Public Health Beyond Borders Chirongwa Chekuratidzwa Kwezvinhu naYoske Mitsui

Dhizaini Public Health Beyond Borders Chirongwa Chekuratidzwa Kwezvinhu naYoske Mitsui ndiye mukundi anokudzwa zvikuru wemubairo unoremekedza we2021 Mubairo weSimbi we A' Design Award muChikwata cheKukwikwidza cheGirafiki, Mifananidzo neKutaurirana kweMeso.

SimbiGirafiki· 2021

Public Health Beyond Borders Chirongwa Chekuratidzwa Kwezvinhu

na Yoske Mitsui

Mutengi: Yoske Mitsui

Mukundi weMubairo weSimbi we A' Design Award muChikwata cheGirafiki

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Nezvekwa Public Health Beyond Borders Chirongwa Chekuratidzwa Kwezvinhu

Public Health Beyond Borders ichirongwa chekuratidzwa kwezvinhu chakagadzirirwa boka revadzidzi nevadzidzisi vanoshanda pamusoro pezvinodiwa pautano mumaraini anoshandirana. Chiratidzo chinoshandisa mavara mashanu. Girinhi neblue zvinoratidza maonero epasi rose, ndichitaura kuti tsvuku, yero nedema zvinomiririra kwakabva boka rekutanga paYunivhesiti yeMaryland. Denderedzwa riri pakati rinomiririra kubatana neushamwari. Mazita emavara akaenzaniswa nemavara akakosha eyunivhesiti. Chiratidzo chacho chakapfava, chinogona kukura kana kuderedzwa, uye chinoshanda zvakanaka nemavara akasiyana uye pahukuru hwakasiyana mukudhindwa nemudhijitari.

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Nezve Mubairo weSimbi we A' Design Award

Mubairo weSimbi we A' Design Award wakahwinwa ne Public Health Beyond Borders Chirongwa Chekuratidzwa Kwezvinhu, rukudzo runokudzwa runopiwa kumadhizaini akanaka anozadzisa zvinodiwa zvehunyanzvi neyeindasitiri zvinotarisirwa kuzvigadzirwa zvakagadzirwa zvakanaka. Vakunda veSimbi vanoratidza unyanzvi hukuru, hunyanzvi hwakakwirira, kunzwisisa kwevakachenjera uye kugona kwekugadzira kwevagadziri vavo. Public Health Beyond Borders Chirongwa Chekuratidzwa Kwezvinhu inotarisirwa kuva chigadzirwa chinokudzwa zvakanyanya, chinoremekedzwa uye chinodiwa, chinoshanda uye chine zvitsva. Dhizaini iyi yakahwina Mubairo weSimbi we A' Design Award inosanganisa maitiro akanakisa eindasitiri uye ine hunhu hwetekinoroji hwakakwana hwakabatana neruzivo nehunyanzvi. Nekushanda kwayo zvakanaka, Public Health Beyond Borders Chirongwa Chekuratidzwa Kwezvinhu inoremekedzwa uye yakagadzirirwa kupa kuvandudzwa kwehupenyu kunobatsira kuita kuti nyika ive nzvimbo iri nani.

Shure kweDhizaini

Bepa Renhau

Zvikwereti, nhengo dzetiimu nezvimwe zvakadzama zvakapihwa nemudhizaina.

Hunhu Hwakasiyana: Public Health Beyond Borders (PHBB) consists of a globally minded group of students and faculty from University of Maryland aiming to address health needs in partnering communities. Yoske Mitsui was assigned to create the visual identity program and develop brand identity specifications including the appropriate colors, typography for both print and digital media, stationery and merchandise.
Kukura & Kupakiwa: The five colors reflect their "think global, act global" mindset and University of Maryland origins and their founding chapter. The wordmark is also visually matched up with University of Maryland's primary typefaces.
Matagi: Visual Identity, Logo, Logo Design, Branding, Public Health, Typography, Graphic, Graphic Design, Communication Design
Tekinoroji Yekugadzira: The previous logo was very complicated and was not related their organization's concept and it needed to include something relate to the University of Maryland identity.

My mainly approach to the visual identity program are

1. Appropriate for an international public health organization
(credible, global, clean and safe)

2. Scalable, flexible and modular (includes a symbol
that can be detached and can come to represent
the brand with consistent use over time)

3. Enables lockups with sponsorships and other partners

4. Timeless, distinctive and simple
Chikurudziro: The green and blue reflect their "think global, act global" mindset. The red, yellow and black reflect University of Maryland origins and their founding chapter. The circle in the middle of the colors represents unity and their global mindset while emphasizing the importance of partnerships and relationships to their organization.
Nguva yePurojekiti: The project started in October 2020 in Maryland and finished in February 2021. (All the process has been remotely)
Mafambiro eBasa: The logo is simple enough to work in a variety of sizes and media, also works in the version of the one-color. Appropriate in form and their concept "think global, act global" mindset.