ʻO Changle Ka Hana Nui: Ka Hōʻeha Waiʻona na Hai Xia Huang he mea lanakila hanohano loa o ka 2021 A' Design Award Hao ma ka Māhele Hoʻokūkū Hoʻolālā ʻUhi.
HaoʻUhi· 2021
Changle Ka Hana Nui: Ka Hōʻeha Waiʻona
Mea Kūʻai: Yuto Group
Mea Lanakila A' Design Award Hao ma ka Māhele ʻUhi
Mea Lanakila i Hōʻoia ʻIa
Hōʻoia i ke Kūlana Makana no #116260Ka Hoʻolālā
E Pili Ana iā Changle Ka Hana Nui: Ka Hōʻeha Waiʻona
Kikokikona Puke: ʻO Changle kahi hoʻolālā hōʻeha no kahi waina olakino Kina. Hana ʻia ka pahu waho me ka pepa mahaʻoi a hiki ke pelu palahalaha no ka lawe ʻana, a laila hui koke ʻia ma ka hale hoʻopiha. ʻO ka pelu ʻana i ka pahu, mālama ia i ke kikoʻī hoʻouna a me ke kumukūʻai. Hōʻike nā kiʻi i kahi kumulāʻau uliuli mau e ulu ana i luna a me waho, me kahi papahele Ganoderma, he kaohao a me nā puʻu ʻo Nanshan. Hoʻokomo pū ʻia ʻo Longan, medlar, a me Angelica dahurica i loko o ke kiʻi. Hoʻohana ʻia nā waihoʻoluʻu retro māmā. He 100 me 100 me 270 mīkalima ka nui o ka pahu a mālama i kahi ʻōmole 500 mililita.
Ka Hoʻomaikai
E Pili Ana i ka A' Design Award Hao
Ua lanakila ka hoʻolālā Changle Ka Hana Nui: Ka Hōʻeha Waiʻona i ka A' Design Award Hao, he ʻike hoʻohanohano i hāʻawi ʻia i nā hoʻolālā maikaʻi e hoʻokō ana i nā koi ʻoihana a ʻoihana hana i manaʻo ʻia mai nā mea hoʻokumu i hana maikaʻi ʻia. Hōʻike nā lanakila Hao i ka mākau nui, ka loea kiʻekiʻe, ka ʻike akamai a me ka hiki hana noʻeau o ka poʻe i hana iā lākou. Manaʻo ʻia ʻo ka hoʻolālā Changle Ka Hana Nui: Ka Hōʻeha Waiʻona he mea hoʻokumu i mahalo nui ʻia, hoʻohiwahiwa ʻia a aloha ʻia e pono a hou. ʻO kēia hoʻolālā i lanakila i ka A' Design Award Hao e hoʻohui ana i nā hana maikaʻi loa o ka ʻoihana a loaʻa nā ʻano ʻenehana mākaukau i hui pū ʻia me ka ʻike hana a me ka makakoho. Mahalo ʻia ka hoʻolālā Changle Ka Hana Nui: Ka Hōʻeha Waiʻona no kona nānā pono a ua hoʻolālā ʻia e hāʻawi i nā hoʻomaikaʻi ola e kōkua ai i ka hana ʻana i ka honua i wahi maikaʻi aku.
Ma Hope o ka Hoʻolālā
ʻEke Nūhou
Nā hōʻoia, nā lālā hui a me nā kikoʻī ʻenehana i hāʻawi ʻia e ka mea hoʻolālā.
- Nā ʻAno Kūʻokoʻa
- Changle is the health wine product of Maotai health wine factory under Maotai Group. The appearance of the product fills the gap of Maotai health wine in the middle price.
- Nā Ana a me ka Hoʻopili
- Box：100mmx100mmx270mm
Bottle：500ml - Nā Lepili
- Longevity、graphic design、packaging design、 Liquor, health 、environmental protection
- ʻEnehana Hana
- The outer packaging of the products is mainly made of corrugated paper. The box can be integrated and folded for transportation.
- Pilikia Hoʻolālā
- Previously, the design of wine box in the market was mostly assembled in the printing factory, and then sent to the winery for filling and packaging, which greatly wasted the transportation space. In this case, how to save space and quickly assemble the box is a major challenge. If we want to fold the box for transportation and ensure the packaging effect, we must perfect all the details. Therefore, the box structure follows the industry guidelines so that the product can be produced aesthetically and repeatedly.
- Noiʻi
- Health wine is a unique wine variety in China, which is the derivative of people's pursuit of health and longevity. How to distinguish from other health wine products and continue the design style of Maotai liquor is the focus of our research.
- Hoʻoulu Manaʻo
- The design demand is to make a mid end Baijiu to fill the gap of Moutai group health wine at the middle end price. In the long history of 5000 years in China, people's pursuit of "longevity" has never stopped. Health wine has the effect of strengthening the body. Therefore, in the design, the concept of longevity is integrated, and the unique Chinese Ganoderma lucidum platform, crane and Nanshan are integrated into the picture. The whole picture is mainly light retro color.
- Ka Lōʻihi o ka Papahana
- The project done within 1 months in Shenzhen.
- Kaʻina Hana
- Longevity is people's upward pursuit, so the main design takes the evergreen tree as the main trunk, growing around and pulling up, showing people's pursuit of longevity, longevity and health, and the pursuit of not giving up. The unique Chinese Ganoderma lucidum platform, crane, Nanshan and so on are integrated into the picture, and the unique products of health care materials: longan, medlar, Angelica dahurica are also interspersed in the whole picture The design is different from other similar products, which instills Changle's positive concept into consumers.
- Nā Lālā Hui
- Designer:Huang Hai xia, Art direction:Li Yu Chun
Kākoʻo ʻIa
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Nā Hoʻolālā Pili
E ʻimi i nā hoʻolālā lanakila hou mai ka māhele like, i koho ʻia ma ka waiwai.
