X-Hale Basiko Rekugadzira Mushando naYiwen Tu

Dhizaini X-Hale Basiko Rekugadzira Mushando naYiwen Tu ndiye mukundi anokudzwa zvikuru wemubairo unoremekedza we2021 Mubairo weBronzi we A' Design Award muChikwata cheKukwikwidza cheGirafiki, Mifananidzo neKutaurirana kweMeso.

BronziGirafiki· 2021

X-Hale Basiko Rekugadzira Mushando

na Yiwen Tu

Mutengi: The International Society for Performing and Visual Arts

Mukundi weMubairo weBronzi we A' Design Award muChikwata cheGirafiki

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Mavara

Dhizaini

Nezvekwa X-Hale Basiko Rekugadzira Mushando

X-Hale mushando wekugadzira wakagadzirirwa muchato wehunyanzvi hwepamhepo (virtual art exhibition). Mushando uyu unosanganisira chiratidzo (logo), mapikicha ekuzivisa (posters), bhena (banner), chiratidzo chekutanga cheredhio-vhidhiyo (trailer) uye zvishongo zvemifananidzo zvekushandiswa pakutepfenyurwa kwepamhepo. Chinhu chikuru chinoonekwa mumufananidzo ndiyo chimiro chemavara ane udzamu hunoita se-2.5D (2.5D typographic structure). Mavara anopenya-penya (iridescent colors) anoshandiswa kuratidza kureruka, kuyerera uye chakavanzika. Zvinhu zvakawanda, senge mapikicha akaenzana mativi (square posters) uye makadhi ane mashoko anokosha (quote cards), anofambiswa nekufema kunyoro uye kunyaradza. Zvinhu izvi zvakagadzirirwa webhusaiti neminhu yemakambani epamhepo (social media) muzvimiro zvakasiyana-siyana. Mushando uyu unotsigira hurukuro dzepamhepo pakati pevananyanzvi nevateereri panguva yedenda (pandemic).

Kuzivikanwa

Nezve Mubairo weBronzi we A' Design Award

Mubairo weBronzi we A' Design Award wakahwinwa ne X-Hale Basiko Rekugadzira Mushando, rukudzo rwakakwirira kwazvo runopiwa kumadhizaini akasiyana anozivikanwa nekugadzira, njere nekungwara. Vakunda veBronzi mabasa ane unyanzvi hwakakwana uye kugadzira kunoshamisa kunosimbisa ruzivo rukuru, pfungwa nehunyanzvi hwevagadziri vawo. X-Hale Basiko Rekugadzira Mushando inotarisirwa kuva chinhu chinokudzwa kwazvo, chinoremekedzwa uye chinodiwa, chine hunyanzvi hunoonekwa uye zvitsva. Dhizaini iyi yakahwina Mubairo weBronzi we A' Design Award inosanganisa maitiro akanakisa muhunyanzvi, sayenzi, dhizaini netekinoroji uye yakasiyana nekutarisisa zvidiki. X-Hale Basiko Rekugadzira Mushando inogutsa zvinodiwa zvakanaka, inobata zvishuvo, inokwezva manzwiro uye inomutsa kuda kuziva.

Shure kweDhizaini

Bepa Renhau

Zvikwereti, nhengo dzetiimu nezvimwe zvakadzama zvakapihwa nemudhizaina.

Hunhu Hwakasiyana: Oh, Not Gallery (a Beijing-based art institution specializing in the promotional art of public spaces) and ISPVA(The International Society for Performing and Visual Arts) present the first major virtual exhibition, X-Hale, with a series of live streaming conversations between artists and audience worldwide. This visual design project includes promotional materials like logo, posters, banner, trailer design, and graphic assets for live streaming.
Kukura & Kupakiwa: posters 3:4 ratio
Instagram post: square
Instagram story: 9:16 ratio
Youtube banner: varies by device
Matagi: X-hale, Graphic Designer, Visual Direction, Campaign, Motion Design, Live Streaming, International Artists, Art And Design During COVID 19
Tekinoroji Yekugadzira: 2.5D typography, Iridescent, photoshop, c4d
Changamire yeDhizaini: COVID 19 is both the project's biggest challenge as well as the trigger. As Internet remains as the most viable and contingent way of connections nowadays, this exhibition takes this opportunity to invite artists for meaningful and engaging conversations, dialogues, and Q&As to share their thoughts and perspectives around art and its enduring possibilities: its creative agency in making changes, its role as a conceptual catalyst, its capacity to trigger inspirations, ideas, stories, and its therapeutic function for emotional and mental states.
Tsvakurudzo: The exhibition aims to provide a platform where artists can share their thoughts on how the pandemic changes their careers and lives. To some extent, the process of communication is an artistic exploration and design research itself.
Chikurudziro: The pandemic brought drastic changes in people's lives. As everyone is exploring their ways to cope with the unprecedented situation, new and creative ideas sprung up too. The primary subject is a 2.5D structure, and the designer used Iridescent color to present a sense of lightness, flow, and mystery.
Nguva yePurojekiti: This is an ongoing project starting in July 2020 in New York and Beijing
Mafambiro eBasa: Promoted on ISPVA.org and social media platform like Instagram. Live Stream in YouTube, and bilibili. Most of the promotional materials like square posters, quotes are designed in motion. The design aims to create a peaceful breathing movement and fluidity to attract audience's attention.
Nhengo dzeTimu: Visual Director: Yiwen Tu
Assistant Designer: Shirong Gu
Zvikwereti zveMifananidzo: Image #1: Yiwen Tu
Image #2: Shirong Gu
Image #3: Yiwen Tu
Image #4: Yiwen Tu
Image #5: Yiwen Tu, Shirong Gu