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Remaking Art Identità tad-Ditta minn Meng Shenhui

Id-disinn Remaking Art Identità tad-Ditta minn Meng Shenhui huwa rebbieħ stmat ħafna tal-prestiġjuż 2024 Premju A' Design Award tal-Fidda fil-Kategorija tal-Kompetizzjoni ta' Disinn tal-Grafika, Illustrazzjoni u Komunikazzjoni Viżwali.


FiddaGrafika· 2024

Remaking Art Identità tad-Ditta

minn Meng Shenhui

Klijent: Shenzhen Chengmei Culture Communication Co., Ltd

Rebbieħ tal-Premju A' Design Award tal-Fidda fil-Kategorija ta' Grafika

147,007

Rebbieħ ta' Premju Ivverifikat

Ivverifika l-Istatus tal-Premju għal #152015

Kuluri

Id-Disinn

Dwar Remaking Art Identità tad-Ditta

Remaking Art hija identità tad-ditta maħluqa għal kumpanija tal-komunikazzjoni kulturali. Il-logo jgħaqqad l-ittri inizjali R u A f'marka simmetrika, konnessa b'linji li jissuġġerixxu riflessjoni fl-ilma. Linja orizzontali tfakkar f'miżien u nżammet mil-logo preċedenti biex tesprimi ġustizzja u integrità. Is-sistema viżiva tuża linji biex taqsam materjali stampati, ippakkjar u wirjiet interni, sabiex l-istess dehra tinżamm f'daqsijiet u materjali differenti. Id-disinn iwassal simmetrija, integrazzjoni u tiġdid.

Ir-Rikonoxximent

Dwar il-Premju A' Design Award tal-Fidda

Remaking Art Identità tad-Ditta huwa rebbieħ tal-Premju A' Design Award tal-Fidda, rikonoxximent prestiġjuż straordinarjament mogħti lil disinji tal-ogħla livell, sbieħ u impressjonanti. Ir-rebbieħa tal-Fidda huma xogħlijiet brillanti ħafna u kreattivi ħafna li juru l-għarfien espert, it-talent u l-aċċuratezza tad-disinjaturi tagħhom. Huwa mistenni li Remaking Art Identità tad-Ditta ikun xogħol mill-isbaħ, eżemplari, professjonali ħafna u innovattiv bil-fond. Dan id-disinn rebbieħ tal-Fidda huwa invenzjoni notevoli u mammirata li tikkontribwixxi biex jitwessgħu l-fruntieri tal-arti, ix-xjenza, id-disinn u t-teknoloġija. Remaking Art Identità tad-Ditta huwa ħolqien li ħafna jinvidjawh, li jqajjem ix-xewqat, iġib sentimenti pożittivi u joħloq tgħaġġib u mistagħġib.

Wara d-Disinn

Kit għall-Istampa

Krediti, membri tat-tim u dettalji tekniċi pprovduti mid-disinjatur.

Proprjetajiet Uniċi
The logo design takes the initial letters R and A of the brand name Remaking Art, forming a symmetrical logo image up and down, using lines to connect the two letters, like a reflection in water, reflecting the brand concept“Remaking”.
The overall VI visual system is focus on the concepts of symmetry, fusion, and innovation, making full use of lines to separate plane materials, product design, and interior display.
Dimensjonijiet u Ippakkjar
The overall design utilizes lines to connect two letters, resembling a reflection in water, highlighting the concept of brand reshaping. The design team focuses on the concepts of symmetry, integration, and innovation, using lines to separate different sizes of flat materials, packaging, and interior displays to convey the brand spirit in a concise and clear manner. Appropriate printing techniques and materials are chosen to ensure integrity across different sizes and materials.
Tikketti
Logo, Brand, Branding, Identity, Brand Identity, Logo Design, Creative, Visual Identity, Advertising,
Teknoloġija tal-Produzzjoni
In the new design ,the horizontal line in the logo symbolized a scale, expressing the brand's principles of fairness and integrity. Client wanted to retain the brand style, concept and some elements during rebranding, which has been taken into consideration as well.
Sfida tad-Disinn
The client wanted to keep the scale element line from the previous logo but in a more seamless and integrated manner within the new design.
Riċerka
The previous logo of Remaking Art incorporated the initials "R" and "A" from the brand name. The letter "R" also resembled the Chinese oracle-bone inscription of character"human (pronounces Ren, means human)", representing the idea that "design should be people-oriented" The horizontal line in the logo symbolized a scale, expressing the brand's principles of fairness and integrity. Client wanted to retain the brand style, concept and some elements during rebranding, which has been taken into consideration as well.
Ispirazzjoni
The design inspiration comes from water reflection, using lines to connect the two obverse and reverse letters, and make full use of lines to separate plane materials, product design, and interior display. Clearly and concisely convey the spirit of re-inheriting brand culture, re-creating art, and re-integrating creativity.
Tul tal-Proġett
The project started in January 2022 and was completed in Shenzhen in May 2022
Fluss tal-Operazzjoni
First, the design team conducted in-depth research on the brand's history, values, and goals, determining the direction of brand integration and innovation. For the previous image, the design team retained the line elements and reimagined them into symmetrical forms to create new logos and visual elements, showcasing the brand's transformation and innovation. Subsequently, the design team continuously adjusted the design using design tools to ensure its consistency across different platforms and materials, allowing for smooth application in printed materials, product packaging, and spatial design to provide the audience with a tangible experience of the brand concept.
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