Mazuque Comfort 3D animacija – avtor Mateus Morgan de Aguiar

Delo Mazuque Comfort 3D animacija avtorja Mateus Morgan de Aguiar je izjemno cenjeni dobitnik prestižne nagrade 2025 Srebrna nagrada A' Design Award v tekmovalni kategoriji Oblikovanje filmov, videov in animacij.

SrebrnaFilm· 2025

Mazuque Comfort 3D animacija

avtor/ica: Mateus Morgan de Aguiar

Naročnik: Morgan Studio

Dobitnik nagrade Srebrna nagrada A' Design Award v kategoriji Film

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Preverite status nagrade za #170105

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Barve

Dizajn

O dizajnu Mazuque Comfort 3D animacija

Projekt je bil ustvarjen za prikaz vseh značilnosti izdelka na kreativen način. Informativen, a ne vsiljiv. Namen je bil prikazati, kako udoben je izdelek. Umetnost, navdihnjena s slikarstvom in klasičnimi deli, vzpostavlja globoko povezavo s ciljno publiko. Črpanje navdiha iz velikih slikarskih del je gesta spoštovanja do tradicije in hkrati iskanje inovativnosti.

Priznanje

O nagradi Srebrna nagrada A' Design Award

Mazuque Comfort 3D animacija je prejemnik Srebrne nagrade A' Design Award, izjemno prestižnega priznanja, ki se podeljuje čudovitim, impresivnim vrhunskim oblikovanjem. Prejemniki Srebrne nagrade so izjemno briljantna in zelo ustvarjalna dela, ki ponazarjajo izjemno strokovnost, talent in bistrost svojih oblikovalcev. Od Mazuque Comfort 3D animacija se pričakuje, da bo čudovito, zgledno delo, opazno profesionalno in globoko inovativno. To oblikovanje, nagrajeno s Srebrno nagrado A' Design Award, je zelo opazen, občudovan izum, ki koristi in premika meje umetnosti, znanosti, oblikovanja in tehnologije. Mazuque Comfort 3D animacija je stvaritev, ki ji mnogi zavidajo, ki prebuja želje, prinaša pozitivna čustva in vzbuja začudenje in občudovanje.

V ozadju dizajna

Komplet za medije

Zasluge, člani ekipe in tehnične podrobnosti, ki jih je posredoval oblikovalec.

Edinstvene lastnosti: The project was made to show all the features of the product in a creative way. Being a informative but without being annoying. The purpose was to show how comfortable the product is.
Dimenzije in embalaža: 1920 x 1080px
Oznake: 3d boot, cgi shoe, shoe, shoe modelling, 3d shoe
Proizvodna tehnologija: The shoe was modeled using photographs as a reference and hard surface 3D modeling techniques. For modeling we used the software 3ds Max. All the textures made using leather texture and some photoshop brushes. Vray was used for rendering and C4D and Houdini for simulations
Oblikovalski izziv: The hardest part was making the elements composition and also the simulations, to reach the feel that we wanted for this job.
Raziskave: The work was executed based mainly on the previous experiences in other works for several companies of the sector footwear, in very natural way. Feedback was collected mainly online about the quality of the 3D itself as well as the sensations that people had in the first contact with the art.
Inspiracija: Art inspired by paintings and classical works carries with it a deep connection with the target audience. Taking inspiration from great works of painting is a gesture of reverence for tradition, while at the same time seeking to innovate.
Trajanje projekta: 2 months, Franca, Brazil
Potek delovanja: The animation visual was used on online such product website, instagram and facebook. The main focus was to attract attention to the product, bringing in the composition elements that generate the necessary sensations. Competitors often use images without a strong visual appeal, so the product, especially in the online market, goes unnoticed. The excess of texts works negatively in most of these cases, underestimating the viewer's intellect.
Člani ekipe: Director: Mateus Morgan
Client: Mazuque
Briefing: Rafael Banhareli
3D modelling and texturing: Mateus Morgan, Carlos Masson
Animation: Mateus Morgan
Simulations Mateus Morgan, Rafael Moco
Sound Design Samuel Simionato