Min Shan Nong Ye Identidade de Marca de Yanjun Yang

O deseño Min Shan Nong Ye Identidade de Marca de Yanjun Yang é un estimado gañador do moi prestixioso 2025 A' Design Award de Bronce na Categoría de Competición Deseño Gráfico, Ilustración e Comunicación Visual.

BronceGráfico· 2025

Min Shan Nong Ye Identidade de Marca

de Yanjun Yang

Cliente: Yanjun Yang

Gañador do A' Design Award de Bronce na Categoría Gráfico

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Cores

O Deseño

Sobre Min Shan Nong Ye Identidade de Marca

Min Shan Nong Ye é unha identidade de marca creada para unha empresa agrícola. O logotipo está formado por un trazo continuo, que suxire montañas ondulantes, ondas de auga e ondas de trigo. A marca é tamén unha variante das letras M e S, as iniciais de Min Shan, a rexión de orixe dos produtos. Utilízase o verde como cor principal para reflectir produtos agrícolas frescos e saudables. A forma simple e simbólica escala facilmente, polo que a identidade pode aplicarse tanto a pantallas dixitais como a produtos físicos.

O Recoñecemento

Sobre o A' Design Award de Bronce

Min Shan Nong Ye Identidade de Marca gañou o A' Design Award de Bronce, un recoñecemento altamente prestixioso outorgado a deseños sobresaíntes que se distinguen pola creatividade, o enxeño e a sagacidade. Os gañadores Bronce son artefactos amplamente hábiles e sorprendentemente creativos que autentican a vasta experiencia, imaxinación e enxeño dos seus deseñadores. Espérase que Min Shan Nong Ye Identidade de Marca sexa un obxecto moi apreciado, admirado e querido, notablemente profesional e innovador. Este deseño gañador do A' Design Award de Bronce incorpora as mellores prácticas da arte, a ciencia, o deseño e a tecnoloxía, e é excelente pola súa atención ao detalle. Min Shan Nong Ye Identidade de Marca satisfai espléndidamente as necesidades, toca os desexos, encanta os sentimentos e atrae a curiosidade.

Detrás do deseño

Kit de prensa

Créditos, membros do equipo e detalles técnicos proporcionados polo deseñador.

Propiedades Únicas: This design is formed through one-stroke shaping, subtlely capturing rolling mountains, water ripples, and wheat waves. It embodies the enterprise's dedication to the agricultural sector of Min Shan and the enterprise's down-to-earth and innovative spirit. It takes green as the main tone, which echoes fresh and healthy agricultural products, conveying the brand's commitment to providing natural, pure, and organic products.
Dimensións e Embalaxe: The size flexibly varies with application scenarios.
Etiquetas: Brand design, Logo design, Brand identity, Agricultural sector, Regional characteristics, Brand spirit delivery, Color psychology
Tecnoloxía de Produción: Drawing inspiration from a fold mountain range from the south of Gansu province to the northwest of Sichuan province in China, this design adopts elements of "mountain" and "water", on which this agricultural enterprise relies. This logo is a variant derived from the letter M, the first letter of Min, and S, the first letter of Shan, which symbolizes agricultural products' origin is Min Shan, reflecting the enterprise's close ties with this region and emphasis on the natural bounty.
Reto de Deseño: The main challenge of this design is to convey the brand's core concept while achieving higher recognition and more distinctive visual attraction among similar products. This design is formed through one-stroke shaping with a minimalist design aesthetic and ingenious color scheme to enjoy high recognizability and scalability in various application scenarios, facilitating effective brand communication and enhancing users' brand memory.
Investigación: Increasing demands for healthy and organic products urge us to follow the market trend to cater to users' pursuit of healthy lifestyles. MIN SHAN NONG YE incorporates natural elements ("mountain" and "water") and pinyin initials of the product's origin, MIN SHAN, into this brand identity design, coupled with the green color scheme, conveying the brand's commitment to green and organic products.
Inspiración: To enable consumers to build trust in our products quickly, we take relevant elements and color schemes of the product origin to create this design. This distinctive design is reminiscent of the enterprise's field of operation- organic and healthy agricultural products, reducing the brand's communication costs.
Duración do Proxecto: The project started in June 2022 in Chengdu.
Fluxo de Operacións: MIN SHAN NONG YE endows the brand with a unique visual identity through natural elements and color schemes relevant to the product's origin. This brand logo is widely applied in online digital dynamic exhibitions and offline physical products. It hugely enhances brand recognition and memory due to its simple but symbolic form, thus reducing the brand's communication costs.
Membros do Equipo: Yanjun Yang
Créditos das Imaxes: Yanjun Yang