Xiongbo Deng diseinatzailearen Guo Cui Wu Du Txinako Baijiu

Xiongbo Deng diseinatzailearen Guo Cui Wu Du Txinako Baijiu lana 2023 Platinozko Saria A' Design Award sari ospetsuaren irabazle bikaina da Ontziketa Diseinua Lehiaketa Kategorian.

PlatinoOntziketa· 2023

Guo Cui Wu Du Txinako Baijiu

diseinatzailea: Xiongbo Deng

Bezeroa: Shenzhen Yanzhi Brand Management Consulting Co.,Ltd.

Platinozko Saria A' Design Award Irabazlea Ontziketa Kategorian

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A' Design Award-en Ikusi Prentsa-oharra Sari-bereizgarria

Koloreak

Diseinua

Guo Cui Wu Du Txinako Baijiu Diseinuari Buruz

Guocui Wudu izeneko produktu zuri hau Henan probintziakoa da, Txinakoa. Likorea beratzen eta garagardoa egiten diren Txinako bost sendagai tradizionalekin egina dago. Merkatuan, produktu lehiakorrak garagardo-prozesuan utzitako hondakin batzuk dituzte. Aitzitik, produktu honen salmenta punturik handiena da hainbat prozesuren bidez, likorearen purutasuna zero-purutasun egoerara hurbiltzen dela, eta horrek kontsumitzaileei segurtasun sentsazio handiagoa ematen die. Hori dela eta, diseinatzaileek "garbitasuna" paketeen diseinuaren gako gisa ezaugarririk handiena agertzeko.

Aintzatespena

Platinozko Saria A' Design Award Sariari Buruz

Guo Cui Wu Du Txinako Baijiu Platinozko Saria A' Design Award irabazlea da, benetan apartekoak, dotoreak eta handiosoak diren diseinuei ematen zaien aitorpen oso prestijiotsua. Platino-mailako irabazleak sorkuntzaren mirariak dira, sormen intelektualaren mugen lekuko, eta beren diseinatzaileen profesionaltasun parekaezina eta genioa erakusten dute. Diseinu hauek garai baten estetika zehazten duten, gizartearen ongizateari laguntzen dioten eta artearen, zientziaren, diseinuaren eta teknologiaren mugak zabaltzen dituzten lan ospetsuenak izatea espero da. Guo Cui Wu Du Txinako Baijiu bikaintasun-maila transzendentea erakusten duen lana da, eta, zalantzarik gabe, mundua leku hobea bihurtzen duena bere ezaugarri onuragarri eta baliotsuekin. Guo Cui Wu Du Txinako Baijiu Platinozko Saria A' Design Award irabazi duen lana da, desirak pizten dituena, inspiratzen duena, pozik betetzen duena eta poz handia sortzen duena.

Diseinuaren Atzean

Prentsa-kita

Diseinatzaileak emandako kredituak, taldekideak eta xehetasun teknikoak.

Propietate Bereziak: This white spirit product, named Guocui Wudu, is from Henan Province, China. The liquor is made from five traditional Chinese medicinal materials that are soaked and brewed. On the market, competitive products more or less contain some dregs left during the brewing process. By contrast, the biggest selling point of this product is that through multiple processes, the purity of the liquor approximates to a zero-impurity state, which gives consumers a stronger sense of security.
Neurriak eta Ontziratzea: Width：130mm x Depth:120mm x Height：300mm
Etiketak: Chinese Baijiu, Oriental Aesthetics, Packing design, Illustration
Produkzio Teknologia: To give the feeling of cleanliness, a blue transparent glass bottle is designed as the container; and the label printed with the product name is separately displayed by being hanged on the bottle cap.
Diseinu Erronka: The most difficult point is that designer hope to keep the simplicity and transparency of the bottle as much as possible. Finally, designer creatively put the product name and other information on the bottle cap.
Ikerketa: Designer find that Chinese Baijiu is criticized for its design, which is very rustic and backward. At the same time, traditional Chinese medicine also suffered the same treatment, so when designer
were asked to do packaging design for such a Baijiu with both factors, designer hoped to break people's inherent cognition of these two factors and let people enjoy a different Oriental beauty.
Inspirazioa: Ancient oriental philosophy and aesthetics.And some Chinese martial arts novels have brought us inspiration.Designer will find that the final appearance confirms what designer said.
Proiektuaren Iraupena: The project started in June 2018 in ShenZhen and finished in August 2020 in ShenZhen.
Eragiketa Fluxua: First create a good concept, then draw the drawings, select the best scheme, and then design and make. After the design scheme is established, it is proofing. The proofing link has gone through three times, and finally runs in to produce high-quality products.
Irudi Kredituak: Illustrator:Xiongbo Deng