Culture to Technology Identity Positari naLei Wang

Dhizaini Culture to Technology Identity Positari naLei Wang ndiye mukundi anokudzwa zvikuru wemubairo unoremekedza we2025 Mubairo wePulatinamu we A' Design Award muChikwata cheKukwikwidza cheGirafiki, Mifananidzo neKutaurirana kweMeso.

PulatinamuGirafiki· 2025

Culture to Technology Identity Positari

na Lei Wang

Mutengi: Hefei High Tech Digital Technology Co., LTD.

Mukundi weMubairo wePulatinamu we A' Design Award muChikwata cheGirafiki

1,514,114

Mukundi weMubairo Akasimbiswa

Simbisa Mamiriro eMubairo we#172335

Ona pa A' Design Award Mashoko Enhau Bheji reMubairo

Mavara

Dhizaini

Nezvekwa Culture to Technology Identity Positari

Culture to Technology Identity ipositari yakagadzirirwa kuratidzwa mumabhokisi echiedza epazvimiro zvemabhazi. Muchikamu chekumusoro, chinyorwa cheChinese chinomiririra Anhui chakatenderedzwa nemitsetse yechinyakare yezvivakwa zveHuizhou, zvichiyeuchidza nezvenhoroondo netsika dzedunhu iri. Chinyorwa ichi chinoshanduka zvishoma nezvishoma kuita sekiti yemagetsi, chichipedzisira nemavara mana echiChinese anoreva Hefei High Tech. Positari iyi ine chiyero chemasendimita 60 nemasendimita 90. Mavara ebhuruu anoshanduka zvishoma nezvishoma akadhindwa neinodaidzwa kuti spot color overprinting, uye mitsetse yesekiti yakazorwa varnish yeUV yepanzvimbo dzakatarwa kuti ibude yakasimuka.

Kuzivikanwa

Nezve Mubairo wePulatinamu we A' Design Award

Mubairo wePulatinamu we A' Design Award wakahwinwa ne Culture to Technology Identity Positari, rukudzo rwakakwirira kwazvo runopiwa kumadhizaini akasiyana chaizvo, akanaka uye anoyevedza. Vakunda vePulatinamu zvishamiso zvekugadzira, uchapupu hwemiganhu yekugadzira kwepfungwa, uye vanoratidza unyanzvi husingakundikani nenjere dzevagadziri vavo. Madhizaini aya anotarisirwa kuva mabasa anozivikanwa kwazvo anotsanangura runako rwenguva, anobatsira kugara zvakanaka kwenharaunda uye anosundira mberi miganhu yehunyanzvi, sayenzi, dhizaini netekinoroji. Culture to Technology Identity Positari inoratidza chiyero chepamusoro-soro chekunaka uye pasina kupokana inoita kuti nyika ive nzvimbo iri nani nehunhu hwayo hunobatsira uye hune basa. Culture to Technology Identity Positari ibasa rakahwina Mubairo wePulatinamu we A' Design Award rinomutsa zvishuvo, rinokurudzira, rinotifadza uye rinomutsa mufaro mukuru.

Shure kweDhizaini

Bepa Renhau

Zvikwereti, nhengo dzetiimu nezvimwe zvakadzama zvakapihwa nemudhizaina.

Hunhu Hwakasiyana: In the upper section, the Chinese character for Anhui is framed by the classic contours of Huizhou architecture, underlying the profound historical and cultural legacy. This character gradually transforms into a circuit, symbolizing technological advancement, culminating in the four Chinese characters for Hefei High Tech. This progression illustrates the shift from cultural imagery to technological representation, forming the visual centerpiece of the entire composition.
Kukura & Kupakiwa: 60X90cm
Matagi: Anhui, Hui Style Architecture, Traditional Culture, Hefei High Tech Zone, Technology, Innovation, History, Future, Convergence
Tekinoroji Yekugadzira: The design features high precision drawings at 300dpi. For the bus stop light box, the dimensions are set at 60×90cm, reserving a 3mm bleed and crease for die cutting. The gradient blues utilize spot color overprinting, while circuit lines are enhanced with UV local varnish to create a 3D effect. The production process rigorously ensures color calibration and alignment accuracy to fulfill the requirements for long-term outdoor display.
Changamire yeDhizaini: Creating a seamless transition between the traditional profiles of Huizhou architecture and modern circuit designs poses a significant challenge for designers. This requires a command in proportion, structural arrangement, and color application. The background features a gradient of blue tones, capturing the essence of Jiangnan, where Huizhou culture thrives, and symbolizing a forward looking perspective filled with endless possibilities in science and technology.
Tsvakurudzo: In recent years, Anhui has leveraged scientific and technological innovation to drive new quality productivity, achieving remarkable results in sectors such as NEVs, intelligent manufacturing, quantum information, and green energy. This focus on innovation has established science and technology as a new hallmark for Anhui. The Hefei High Tech Zone stands at the forefront of this wave of technological advancement in the region.
Chikurudziro: The advancement of the Hefei High Tech Zone, which facilitates the transition of. Anhui Province from a culturally rich region to a hub of science and innovation, serves as the central theme of this poster. As the capital of Anhui Province, Hefei boasts a rich heritage of Huizhou culture, where traditional Huizhou architecture seamlessly merges with modern technology and innovation, as if it were starting a dialogue that bridges the past and the future, and painting a vibrant scene at their intersection.
Nguva yePurojekiti: The project commenced in Hefei in February 2025 and wrapped up in March 2025, with its application in various scenarios commencing the same month.
Mafambiro eBasa: The layout design adheres to the principles of simplicity, emphasizing unity and purity. Coupled with the gradient blues that permeate the entire image, it fosters an aesthetic appeal with an oriental influence. The dynamic flow of the circuit lines enhances the visual guidance, encouraging viewers to follow the designated path and delivering an engaging reading experience.
Mapetenzi: Hefei High Tech Digital Technology Co., LTD.
Nhengo dzeTimu: Creative Director: Ji Chao
Design Director: Xu Ning
Designers: Jin Lei, Wang Lei
Copywriting planning: Zhou Jiaxiang
Zvikwereti zveMifananidzo: Hefei High Tech Digital Technology Co., LTD.