Wen Liu and Fang Li diseinatzailearen Flower to Flora Lehen funtzioa: Te-ontziratzea

Wen Liu and Fang Li diseinatzailearen Flower to Flora Lehen funtzioa: Te-ontziratzea lana 2020 Zilarrezko Saria A' Design Award sari ospetsuaren irabazle bikaina da Ontziketa Diseinua Lehiaketa Kategorian.

ZilarOntziketa· 2020

Flower to Flora Lehen funtzioa: Te-ontziratzea

diseinatzailea: Wen Liu and Fang Li

Bezeroa: Shenzhen Oracle Creative Design Co., Ltd

Zilarrezko Saria A' Design Award Irabazlea Ontziketa Kategorian

29,906

Egiaztatutako Sari Irabazlea

#89703 Sariaren Egoera Egiaztatu

A' Design Award-en Ikusi Prentsa-oharra Sari-bereizgarria

Koloreak

Diseinua

Flower to Flora Lehen funtzioa: Te-ontziratzea Diseinuari Buruz

Flower to Flora Txinako Yunnan probintziako Xishuangbanna eskualdeko lore-te baten ontziratze-diseinua da. Ilustrazioak pauma bat, hostotsu-ugariko te-zuhaitz bat, tokiko loreak eta oihanean bizi den neska bat konbinatzen ditu. Eszenak pertsonen eta naturaren arteko harreman harmoniatsua erakusten du. Ilustrazioaren koloreak Xishuangbannako jantzi etnikoetatik hartuak daude. Kanpoko kutxa zuhaitz-testura duen paper berezi beltzez egina dago, eta inprimaketaz eta bronzeztatuz akaberatua. Kutxak 340 mm-ko luzera, 120 mm-ko zabalera eta 240 mm-ko altuera ditu.

Aintzatespena

Zilarrezko Saria A' Design Award Sariari Buruz

Flower to Flora Lehen funtzioa: Te-ontziratzea Zilarrezko Saria A' Design Award irabazlea da, goi-mailako, zoragarriak eta liluragarriak diren diseinuei ematen zaien ezohiko aitorpen prestijiotsua. Zilar-mailako irabazleak lan oso distiratsuak eta sormen biziko lanak dira, beren diseinatzaileen aditutasun, talentu eta zorroztasun nabarmenak erakusten dituztenak. Flower to Flora Lehen funtzioa: Te-ontziratzea erakusleiho-lan zoragarria, nabarmenki profesionala eta sakonki berritzailea izatea espero da. Zilarrezko Saria A' Design Award irabazi duen diseinu hau asmakizun oso nabarmena eta miretsia da, onura ekartzen duena eta artearen, zientziaren, diseinuaren eta teknologiaren mugak zabaltzen dituena. Flower to Flora Lehen funtzioa: Te-ontziratzea jende askok inbidia duen sorkuntza da, desirak pizten dituena, sentimendu positiboak ekartzen dituena eta harridura eta txunditzea pizten dituena.

Diseinuaren Atzean

Prentsa-kita

Diseinatzaileak emandako kredituak, taldekideak eta xehetasun teknikoak.

Propietate Bereziak: Flower to Flora is a flower tea from Xishuangbanna, Yunnan Province. The design combines the unique elements of the peacock, leafy tea tree, flower from Xishuangbanna, and the image of a girl lives in the local rainforest. The design creates a harmonious picture between human and nature. The illustration colour on the design is inspired by the colour of the ethnic costumes of Xishuangbanna. The illustration transfers the unique customs of Xishuangbanna.
Neurriak eta Ontziratzea: The outside packaging box dimension is 340mm in length, 120mm in width and 240mm in height.
Etiketak: Flower，Xishuangbanna，Peacock，Flower Tea, Girl
Produkzio Teknologia: The design takes into considering the properties of the flower tea. Also, Xishuangbanna is a tropical rain forest area with ancient trees. Therefore the material of the outside box is made of black special paper with tree texture. The outside box uses the technique of printing and bronzing for avoiding mass-producing to go wrong.
Diseinu Erronka: Xishuangbanna of Yunnan in China is an ethnic minority habitation area. The local culture of Xishuangbanna is very abundant. Especially the colour of the local people's clothing is various and gorgeous. Therefore I applied the colour element of the local people's clothing on my illustration. The illustration has also applied the aesthetics of modern young consumer group. It provides not only a local feature element but also a modern aesthetics effect.
Ikerketa: Tasting tea has become a life attitude in this fast-paced era. The market seems to show up endless varieties of tea. After researching and analyzing the current market, I found that most of the flower tea products on the market are applying the flower as a design element on the packaging. The application of the culture element of Xishuangbanna on my packaging design of the tea product is for producing a greatly difference from existing packaging design of tea product on the market. The application of creative ideas on my design such as using peacock and the national costume is to represent local characteristics of Xishuangbanna. I believe it will provide a strong impression for the consumer. Moreover it presents a unique local culture of Xishuangbanna in the design.
Inspirazioa: The peacock is a unique animal in Xishuangbanna, Yunnan, China. The residents in Yunnan regard the peacock as a mascot. I use the peacock as the main element in my design. The peacock in the design combines with the leafy tea trees, local flowers, and the image of a girl who lives in the local rainforest. The design presents a harmonious picture of human and nature.
Proiektuaren Iraupena: The project began in September 2018 in Shenzhen, China, and was completed in November 2018 in Shenzhen, China.
Eragiketa Fluxua: The homogenization of the flower tea on the current market is more serious. The design takes into consideration of making a difference with the existing products on the market. It creates a connotative and storytelling effect on our product. This design uses the Xishuangbanna’s elements which are peacock, tea tree, flower and girl. The idea of applying illustration on the design is to produce an easy-to-understand and impressive result. It provides a more direct and in-depth understanding of products for the consumer. I believe my design of the product will stand out among the current products on the market.
Taldekideak: Designer：Wen Liu
Designer：Fang Li
Designer：Weijie Kang
Irudi Kredituak: Creater Wen Liu, Flower to Flora, 2018
Creater Fang Li, Flower to Flora, 2018
Creater Weijie Kang, Flower to Flora, 2018