Khedr El Attar Fa'asinomaga o Fa'aefeaufono e Nour Shourbagy

O le mamanu Khedr El Attar Fa'asinomaga o Fa'aefeaufono e Nour Shourbagy o se manumalo maualuga tele o le fa'ailoga mamalu 2022 A' Design Award Uʻamea i le Vaega Tauva Mamanu Ata Fa'atusa.

UʻameaAta Fa'atusa· 2022

Khedr El Attar Fa'asinomaga o Fa'aefeaufono

na mamanuina e Nour Shourbagy

Tagata Fa'atau: Khedr el Attar

Manumalo o le A' Design Award Uʻamea i le Vaega Ata Fa'atusa

13,182

Manumalo Fa'ailoga Fa'amaonia

Fa'amaonia le Tulaga o le Fa'ailoga mo #139930

Asiasi i le Saite Va'ai i le A' Design Award Fa'asalalauga Pailesi o le Fa'ailoga

Lanu

Le Mamanu

E Uiga ia Khedr El Attar Fa'asinomaga o Fa'aefeaufono

Khedr El Attar ose fa'asinomaga fa'aefeaufono na fatuina mo se tagata fa'atau oloa fa'alenatura ma le le'i gaosia na fa'atūina i Cairo i le 1945. O le poloketi e tu'ufa'atasia ai se fuafuaga fa'apisinisi ma se faiga va'aiga e atagia mai ai le tulaga fou o le fa'aefeaufono. O le fa'asinomaga o lo'o fa'atumauina ai le tulaga o Khedr El Attar o se puna o oloa fa'alenatura ma le le'i gaosia. O le faiga va'aiga o lo'o fa'atulagaina ai le pisinisi i ni vaega autu se tolu: vaila'au fa'alenatura, teuteuga tino le'i gaosia, ma oloa fa'akuka. O le mamanu o teuga oloa ma ta'iala o le fa'aefeaufono e fa'amae'aina ai le faiga, e tu'ufa'atasia ai le uiga tuai o le fefa'ataua'iga ma se fa'aaliga fa'aonaponei.

Le Fa'ailogaina

E Uiga i le A' Design Award Uʻamea

O le A' Design Award Uʻamea na manumalo ai Khedr El Attar Fa'asinomaga o Fa'aefeaufono, o se faamaoniga mamalu e tuuina atu i mamanu lelei e faataunuu ai manaʻoga faapolofesa ma pisinisi e faamoemoeina mai galuega ua mamanuina lelei. O ē manumalo i le Uʻamea e faaalia ai le tomai tele, le faapitoa maualuga, le malamalama o tagata poto ma le mafai fatufatuaʻi o ē na faia. E faamoemoeina Khedr El Attar Fa'asinomaga o Fa'aefeaufono e avea ma mea ua matuā vivii, mataʻina ma pelepelea e aogā ma fou. O lenei mamanu na manumalo i le A' Design Award Uʻamea e tuufaatasia ai faiga sili o le pisinisi ma e iai uiga faatekonolosi mafai ua fesoʻotaʻi ma le poto ma le taleni. Ona o lona faatuatuaina, e tatau ai Khedr El Attar Fa'asinomaga o Fa'aefeaufono ona faaaloalogia ma ua mamanuina e tuuina mai ai faaleleiga o le olaga e fesoasoani e faia ai e le lalolagi se nofoaga e sili atu ona lelei.

I Tua o le Mamanu

Pepa Fa'asalalau

Fa'amaoniaga, sui o le 'au ma fa'amatalaga fa'atekinisi na saunia e le tagata mamanu.

Uiga Fa'apitoa: Working with the team at Khedr to develop the brand strategy along with a visual system that reflects the brand's new positioning. This made us start with a vision to retain Khedr's status of being the go-to brand for everything that is organic and raw. The visual identity helped in making the business mature into three main subcategories; organic medicine, raw beauty and culinary.
Fa'ailoga: Rebranding, Arabic Design, Visual Identity, Packaging Design, Brand Guidelines
Fa'aosofia: Khedr El Attar established his trade within the old city walls of Cairo back in 1945. He quickly weaved his presence within the fabric of Egyptian culture that Naguib Mahfouz mentioned him in his trilogy, and his fame exploded within the lands that Ahmed Adaweya sang his name. Khedr El Attar is expanding his modern preposition keeping the old ethos, premium raw products with great value.
Umi o le Poloketi: The project started in March 2020 in Cairo and finished in 2021
Sui o le 'Au: Omnia Magdy Photographer

Faitau le Fa'asalalauga

Lagolago Tau Tupe