Dreamquark Bhurocha yeKutengesa naFanny De Bray

Dhizaini Dreamquark Bhurocha yeKutengesa naFanny De Bray ndiye mukundi anokudzwa zvikuru wemubairo unoremekedza we2021 Mubairo weBronzi we A' Design Award muChikwata cheKukwikwidza cheGirafiki, Mifananidzo neKutaurirana kweMeso.

BronziGirafiki· 2021

Dreamquark Bhurocha yeKutengesa

na Fanny De Bray

Mutengi: Made For You

Mukundi weMubairo weBronzi we A' Design Award muChikwata cheGirafiki

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Mavara

Dhizaini

Nezvekwa Dreamquark Bhurocha yeKutengesa

Dreamquark ibhurocha yekutengesa ine mifananidzo yakagadzirirwa kambani yetekinoroji. Bhurocha iyi inoyera 210 ne297 millimeters uye inotsanangura zvakajeka mubatsiro unowedzerwa nekambani iyi. Mafambisirwe emifananidzo akatorwa pfungwa kubva pachiratidzo (logo) chiripo uye ane mutambo asiri kutonyanya kuve akapfava (minimalist). Mifananidzo uye zvidhinha zvemuscreen zvinoratidza kudzidzika kwekushandisa kwe Brain, sisitimu yeartificial intelligence. Bhurocha iyi zvakare inoratidza unyanzvi hwetekinoroji hwevanhu vanoshanda mukambani iyi. Chinangwa ndechekuita kuti vanhu vanzwisise zviri nani mabasa anoitwa nekambani iyi.

Kuzivikanwa

Nezve Mubairo weBronzi we A' Design Award

Mubairo weBronzi we A' Design Award wakahwinwa ne Dreamquark Bhurocha yeKutengesa, rukudzo rwakakwirira kwazvo runopiwa kumadhizaini akasiyana anozivikanwa nekugadzira, njere nekungwara. Vakunda veBronzi mabasa ane unyanzvi hwakakwana uye kugadzira kunoshamisa kunosimbisa ruzivo rukuru, pfungwa nehunyanzvi hwevagadziri vawo. Dreamquark Bhurocha yeKutengesa inotarisirwa kuva chinhu chinokudzwa kwazvo, chinoremekedzwa uye chinodiwa, chine hunyanzvi hunoonekwa uye zvitsva. Dhizaini iyi yakahwina Mubairo weBronzi we A' Design Award inosanganisa maitiro akanakisa muhunyanzvi, sayenzi, dhizaini netekinoroji uye yakasiyana nekutarisisa zvidiki. Dreamquark Bhurocha yeKutengesa inogutsa zvinodiwa zvakanaka, inobata zvishuvo, inokwezva manzwiro uye inomutsa kuda kuziva.

Shure kweDhizaini

Bepa Renhau

Zvikwereti, nhengo dzetiimu nezvimwe zvakadzama zvakapihwa nemudhizaina.

Hunhu Hwakasiyana: After strengthening Dreamquark’s positioning strategy by carrying out a market analysis and developing a brand platform, the team created an illustrated brochure in order to provide a better understanding of the startup’s added value. Inspired by the existing logo, the graphic style is fun without being too minimalistic, to highlight Brain’s which is an AI, ease of use, and Dreamquark’s technical expertise.
Kukura & Kupakiwa: Brochure: 210 mm x 297 mm
Matagi: fun, illustration, graphic design, startup, brochure
Tekinoroji Yekugadzira: Brochure
Changamire yeDhizaini: Give a better understanding of company activities.
Tsvakurudzo: Several research have been conducted to create this design:

- Brand platform with the company direction: What is the mission? What are the USP? Who is the target?
- Moodboard of images and emotions that need to be associated with the brand (with the company direction)
Chikurudziro: The graphics of the commercial brochure for Dreamquark are directly inspired by the existing logo which is playful without being too minimalist.
Nguva yePurojekiti: The project started in March 2020 in Torino and finished in June 2020.
Mafambiro eBasa: As a rapidly growing company Dreamquark now wants to go further with new communication tools which better convert the benefits of its solutions. After strengthening Dreamquark’s positioning strategy by carrying out a market analysis and developing a brand platform the team created an illustrated brochure in order to provide a better understanding the startup’s added value.
Mapetenzi: Copyright Made for you
Nhengo dzeTimu: Creative Director: Fanny de Bray
Graphic Designer: Anna Cesa
Brand Strategist: Amandine Lantelme
Zvikwereti zveMifananidzo: Illustrator: Anna Cesa