Lu Zhao, Ruhe Zhang and Qi Wang nisqap Irrational Slice Willakuykunata Rikuchiy diseñon

Lu Zhao, Ruhe Zhang and Qi Wang nisqap Irrational Slice Willakuykunata Rikuchiy diseñonqa Shuyu Kamay Atipanakuy T'aqapi 2021 A' Design Award Burunsi Premiu nisqap ancha chaniyuq atipaqninmi.

BurunsiShuyu· 2021

Irrational Slice Willakuykunata Rikuchiy

Lu Zhao, Ruhe Zhang and Qi Wang rurasqa

Shuyu T'aqapi A' Design Award Burunsi Premiu Atipaq

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Taripasqa Premio Atipaq

#121420 nisqapaq Premio Kayninta Taripay

A' Design Award ukhupi Qhaway Prensa Willakuy Premio Unanchay

Llinphikuna

Diseñomanta

Irrational Slice Willakuykunata Rikuchiy nisqamanta

Irrational Slice nisqaqa willakuykuna rikuchiy proyektom, kimsa kikllupi (dimensionpi) ruwasqa, mask'aykunamanta willakuykunata rikuchin. Kay willakuykunaqa huk yachay ruwaymanta hamun, maypichus runap hinaspa makinap juzgayninkuna tupachisqa karqan. Kimsa kikllupi rikch'ayninqa umanchikpi kaq neuronakunap ruwayninman qhawarispa ruwasqa kachkan. Yapasqa realidad software nisqaqa kay rikch'ayta rikuchin imaspa huk qillqasqa poster escaneasqa kaqtin. Qhawaqkunaqa rikch'ayta muyuchiyta atinku, hinaspa dedowanku hatunyachiyta utaq huch'uyyachiyta atinku, ashkha ladomanta willakuykunata liyinapaq. Kay ruwaypa munayninqa musuq ñankunata maskay, willakuykunata qhawanapaq hinaspa apachinapaq.

Riqsichiy

A' Design Award Burunsi Premiu nisqamanta

Irrational Slice Willakuykunata Rikuchiy A' Design Award Burunsi Premiu mishak kan, jatun yupaychay, kayta mana shuk shina, mushuk yuyaypi, yuyaypi shinallatak chaskik kaypi riksishka diseñukunaman kun. Burunsi mishak kashkakunaka ruray ushayta charik shinallatak mancharina mushuk rurashkakunami, paykunata rurakkunapak achka yachayta, yuyayta shinallatak ruray ushayta rikuchinku. Irrational Slice Willakuykunata Rikuchiy sinchi yupaychashka, kuyashka shinallatak riksishka shuk ruray kanata munanku, ruray yuyaywan shinallatak mushuk yuyaywan. Kay Burunsi Premiu japishka diseñuka arti, siensia, diseñu shinallatak tekinolojíapi ashtawan alli ruraykunata tantachin shinallatak ima ukumanta rikuypi sumak kan. Irrational Slice Willakuykunata Rikuchiy mañaykunata alli paktachin, munaykunata llankan, shunkuta kuyachin shinallatak yachayta munayta kallarichin.

Diseño Qhipanpi

Prensa Kit

Diseñadorpa quska créditos, llamk'aq runakunapas técnico willaykuna.

Sapaq Kayninkunamanta: Based on a variety of visual forms of expression, the information is established in three-dimensional space, and combined with AR technology to deliver multi-dimensional information. On the basis of better interaction, the audience can receive information more clearly by using three-dimensional space. The work aims to open up new ideas of information observation and provide more possibilities for exploring the interactive transmission of information design in the context of digital media art.
Etiquetakuna: Information Design, Information Visualization, AR, 3D, Poster
Ruway Tecnología: Multimedia
Diseño Sasachakuy: The difficulty lies in the balance between "clear transmission of information" and "better visual effect". During the creation process, I made many attempts, and finally chose to establish data visualization in 3D, hoping to explore new presentation ways of information design so as to find the best balance point. This is a new attempt, and we hope that this 3D presentation can strengthen the sense of connection between the viewer and the data, and make the transmission of information more effective.
T'aqwiy: The integration of information is a very important part, and it is this data that sets the stage for our later creation. Analyzing the data takes up most of our upfront work, but it's essential. We built a 3D information model based on a large amount of research data, combined with the structure of brain neurons, with the ultimate purpose of exploring people's irrational cognition and judgment, as well as developing new ideas of information observation, so that readers can better understand information through stronger interactive mode.
Kallpachay: Inspired by the fact that people's irrational choices are affected by multiple reasons, Seek inspiration from some common but overlooked normalcy in life. Focus on subjective, irrational, emotional moments or cognitive moments that we all have. This is why robots are chosen as the comparison item.The 3D information visualization model and poster were made based on the data obtained from the cognitive experiment of man-machine confrontation.
Llamk'ay Pacha: The project started in March 2020 in China and finished in June 2020 , and was exhibited in "The start of a long journey outstanding works by graduates of 2020 from key arts academics in China” of Hubei Institute of Fine Arts.
Purichiy Puriy: By using AR software to scan pictures,3D information model appears, which can be controlled by fingers to zoom in and out, rotate, etc. So that viewers can read information from multiple angles and enhance interaction.
Huñu Runakuna: Lu Zhao
Ruhe Zhang
Qi Wang
Xiaoying Li