured from recycled un-coated, compostable cardboard stock printed with vegetable inks.

The potion bottles are all made from infinitely recyclable glass and can be recycled repeatedly and still retain their original material integrity. At the same time, the self-adhesive sticker is made from Post-Consumer Waste paper stock.
Dizaýn Kynçylygy: The most challenging part of this project was to meet the client's brief. They were keen to have something that customers would know without using cliched vegan design cues. The key to achieving this was in adding the natural print pattern to the design. It gave the design some depth in colour, but it also provided a softness juxtaposed nicely with the somewhat harsh typography.
Gözleg: The client had put together a series of mood boards to give us some ideas regarding the visual direction. This included some initial type treatment concepts for the logo, packaging and layout designs and mood imagery for the photographic renders. We went through three rounds of presentation, from initial concepts through to final idea presentation working closely with the client at each stage.
Ylham: The client was clear that they wanted an instantly recognizable logotype that was sophisticated and modern but playful and steer away from the script and handwritten lettering often associated with conscious brands.

The photography reflects a specific desire to include natural elements without appearing messy. The shots feature daylight, unfinished walls and draped curtains, while the plinths provide height and depth to the images.
Taslama Dowamlylygy: The project was completed in Los Angeles during the summer of 2020.
Iş Akymy: The idea is to encourage the user to re-use the packaging by making it feel less like something they would throw away.

Glass bottles can be used more than once, extending the packaging's lifespan far beyond that of the product.

Glass is also non-toxic and does not contain Bisphenol-A and other potentially hazardous chemicals found in plastics. Plastic is made from oil and gas. These are non-renewable resources that will run out eventually.