Chavannes Primarna funkcija: Embalaža za čaj – avtor Yifu Pan

Delo Chavannes Primarna funkcija: Embalaža za čaj avtorja Yifu Pan je izjemno cenjeni dobitnik prestižne nagrade 2025 Bronasta nagrada A' Design Award v tekmovalni kategoriji Oblikovanje embalaže.

BronastaEmbalaža· 2025

Chavannes Primarna funkcija: Embalaža za čaj

avtor/ica: Yifu Pan

Naročnik: Chavannes

Dobitnik nagrade Bronasta nagrada A' Design Award v kategoriji Embalaža

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Preverite status nagrade za #155257

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Barve

Dizajn

O dizajnu Chavannes Primarna funkcija: Embalaža za čaj

Besedilo knjige: Chavannes je embalaža za čaj, ustvarjena kot skupni projekt med podjetjem Chavannes Tea in Muzejem Dunhuang na Kitajskem. Embalaža je del serije sedmih izdelkov, navdihnjenih s starodavno Svileno potjo, ta izdaja pa za glavno vizualno temo vzame Dunhuang v provinci Gansu. Ilustracije letečih apsar iz freske Dunhuang so združene s skalnim čajem Wuyi, kar prikazuje srečanje Svilene poti in čajne kulture. Darilna škatla je izdelana iz sivega kartona in posebnega papirja z vročim žigosanjem, UV tiskom in reliefnim tiskom. Dva nasprotna predala vsak vsebujeta tri majhne škatlice, vsaka škatlica pa vsebuje eno čajno vrečko.

Priznanje

O nagradi Bronasta nagrada A' Design Award

Chavannes Primarna funkcija: Embalaža za čaj je prejemnik Bronaste nagrade A' Design Award, zelo prestižnega priznanja, ki se podeljuje izjemnim oblikovanjem, ki se odlikujejo po ustvarjalnosti, iznajdljivosti in bistrosti. Prejemniki Bronaste nagrade so v celoti spretni in presenetljivo ustvarjalni artefakti, ki potrjujejo bogate izkušnje, domišljijo in zvitost svojih oblikovalcev. Od Chavannes Primarna funkcija: Embalaža za čaj se pričakuje, da bo visoko cenjen, občudovan in ljubljen predmet, opazno profesionalen in inovativen. To oblikovanje, nagrajeno z Bronasto nagrado A' Design Award, vključuje najboljše prakse v umetnosti, znanosti, oblikovanju in tehnologiji ter je odlično po pozornosti do podrobnosti. Chavannes Primarna funkcija: Embalaža za čaj sijajno zadovoljuje potrebe, se dotika želja, očara čustva in vzbuja radovednost.

V ozadju dizajna

Komplet za medije

Zasluge, člani ekipe in tehnične podrobnosti, ki jih je posredoval oblikovalec.

Edinstvene lastnosti: This product is a joint product of Chavannes Tea and the Dunhuang Museum in China. Sha Huang is one of the seven silk road mask series products of Chavannes Tea, and China's Gansu Dunhuang is the main visual element, combining the Flying Apsaras sculptures of Dunhuang with Chinese Wuyi Rock Tea. It showcases the fusion of the Silk Road and tea culture. In our design, we use exquisite illustration envelopes and double-drawer boxes to display the refinement of the tea packaging and brand tonality.
Dimenzije in embalaža: 250mm（W）*45mm（D）*180mm（h）
Oznake: CHAVANNES,panyifu,IFPD,tea package,YIFUPAN
Proizvodna tehnologija: The process uses gray plate material and special paper, combined with hot stamping/UV/relief printing techniques. The box is a double-drawer box with three small boxes on both sides, each containing a separate tea bag.
Oblikovalski izziv: n this series, we need to maintain the same illustration and packaging design style as the other six Silk Road series of the tea brand. While delivering the brand value of tea.
Raziskave: The Silk Road Dunhuang Flying Apsaras Series packaging we designed for Chavannes Tea is the first of the seven series we designed for the brand.
From the ancient Sanxingdui to the Terracotta Warriors of Emperor Qin Shi Huang to Dunhuang, it follows the route of the ancient Silk Road from east to west. This packaging is the Dunhuang Flying Apsaras series.
In terms of craftsmanship and illustration, we have made every effort to restore the beauty of the fusion of Dunhuang murals and Chinese tea. It is not only a fusion of culture and visuals, but also a fusion of the ancient Silk Road and tea.
Inspiracija: The inspiration for the packaging design of Chavannes Tea comes from the ancient Silk Road that passed through Dunhuang in China. The exquisite style of the packaging is derived from the Flying Apsaras and Buddha statues in the Dunhuang murals, which we combined with Wuyi Rock Tea. We showcase the brand colors imperial purple and the brand symbol to display the overall tone of Chavannes Tea.
Trajanje projekta: 2024/5
Potek delovanja: The gift box of this tea package is light and compact, and adopts the form of opposite-pull drawer packaging, which is easy to carry and collect. Gray board gift boxes and cardboard four-color printing envelopes are used, while different processes such as bronzing, UV and bump are used to highlight the temperament of packaging and the classical and mysterious beauty of the Silk Road and Chinese Dunhuang culture.
Člani ekipe: Yifu Pan
Zasluge za slike: Designer/Photo/video Yifu Pan