ʻO Mi Band 3 ʻO ka Wahī o ka Kāʻei Haʻuki na Xiaomi he mea lanakila hanohano loa o ka 2020 A' Design Award Kala ma ka Māhele Hoʻokūkū Hoʻolālā ʻUhi.
KalaʻUhi· 2020
Mi Band 3 ʻO ka Wahī o ka Kāʻei Haʻuki
na Xiaomi
Mea Kūʻai: Xiaomi
Mea Lanakila A' Design Award Kala ma ka Māhele ʻUhi
Mea Lanakila i Hōʻoia ʻIa
Hōʻoia i ke Kūlana Makana no #90017Ka Hoʻolālā
E Pili Ana iā Mi Band 3 ʻO ka Wahī o ka Kāʻei Haʻuki
ʻO Mi Band 3 he hoʻolālā wahī no kekahi kāʻei haʻuki. Hoʻohana ka wahī i ka helu 3 maʻalahi ma ke ʻano he kiko nānā nui, a hoʻopuni ʻia e kahi kiʻi i hoʻoulu ʻia mai ke ala holo haʻuki. Hoʻonui ʻia ka lāʻau ma luna o ka pahu holoʻokoʻa a hōʻike i ka neʻe ʻana o ka haʻuki ma o nā laina maʻalahi. Ua ʻoki ʻia me ka lala a pelu ʻia mai ka pepa mai, a he 108 millimika kona kiʻekiʻe, 75 millimika kona lōʻihi a he 32 millimika kona laula. Hōʻailona nā waihoʻoluʻu like ʻole i nā mana like ʻole. Mālama ka moʻo i kahi hoʻolālā like i mea e ʻike mau ʻia ai ma nā papa kūʻai.
Ka Hoʻomaikai
E Pili Ana i ka A' Design Award Kala
Ua lanakila ka hoʻolālā Mi Band 3 ʻO ka Wahī o ka Kāʻei Haʻuki i ka A' Design Award Kala, he ʻike hoʻohanohano nui loa i hāʻawi ʻia i nā hoʻolālā kiʻekiʻe loa, nani a kupaianaha. He mau hana ʻālohilohi loa a hana noʻeau nui nā lanakila Kala e hōʻike ana i ka loea, ka makakoho a me ka ʻoi aku o ka noʻonoʻo o kā lākou poʻe hoʻolālā. Manaʻo ʻia ʻo ka hoʻolālā Mi Band 3 ʻO ka Wahī o ka Kāʻei Haʻuki he hana kupaianaha, kūlana ʻoi aku, ʻoihana kiʻekiʻe a hou loa. ʻO kēia hoʻolālā i lanakila i ka A' Design Award Kala he mea hoʻokumu kūpono loa, mahalo ʻia e hāʻawi i ka pōmaikaʻi a hoʻoneʻe i nā palena o ka hana noʻeau, ka ʻepekema, ka hoʻolālā a me ka ʻenehana. He mea i ʻeleu ʻia e nā mea he nui ka hoʻolālā Mi Band 3 ʻO ka Wahī o ka Kāʻei Haʻuki e hoʻāla i ka makemake, lawe mai i nā manaʻo maikaʻi a hoʻāla i ka kamahaʻo a me ka mahalo.
Ma Hope o ka Hoʻolālā
ʻEke Nūhou
Nā hōʻoia, nā lālā hui a me nā kikoʻī ʻenehana i hāʻawi ʻia e ka mea hoʻolālā.
- Nā ʻAno Kūʻokoʻa
- Mi Band 3 is a low profile product that targets the lower end of the sports headset market. The design task is to add some attractive elements to the packaging and make an outstanding look from the shelves. The whole series of packaging maintains a uniform design to draw attention from the consumers, thus creating new possibilities for display in an offline setting.
- Nā Ana a me ka Hoʻopili
- dimension
height 108, Length 75, width 32mm - Nā Lepili
- Sport, band, electronic, packaging, colorful
- ʻEnehana Hana
- material: Paper
Structure: paper die cut and fold to box. - Pilikia Hoʻolālā
- For a low-profile product that targets the lower end of the sports headset market, the whole series of products maintains a uniform design with rich colors to draw attention from the consumers, thus creating new possibilities for display in an offline setting.
- Noiʻi
- Mi Band 3 is a low profile product that targets the lower end of the sports headset market. The retail price for the product is 22.22 Euro in China. The overall packaging budget was limited to about 0.6 Euro. So it is the designers' task to add some attractive elements to its packaging and make it outstanding from the shelves.
- Hoʻoulu Manaʻo
- Mi Band 3 packaging emphasizes the youth and energy frequently associated with this group of users, so the packaging uses a simple figure of 3 as the visual point, surrounded by a pattern design that draws inspiration from the athletics track. This pattern extends over the entire package, conveying the dynamicity of sports using simple lines. The Mi Band 3 series features several versions in different colors.
- Ka Lōʻihi o ka Papahana
- The project stared in July 2018 in Beijing China, finished in May 2019 in Beijing China
- Kaʻina Hana
- In China, the electronic sport product packaging has the same feelings, which are cold, distant, and serious. The design hopes to bring energetic, color, and warm feelings to the product. The packaging delivers that the low-profit products also could have the best design.
- Nā Palapala Kuleana
- Copyrights belong to Xiaomi Inc, 2019
- Nā Lālā Hui
- Design director: Lu Chen
Packaging designer: Jiangpeng Su
Packaging structure design: Zhizhuang Song - Nā Kuleana Kiʻi
- Image #1:Creative Director Lu Chen, Illustrator Jiangpeng Su, 3D Rendering Artist Tong Ge
Image #2:Creative Director Lu Chen, Illustrator Jiangpeng Su, 3D Rendering Artist Tong Ge
Image #3:Creative Director Lu Chen, Illustrator Jiangpeng Su, 3D Rendering Artist Tong Ge
Image #4:Creative Director Lu Chen, Illustrator Jiangpeng Su, 3D Rendering Artist Tong Ge
Image #5:Creative Director Lu Chen, Illustrator Jiangpeng Su, 3D Rendering Artist Tong Ge
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