Changle Shaqada Ugu Muhiimsan: Buqshinta Khamriga oo uu sameeyey Hai Xia Huang

Naqshadda Changle Shaqada Ugu Muhiimsan: Buqshinta Khamriga oo uu sameeyey Hai Xia Huang waa mid aad u sharaf badan oo ku guulaysatay tartanka qaybta Naqshadeynta Xirmooyinka ee 2021 Abaalmarinta Birta ah ee A' Design Award.

BirXirmooyin· 2021

Changle Shaqada Ugu Muhiimsan: Buqshinta Khamriga

Hai Xia Huang uu sameeyay

Macmiilka: Yuto Group

Ku Guuleystaha Abaalmarinta Birta ah ee A' Design Award ee Qaybta Xirmooyin

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Ku Guuleystaha Abaalmarinta La Xaqiijiyey

Xaqiiji Xaaladda Abaalmarinta #116260

Ka Eeg A' Design Award War-saxaafadeed Calaamadda Abaalmarinta

Midabada

Naqshadeynta

Wax ku saabsan Changle Shaqada Ugu Muhiimsan: Buqshinta Khamriga

Qoraalka Buugga: Changle waa naqshad buqshin loogu talagalay khamri caafimaad oo Shiinees ah. Sanduuqa dibadda waxaa laga sameeyay warqad qallalan (corrugated paper) oo si buuxda loo laalaadin karo si toos ah wakhtiga gaadiidka, ka dibna si degdeg ah loogu shirsho goobta buuxinta. Laalaadinta sanduuqa waxay keentaa in la badbaadiyo booska iyo qiimaha rarka. Sawirrada waxay muujinayaan geed weligiis cagaaran oo kor iyo dhinacyada u koraya, oo ay weheliyaan gogol Ganoderma ah, shimbir korokor (crane) iyo buuraha Nanshan. Sidoo kale sawirka waxaa ku jira Longan, Medlar iyo Angelica dahurica. Waxaa la isticmaalay midabyo qaawan oo dhaqameed oo khafiif ah. Sanduuqu wuxuu le'eg yahay 100 illaa 100 illaa 270 millimitir, wuxuuna qaadaa dhalo 500 millilitir ah.

Aqoonsiga

Wax ku saabsan Abaalmarinta Birta ah ee A' Design Award

Changle Shaqada Ugu Muhiimsan: Buqshinta Khamriga waa guuleystaha Abaalmarinta Birta ah ee A' Design Award, aqoonsi sharaf leh oo la siiyo naqshado wanaagsan oo buuxiya shuruudaha xirfadeed iyo kuwa warshadeed ee laga filayo hal-abuurro si wanaagsan loo naqshadeeyay. Guuleystayaasha Birta waxay muujiyaan xirfad weyn, takhasus sare, fahan khabiir iyo awood hal-abuur oo abuurayaashooda. Changle Shaqada Ugu Muhiimsan: Buqshinta Khamriga waa hal-abuur la filayo inuu noqdo mid aad loo tixgeliyo, la ixtiraamo oo la jecel yahay, wax ku ool ah oo cusub. Naqshadahan ku guuleystay Abaalmarinta Birta ah ee A' Design Award wuxuu isku daraa hab-dhaqannada ugu wanaagsan warshadda wuxuuna leeyahay sifooyin farsamo oo karti leh oo ku xiran aqoon iyo hibo. Dhammaystirkeeda awgeed, Changle Shaqada Ugu Muhiimsan: Buqshinta Khamriga waa mudan ixtiraam, waxaana loo naqshadeeyay inay keento hagaajin nololeed oo ka caawisa in adduunka laga dhigo meel ka wanaagsan.

Gadaasha Naqshadeynta

Xirmada Warbaahinta

Shahaadooyinka, xubnaha kooxda iyo faahfaahinta farsamada ee uu bixiyay naqshadeeluhu.

Sifooyinka Gaarka ah: Changle is the health wine product of Maotai health wine factory under Maotai Group. The appearance of the product fills the gap of Maotai health wine in the middle price.
Cabbirka & Qaabaynta: Box：100mmx100mmx270mm
Bottle：500ml
Summado: Longevity、graphic design、packaging design、 Liquor, health 、environmental protection
Tiknoloojiyada Soo Saarka: The outer packaging of the products is mainly made of corrugated paper. The box can be integrated and folded for transportation.
Caqabadda Naqshadda: Previously, the design of wine box in the market was mostly assembled in the printing factory, and then sent to the winery for filling and packaging, which greatly wasted the transportation space. In this case, how to save space and quickly assemble the box is a major challenge. If we want to fold the box for transportation and ensure the packaging effect, we must perfect all the details. Therefore, the box structure follows the industry guidelines so that the product can be produced aesthetically and repeatedly.
Cilmi-baadhis: Health wine is a unique wine variety in China, which is the derivative of people's pursuit of health and longevity. How to distinguish from other health wine products and continue the design style of Maotai liquor is the focus of our research.
Dhiirrigelinta: The design demand is to make a mid end Baijiu to fill the gap of Moutai group health wine at the middle end price. In the long history of 5000 years in China, people's pursuit of "longevity" has never stopped. Health wine has the effect of strengthening the body. Therefore, in the design, the concept of longevity is integrated, and the unique Chinese Ganoderma lucidum platform, crane and Nanshan are integrated into the picture. The whole picture is mainly light retro color.
Muddada Mashruuca: The project done within 1 months in Shenzhen.
Socodka Hawlgalka: Longevity is people's upward pursuit, so the main design takes the evergreen tree as the main trunk, growing around and pulling up, showing people's pursuit of longevity, longevity and health, and the pursuit of not giving up. The unique Chinese Ganoderma lucidum platform, crane, Nanshan and so on are integrated into the picture, and the unique products of health care materials: longan, medlar, Angelica dahurica are also interspersed in the whole picture The design is different from other similar products, which instills Changle's positive concept into consumers.
Xubnaha Kooxda: Designer:Huang Hai xia, Art direction:Li Yu Chun