Craftflow Pakirni papir – avtor Linghui Li

Delo Craftflow Pakirni papir avtorja Linghui Li je izjemno cenjeni dobitnik prestižne nagrade 2024 Železna nagrada A' Design Award v tekmovalni kategoriji Oblikovanje embalaže.

ŽeleznaEmbalaža· 2024

Craftflow Pakirni papir

avtor/ica: Linghui Li

Naročnik: 野米yemi

Dobitnik nagrade Železna nagrada A' Design Award v kategoriji Embalaža

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Preverite status nagrade za #156551

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Dizajn

O dizajnu Craftflow Pakirni papir

Craftflow združuje funkcionalnost z estetiko v embalaži za milo, s poudarkom na prilagodljivosti temperaturnim spremembam, trajnostnosti ter minimalistični, z naravo navdihnjeni zasnovi. Za razliko od standardne embalaže ta izbira odraža preprostost in ekološki pristop. Štiri edinstvene zasnove pripovedujejo zgodbe, navdihnjene z naravo in obrtniki, ter ponujajo umik iz mestnega življenja in povezavo z naravo. Pristop Craftflow prikazuje inovativnost, trajnostnost in globoko spoštovanje naravne lepote pri oblikovanju izdelkov.

Priznanje

O nagradi Železna nagrada A' Design Award

Craftflow Pakirni papir je prejemnik Železne nagrade A' Design Award, prestižnega priznanja, ki se podeljuje dobrim oblikovanjem, ki izpolnjujejo profesionalne in industrijske zahteve, pričakovane od dobro zasnovanih stvaritev. Prejemniki Železne nagrade kažejo veliko spretnost, visoko specializacijo, strokovno razumevanje in ustvarjalne zmožnosti svojih ustvarjalcev. Od Craftflow Pakirni papir se pričakuje, da bo visoko cenjena, občudovana in ljubljena stvaritev, ki je praktična in inovativna. To oblikovanje, nagrajeno z Železno nagrado A' Design Award, vključuje najboljše prakse panoge in ima kompetentne tehnične lastnosti, povezane s strokovnim znanjem in talentom. Zaradi svoje temeljitosti si Craftflow Pakirni papir zasluži spoštovanje in je zasnovan tako, da zagotavlja izboljšave kakovosti življenja, ki pomagajo narediti svet boljši kraj.

V ozadju dizajna

Komplet za medije

Zasluge, člani ekipe in tehnične podrobnosti, ki jih je posredoval oblikovalec.

Edinstvene lastnosti: The choice of wrapping paper for cold process soap is based on its adaptability to vary dimensions influenced by temperature and humidity. This decision ensures compatibility with potential changes in product weights and promotes a sustainable, waste-free, and eco-friendly design. In contrast to industrialized product packaging, it exudes simplicity and a natural outdoor essence. As part of a series, the current four designs convey distinctive brand narratives, inviting users to seek relief from stressful city life and immerse themselves in mountain tales.
Dimenzije in embalaža: 24cm x24cm
30g single-coated paper
Oznake: Collage, Nature, Aromatherapy, Artisan
Proizvodna tehnologija: Two-color silk screen printing
Oblikovalski izziv: In terms of functionality, we've collected dimensions from 50 batches of soaps with different formulas to discover ways to accommodate the variability of different products. Apart from accommodating the soap, can the product also serve other items? We continuously adjust the soap packaging paper's dimensions not only to tailor it for cold process soap but also to make it equally suitable for other products.
Raziskave: In the realms of humanity and art, we often contemplate how packaging paper can transcend beyond being a disposable commodity. Starting from the product's own narrative, what defines suitable packaging? How do we instill affection in customers with a mere sheet of packaging paper? Could packaging paper evolve into a work of art? When CraftFlow was created, answers to all these questions were found.
Inspiracija: CraftFlow, inspired by the cold process of soap-making, embodies simplicity in packaging design to convey the captivating moments of soap production. Our design ethos focuses on capturing nature and documenting the artisanal journey. Collage, our primary method, weaves together photographs that capture the laborious moments and offer diverse perspectives of the process. Unwrapping the package becomes an immersive experience akin to watching a short film, portraying the handcrafted soap journey from raw material collection to manufacturing. Our goal is to show the highest respect for craftsmanship.
Trajanje projekta: This project commenced in November 2022 in Seattle and concluded in January 2023. YEMI adopted it as a product packaging solution starting in February 2023.
Potek delovanja: The design seamlessly blends images with text, creating multiple layers to captivate users and encourage exploration of the information conveyed through the soap packaging. The description of the making process was hidden in the repetitive Chinese characters. Within the text backgrounds, each shot embeds descriptions of the handmade process, providing surprises for the users. The packaging paper subtly reveals the soap's colors, enticing users to untie the ribbon and explore the essence of nature
Patenti: Copyrights belong to Name Li, 2023.