Korea Sport Coach Federation ʻo Ke Kūhaa A Me Ka ʻike Maka na Yena Choi and Jinha Seo

ʻO Korea Sport Coach Federation ʻo Ke Kūhaa A Me Ka ʻike Maka na Yena Choi and Jinha Seo he mea lanakila hanohano loa o ka 2020 A' Design Award Keleawe ma ka Māhele Hoʻokūkū Hoʻolālā Kiʻi, Kiʻi Paʻi a me Kamaʻilio ʻIke.

KeleaweKiʻi· 2020

Korea Sport Coach Federation ʻo Ke Kūhaa A Me Ka ʻike Maka

na Yena Choi and Jinha Seo

Mea Kūʻai: Korea Sport Coach Federation

Mea Lanakila A' Design Award Keleawe ma ka Māhele Kiʻi

14,382

Mea Lanakila i Hōʻoia ʻIa

Hōʻoia i ke Kūlana Makana no #98641

Kipa i ka Pūnaewele Nānā ma A' Design Award Hoʻolaha Nūhou Hōʻailona Makana

Nā Waihoʻoluʻu

Ka Hoʻolālā

E Pili Ana iā Korea Sport Coach Federation ʻo Ke Kūhaa A Me Ka ʻike Maka

He ʻāpana hoʻoheheʻe no KKFF e hōʻuluʻulu i ka poʻe loea e pili ana i nā haʻuki e pili ana i nā mea pāʻani a i ʻole nā mea hoʻokani pila mua, nā mea aʻo, a me nā mea hoʻokele haʻuki kaluki. Kuhi ʻia ka puʻuwai naʻau mai ka koʻi XY axis, ka mea e hōʻike nei i ka euphoria a ka mea hoʻokūkū a me ke adrenaline, ka hana a ka mea hoʻokele a me ke aloha no kā lākou mau ʻōpio a me ke aloha ākea no nā haʻuki. Hoʻokomo ʻia i ka pahu puʻuwai manaʻo ʻehā mau ʻāpana puʻupuʻu: pepeiao, pua, wāwae, a puʻuwai. Hoʻomaʻomaʻo ka pepeiao i ka hoʻolohe, ʻo ka pua e hōʻailona ai i ka pahuhopu a me ke kuhikuhi, ʻo ka wāwae e hōʻailona ai i ka hiki, a me ka naʻau e hōʻailona ai i ka makemake.

Ka Hoʻomaikai

E Pili Ana i ka A' Design Award Keleawe

Ua lanakila ka hoʻolālā Korea Sport Coach Federation ʻo Ke Kūhaa A Me Ka ʻike Maka i ka A' Design Award Keleawe, he ʻike hoʻohanohano nui loa i hāʻawi ʻia i nā hoʻolālā kūʻokoʻa i ʻike ʻia ma o ka hana noʻeau, ka akamai a me ka makakoho. He mau hana mākaukau a hana noʻeau kupaianaha nā lanakila Keleawe e hōʻoia ana i ka ʻike nui, ka noʻonoʻo a me ka maʻalea o kā lākou poʻe hoʻolālā. Manaʻo ʻia ʻo ka hoʻolālā Korea Sport Coach Federation ʻo Ke Kūhaa A Me Ka ʻike Maka he mea i mahalo nui ʻia, hoʻohiwahiwa ʻia a aloha ʻia, he ʻoihana a hou loa. ʻO kēia hoʻolālā i lanakila i ka A' Design Award Keleawe e hoʻohui ana i nā hana maikaʻi loa o ka hana noʻeau, ka ʻepekema, ka hoʻolālā a me ka ʻenehana, a maikaʻi no kona nānā ʻana i nā kikoʻī. Hoʻokō maikaʻi ka hoʻolālā Korea Sport Coach Federation ʻo Ke Kūhaa A Me Ka ʻike Maka i nā pono, hoʻopā i ka makemake, hoʻohiwahiwa i nā manaʻo a huki i ka makemake e ʻike.

Ma Hope o ka Hoʻolālā

ʻEke Nūhou

Nā hōʻoia, nā lālā hui a me nā kikoʻī ʻenehana i hāʻawi ʻia e ka mea hoʻolālā.

Nā ʻAno Kūʻokoʻa: KSCF is a Korean sports division that gathers experts related to sports including active and former national team players, coaches, and sports team owners. The heart logo consists of four puzzle pieces. Ear, arrow, foot, and heart. The ear symbolizes listening, the arrow symbolizes goal and direction, the foot symbolizes ability, and the heart symbolizes passion. The puzzle pieces come together much like athletes and coaches come together to achieve their goal.
Nā Ana a me ka Hoʻopili: eco bags, 30cm X 29 cm
members' booklet, A5 size paper
Nā Lepili: Branding, BI, Graphic design, Brand Identity, Sports, Sports Design, Visual Communication, Visual Identity, VI, Stationery, Sports Design, Logo
ʻEnehana Hana: For the eco bags' printing method, we used digital printing rather than silk screen because we had many colors on our design. For the members' booklet, we used Scotland paper for the cover/back cover, and Vent Nouveau for the inner pages.
Pilikia Hoʻolālā: The hardest part was to develop the typefaces for KSCF especially Korean typefaces. We came up with identifiable and unique typefaces in English and now we are on final stage, but Korean typefaces is composed with many combinations, so it takes long time to finalize it.
Noiʻi: We had many interviews with National Team Players, Coaches, National Sports Juries, and club owners.
We actively went out to the fields, observed, and talked with them.
Hoʻoulu Manaʻo: The heart logo is drawn from the X-Y axis, which represents the athlete's euphoria and adrenaline, the coach's dedication and affection for their teams and the general love for sports.
Ka Lōʻihi o ka Papahana: Started in August 2019 in Seoul, Korea and finished 1st Logo Type part and, some Visual Identities in January 2020 and still on going.
Kaʻina Hana: When there is members' forum, events, marathon, PE activities, classes, and etc, the KSCF logo and VI will be applied on the banners, books, posters and stationeries and many kinds of PR products.
Nā Palapala Kuleana: Trademark 2020 Yena Choi, James Kim
Nā Lālā Hui: B for Brand Creative Team
Nā Kuleana Kiʻi: B for Brand Creative Team