Wei Bai, Xianjun Chen and Rubo Chen diseinatzailearen Global Keepsake Produktu Ontziratzea

Wei Bai, Xianjun Chen and Rubo Chen diseinatzailearen Global Keepsake Produktu Ontziratzea lana 2026 Brontzezko Saria A' Design Award sari ospetsuaren irabazle bikaina da Ontziketa Diseinua Lehiaketa Kategorian.

BrontzeOntziketa· 2026

Global Keepsake Produktu Ontziratzea

diseinatzailea: Wei Bai, Xianjun Chen and Rubo Chen

Bezeroa: Shenzhen Hello Tech Energy Co.,Ltd

Brontzezko Saria A' Design Award Irabazlea Ontziketa Kategorian

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Egiaztatutako Sari Irabazlea

#180524 Sariaren Egoera Egiaztatu

A' Design Award-en Ikusi Prentsa-oharra Sari-bereizgarria

Koloreak

Diseinua

Global Keepsake Produktu Ontziratzea Diseinuari Buruz

Global Keepsake eguzki-energiaz elikatutako energia-estazio eramangarrientzat sortutako ontzi-diseinu bat da. Jatorrizko ontziaren egitura, materialak eta kostua aldatu gabe mantentzen dira. Munduko mugarri ospetsuen jatorrizko ilustrazioek narratiba kultural bat eta bildumagarri-balioa gehitzen dituzte. Goiko tapa erauzi eta berrerabili daiteke orri-markatzaile gisa eta norberak egiteko album gisa, eta, horrela, ontzia gorde daiteke kutxatik atera ondoren. Inprimaketan soja-oinarriko tinta eta offset prozesu estandarrak erabiltzen dira. Ilustrazio-sistema modularra produktu-serie oso batera eskala daiteke, normalean baztertzen den ontziaren bizitza luzatuz.

Aintzatespena

Brontzezko Saria A' Design Award Sariari Buruz

Global Keepsake Produktu Ontziratzea Brontzezko Saria A' Design Award irabazlea da, sormenak, asmamenak eta zorroztasunak bereizten dituzten diseinu bikainei ematen zaien aitorpen oso prestijiotsua. Brontze-mailako irabazleak trebetasunez beteriko eta nabarmenki sortzaileak diren artefaktuak dira, beren diseinatzaileen esperientzia zabala, irudimena eta ekimena egiaztatzen dutenak. Global Keepsake Produktu Ontziratzea oso estimatua, miretsia eta maitea den objektua izatea espero da, nabarmenki profesionala eta berritzailea dena. Brontzezko Saria A' Design Award irabazi duen diseinu honek artearen, zientziaren, diseinuaren eta teknologiaren praktika onenak biltzen ditu eta xehetasunei ematen dien arretagatik bikaina da. Global Keepsake Produktu Ontziratzea beharrak bikain asetzen dituen, desirak ukitzen dituen, sentimenduak xarmatzen dituen eta jakin-mina erakartzen duen lana da.

Diseinuaren Atzean

Prentsa-kita

Diseinatzaileak emandako kredituak, taldekideak eta xehetasun teknikoak.

Propietate Bereziak: The design rethinks packaging for solar powered portable power stations without changing structure, materials, or cost. Original illustrations of global landmarks add cultural narrative and collectible value, extending the package’s lifecycle. The flip top becomes interactive bookmarks and a DIY album, increasing engagement with no extra resources. Maintaining a minimalist brand language, the scalable system transforms disposable packaging into a sustainable, experience-driven brand touchpoint.
Neurriak eta Ontziratzea: Dimensions: Width 225mm x Depth 197.5mm x Height 129 mm
Material: 250g CCNB, E flute corrugated board (140gsm liner 100gsm medium), matte lamination
Ink: Soy based ink
Etiketak: Cultural packaging, cultural packaging, brand touchpoint, original illustration, modular visual system, series design, collectible value, interactive experience, sustainable design, cross-market adaptability, mass-production feasibility
Produkzio Teknologia: The design prioritizes mass production feasibility, using an original illustration system and modular visuals for scalable series expansion. Vector illustrations ensure stable quality across sizes and printing conditions. Soy-based inks and standard offset printing balance color accuracy and sustainability. Interactive features reuse the existing unboxing structure, enabling tear-off and modular use without added processes, achieving design innovation while maintaining production efficiency.
Diseinu Erronka: The main challenge was creating lasting emotional value for functional packaging without adding resources or complexity. Internally, this meant introducing cultural narratives within the brand’s visual system without weakening recognition. Externally, it required balancing cross-market cultural differences and ensuring mass production feasibility. The tension between creativity and practicality was resolved through restrained visuals and guided user interactions.
Ikerketa: Research Type: Design driven applied research.
Objective: Extend consumer electronics packaging value and emotional lifecycle without extra resources.
Method: Case analysis, user observation, scenario simulation, unboxing records, and internal reviews.
Participants: Users across markets and internal teams.
Results: Reusable structures and cultural narratives boost retention, making packaging a sustainable, long term brand touchpoint.
Inspirazioa: This project reflects on the industry habit of discarding functional packaging after use. Without changing structure, materials, or cost, the design adds lasting value and emotional meaning, turning packaging into a sustainable brand touchpoint. Inspired by the universal recognition of global landmarks, original illustrations and reusable structures encourage long term retention, extending the packaging’s lifecycle through design.
Proiektuaren Iraupena: The project officially launched in June 2025 in Shenzhen, China, and was completed in February 2026 in Shenzhen, China.
Eragiketa Fluxua: This design rethinks packaging after unboxing. Once its protective role is done, it transforms into bookmarks and modular keepsakes. Through unboxing, tearing, assembling, and keeping, users engage continuously. This encourages retention and use, extending the packaging life and strengthening brand memory.
Taldekideak: Wei Bai, Xianjun Chen, Rubo Chen and Lvhan Chen