Shan Yi Basic Kugadzirwa: Chiratidzo Chekumhanyisa Bhurendi naWu Fangbo and Liu Beibei

Dhizaini Shan Yi Basic Kugadzirwa: Chiratidzo Chekumhanyisa Bhurendi naWu Fangbo and Liu Beibei ndiye mukundi anokudzwa zvikuru wemubairo unoremekedza we2023 Mubairo weBronzi we A' Design Award muChikwata cheKukwikwidza cheGirafiki, Mifananidzo neKutaurirana kweMeso.

BronziGirafiki· 2023

Shan Yi Basic Kugadzirwa: Chiratidzo Chekumhanyisa Bhurendi

na Wu Fangbo and Liu Beibei

Mutengi: Shan Yi

Mukundi weMubairo weBronzi we A' Design Award muChikwata cheGirafiki

15,990

Mukundi weMubairo Akasimbiswa

Simbisa Mamiriro eMubairo we#149564

Ona pa A' Design Award Mashoko Enhau Bheji reMubairo

Mavara

Dhizaini

Nezvekwa Shan Yi Basic Kugadzirwa: Chiratidzo Chekumhanyisa Bhurendi

Rondedzero Yebhuku: Shan Yi ichiratidzo chebhurendi chakagadzirirwa kambani yetekinoroji yakachenjera inoshandira zvekurima. Chiratidzo ichi chinoshandisa chimiro cheshiyedi (shield) sechipfuko chinoratidza kudzivirira nekusimba. Mukati mesheild, mavara S ne Y akaiswa akatsauka asi akabatanidzwa, achiratidza zita rebhurendi uye kubatana kwetekinoroji yakachenjera nekurima. Mifananidzo yetiraki dzengoro nehurwi hwezviyo yakabatanidzwawo, ichiyeuchidza nguva yekukohwa mumwaka wematsutso. Mitsetse yechiratidzo yakaenzana paupamhi, uye chiratidzo chinotevedzera chiyero cheGolden Ratio. Chiratidzo ichi chinogona kudhindwa, kusonwa, kana kuumbwa nemhando yeinjection molding muhukuru hwakasiyana-siyana, kusanganisira kushandiswa sechiratidzo pamotokari.

Kuzivikanwa

Nezve Mubairo weBronzi we A' Design Award

Mubairo weBronzi we A' Design Award wakahwinwa ne Shan Yi Basic Kugadzirwa: Chiratidzo Chekumhanyisa Bhurendi, rukudzo rwakakwirira kwazvo runopiwa kumadhizaini akasiyana anozivikanwa nekugadzira, njere nekungwara. Vakunda veBronzi mabasa ane unyanzvi hwakakwana uye kugadzira kunoshamisa kunosimbisa ruzivo rukuru, pfungwa nehunyanzvi hwevagadziri vawo. Shan Yi Basic Kugadzirwa: Chiratidzo Chekumhanyisa Bhurendi inotarisirwa kuva chinhu chinokudzwa kwazvo, chinoremekedzwa uye chinodiwa, chine hunyanzvi hunoonekwa uye zvitsva. Dhizaini iyi yakahwina Mubairo weBronzi we A' Design Award inosanganisa maitiro akanakisa muhunyanzvi, sayenzi, dhizaini netekinoroji uye yakasiyana nekutarisisa zvidiki. Shan Yi Basic Kugadzirwa: Chiratidzo Chekumhanyisa Bhurendi inogutsa zvinodiwa zvakanaka, inobata zvishuvo, inokwezva manzwiro uye inomutsa kuda kuziva.

Shure kweDhizaini

Bepa Renhau

Zvikwereti, nhengo dzetiimu nezvimwe zvakadzama zvakapihwa nemudhizaina.

Hunhu Hwakasiyana: The new brand Shan Yi is an smart technology company serving agriculture. In order to create a unified brand image from the inside out, the logo design incorporates the core values of Shan Yi, hoping to connect users and create a protective shield for agriculture through smart products to promote agricultural development. The patterns of ruts and wheatear in the logo not only highlight the personality of the new brand, but also bring out the beautiful implication of fruitful harvest in autumn.
Kukura & Kupakiwa: It can be printed, sewed or injection molded in a variety of sizes.
Matagi: brand identity, logo, branding, smart agricultural technique
Tekinoroji Yekugadzira: The aspect ratio of the logo is in the golden ratio, and the strokes inside are of equal width. By using the gaps and connections between partially staggered strokes, the letters "s" and "y" can be recognized, while ensuring the integrity and continuity of the logo.
Changamire yeDhizaini: The challenge lies in how to use a concise external symbol to convey the rich meaning of the brand internally, while also being easily recognizable and memorable. At the same time, as a new brand, the logo design must be able to support the brand's future business expansion and diverse applications.
Tsvakurudzo: In-depth research was conducted on relevant brands and products in the intelligent agricultural machinery industry, and the advantages and characteristics of the Shanyi brand were analyzed. Starting from the brand's characteristics, the logo conveys its identity, attributes, and aspirations. Unlike other brands in the industry, this graphic logo is closely related to products, brands, and industry attributes, and is even more easily recognized and remembered through repeated elements that guide people's associations.
Chikurudziro: Shang Yi is a new brand with tracked unmanned plant protection vehicles as its core product, hoping to establish a reliable, durable, cool high-tech image. The logo design uses a shield shape as a visual frame to highlight the tough and durable character. S and Y are interspersed and linked, symbolizing the connection between smart technology and agriculture. The logo can be used as a vehicle-logo, which contains patterns of ruts and wheatear, establishing a unique association and visual image.
Nguva yePurojekiti: The project started in Beijing in December 2022 and was completed in February 2023.
Mafambiro eBasa: The unique and associative logo design is a powerful visual signal, which clearly communicates the brand's concept of products and services. The brand logo can be used for promotional purposes or as a vehicle-logo, which can be easily recognized and remembered by users.
Nhengo dzeTimu: Fangbo Wu
Beibei Liu
Yipeng Ding
Xu Chen
Ge Song
Rong Zhang
Hao Fu