Honki Factory Ixmatiliztli ītēchcopa Daichi Takizawa

Tlanāhuatīlli Honki Factory Ixmatiliztli ītēchcopa Daichi Takizawa cē cencā mahuizzō tēmacēhualōni īpan huēyi 2025 Mahuizolli A' Design Award Iztacteocuitlatl īpan Tlacuilolli, Tlacuilolixiptlaliztli ihuan Tlachialtlanonotzaliztli Tlachihchihualiztli Nēhuilīztli Tlamantli.

IztacteocuitlatlTlacuilolli· 2025

Honki Factory Ixmatiliztli

īpal Daichi Takizawa

Tlanāhuatīlli: Honki Factory Co.,Ltd

Mahuizolli A' Design Award Iztacteocuitlatl Tēmacēhualōni īpan Tlacuilolli Tlamantli

60,420

Tlaneltīlīlli Tēmacēhualōni

Xictlaneltilia Tēmacēhualli ītēchcopa #170847

Xiquitta Tlahcuilōlcalli Xiquitta A' Design Award ītechcopa Āmatl Tēmachiyōtīliztli Tlamachiōtl

Tlapalli

Tlanēxtilistli

Ītechcopa Honki Factory Ixmatiliztli

In tlamachiliztli ca Ohtlaquetzaliztli, in Honki Ineminemiliz. Quihtoa Honki quitoznequi Chicahualiztli, mopiya ce yectli tlahtlaniztli huan chicahuac tlachihualiztli ipan. Inihqueh quimachiah in nechicahuhtilli nehnemilistli ipan tlanamacaliztli hueyiliztli huelitih quichihuah yancuic ohtli. In tlanequiliztli itech mopieloz miac Honki tlacah moixiptlayotia ipan in H cuauhnechicolli, machiyotl ipan chicauhtiliztli, auh in machiyotlahcuilolli, yolpampa ce tequicalco, machiyotl ipan chihualiztli. In patlanaliztli tlahcuilolli ipan machiyotl auh tlahcuilolcopa nezcayotia mopatlaninemiliz ipan nochi tlachihualiztli auh nechicoliztli.

Tēixīmachōtiliztli

Ītechcopa Mahuizolli A' Design Award Iztacteocuitlatl

Honki Factory Ixmatiliztli ca in quicuic in Mahuizolli A' Design Award Iztacteocuitlatl, hueyi tlamahuizoliztli tlen momaca in huel yectli, tlanextic ihuan mahuiztic tlachihualli. In quicuicah Iztacteocuitlatl ca cenca cualli ihuan cenca yancuic tlachihualli in quinextia in tlamatiliztli, toltecayotl ihuan ixtlamatiliztli intlachihuanime. Ca quinequi in Honki Factory Ixmatiliztli ca cenca cualli, cenca motequiuhtia ihuan yancuic. Ni dizayno in quicuic Iztacteocuitlatl quihuelitia in toltecayotl, tlamatiliztli, dizayno ihuan teknolohia. Honki Factory Ixmatiliztli quiyolchicahua in tlacah, quipaquiltia ihuan quitlamahuiztiltia.

Tlanēxtilistli Ītēixpan

Āmatl Tlanextīliztli

Tlapōhualli, tēquitqueh īwan tēchmachilīztli ōquinmaca in tlanēxtīlīlli.

Cē Zan Ītēchcopa: The logo reflects the concept of a "Establishing entrepreneurship training centers" where various people, both corporate and individual, can learn about entrepreneurship and increase the number of people willing to take on challenges. The logo was inspired by the "frame" representing the shape of new businesses and the "factory" symbolizing production. The adaptable "H" shaped symbol mark and the variable design of the logotype express that the company can support any type of business.
Huēyiliztli īhuān Tlacualtepēhualli: The visual design was created using Adobe Illustrator, and the corporate font was made with the font creation software Glyphs.
Tōcāitl: VI, Visual Identity, Logo, Symbol, Corporate font, Poster, Website, Stationery, Variable
Tlachīhualiztli Māchiyōtl: "Honki" means "Seriousness," and its passion and spirit of challenge are represented by the bold color red. Both the symbol mark and logotype have a variable design, showing that Honki Factory's services can adapt to any business size or industry. The symbol mark features an open door shape within the frame, symbolizing new opportunities for all companies.
Tlanāhuatīlli Nētēcahuilīztli: The biggest challenge was how to implement the newly created visual identity. The company's members are not designers, and the application they use most is PowerPoint. To make the VI easy to use, we created PowerPoint templates where users only need to replace text. We also predefined the corporate fonts and colors. Background images for video conferencing and business cards were designed to allow simple text updates, ensuring that anyone can effectively represent Honki Factory Co.,Ltd's corporate identity, regardless of their role.
Tlatēmōliztli: I focused on enhancing the quality of the details. The logo was carefully examined for aspect ratio, the thickness of vertical and horizontal strokes, and optical balance. For the corporate font, in addition to optical adjustments, each character's width and side spacing were precisely calculated. Over 500 test patterns were evaluated during this process. As a result, I won the Silver Award at the Graphis Design Awards 2025 (USA) and were featured in the Japan Typography Yearbook 2025, enhancing Honki Factory Co.,Ltd's brand value.
Tēyōllālīliztli: Honki Factory needed to update its visual identity to achieve its vision of "Establishing entrepreneurship training centers." The specific goals were to gain credibility from large corporations and to enhance the company's branding for recruitment. Therefore, a visual identity that represents the company's vision was essential.
Tēquitl Cāhuitl: This project started in June 2022 and was completed in March 2024.
Tēquitl Ōhuitl: After changing the visual identity, despite having only about 10 employees, the company secured service agreements with over 30 major Japanese corporations within a year. This proves that the visual identity is effective and gives large companies a sense of trust and credibility.
Īxiptla Tlanēxtīlli: Image #1, Art director Daichi Takizawa, Corporate Logo , 2024
Image #2, Art director Daichi Takizawa, Corporate Font, 2024
Image #3, Art director Daichi Takizawa, Website, 2024
Image #4, Art director Daichi Takizawa, Name card, 2024
Image #5, Art director Daichi Takizawa, Poster, 2024