Snow Time L Divay nataon'i Evan Chen and Ziming Guo

Ny endrika Snow Time L Divay nataon'i Evan Chen and Ziming Guo dia mpandresy sarobidy amin'ny 2021 A' Design Award Volafotsy amin'ny Sokajin'ny Fifanintsanana Famolavolana Fonosana.

VolafotsyFonosana· 2021

Snow Time L Divay

nataon'i Evan Chen and Ziming Guo

Mpanjifa: Lascaux Design Institute Inc.

Mpandresy A' Design Award Volafotsy amin'ny Sokajy Fonosana

26,442

Mpandresy Loka Voamarina

Hanamarina ny Sata Loka ho an'ny #110335

Jereo ao amin'ny A' Design Award Fanambarana ho an'ny Mpanao Gazety Marika Loka

Loko

Ny Endrika

Momba ny Snow Time L Divay

Gu Yue Long Shan no vondrona lehibe indrindra amin'ny divay mavo nentim-paharazana ao Shina, naorina tamin'ny 1664. Ny vokatra vaovao noforonin'izy ireo ho an'ny Gu Yue Long Shan, dia mampita ny hevitra hankafy ny fotoana miadana. Ny endriky ny sary dia mifototra amin'ny foto-kevitra momba ny rano, ny lanezy, ny vary sy ny fotoana, izay tena ilaina amin'ny divay mavo, ary mampiseho ny tendrombohitra sy ny rano eo an-toerana mba hamoronana sary feno. Ho an'ny vehivavy mpampiasa dia namorona fonosana manify, mampiasa pulp press film, ary mitambatra amin'ny indentation dingana, mba hamokatra ny oram-panala fonony fahatsapana.

Ny Fankasitrahana

Momba ny A' Design Award Volafotsy

Nandresy ny A' Design Award Volafotsy ny famolavolana Snow Time L Divay, fankasitrahana malaza be omena ny famolavolana ambaratonga ambony, tsara tarehy ary mahavariana. Ny mpandresy Volafotsy dia asa mamirapiratra dia mamirapiratra ary mamorona dia mamorona izay maneho ny fahaizana, ny talenta ary ny fahamaotinan-tsain'ny mpamolavola azy. Andrasana ho asa mahagaga, ohatra tsara, mahay amin'ny asa ary vaovao amin'ny halalin-tsaina ny famolavolana Snow Time L Divay. Ity famolavolana nandresy ny A' Design Award Volafotsy ity dia fikarohana miavaka be ary ankafizina izay mahasoa ary mampandroso ny sisintanin'ny zavakanto, ny siansa, ny famolavolana ary ny teknolojia. Ny famolavolana Snow Time L Divay dia famoronana mahazo fitaka be izay mamaly ny faniriana, mitondra fihetseham-po tsara ary mamelona fahagagana sy fahatalanjonana.

Ao Ambadiky ny Endrika

Fitaovana ho an'ny Mpanao Gazety

Fankasitrahana, mpikambana ao amin'ny ekipa ary antsipiriany teknika nomen'ny mpanao endrika.

Toetra Manokana: Guyue Long Shan is the largest yellow wine group in China, started in 1664, is a popular traditional yellow wine brand in China. It has many classic yellow wine products, and a loyal customer base of middle-aged and elderly people. It needs to develop some new products to cater to the younger consumers.
Refy & Fonosana: The size is 275mm*68mm*68mm, and the paper seal at the bottle mouth simulates the dynamic opening of yellow rice wine, increasing the sense of ceremony.
Marika: logo，packaging，illustrations，graphics
Teknolojia Famokarana: Glass bottle model development, paper embossed hot stamping, solid wood and cork combination.
Fanamby Endrika: Grasp the relationship between traditional brands and emerging markets to guide packaging design.
Fikarohana: We combine the Chinese yellow wine culture with the local city culture of Shaoxing, and the yellow wine brewing process to form the bottle label illustration. Time/lake water/glutinous rice/snowflakes form the auxiliary graphics. This is our attempt to expand the image of Huangjiu.
Aingam-panahy: We created a young new product for Guyuelongshan, Falling Snow, to convey the idea of enjoying slow times. Water, glutinous rice and time are essential in making yellow rice wine, while the lees of Fragrant snow wine are as white as snow. So we use abstract snowflakes to express time/water/glutinous rice, and draw the local mountains and water to form a complete picture. For female users developed a thin packaging, using pulp press film, and combined with the indentation process, to produce a snow wrap feeling.
Faharetan'ny Tetikasa: The project was launched in Shaoxing in July 2020.
Fizotr'asa: When customers get their Snow Time Wine, they will touch the special crafted pawn paper bottle sticker. Tear off the top seal, open the cork, pour yourself a glass of aged yellow wine and enjoy Slow Time.
Mpikambana ao amin'ny Ekipa: Evan Chen
Ziming Guo
Leti Liu
Suheng Yao
Yoga Zhai
Fan Zhang
Min Fang