Yi Huang and Pei Luo diseinatzailearen Kweichow Moutai Pattarako Alkoholen Ontziratzea

Yi Huang and Pei Luo diseinatzailearen Kweichow Moutai Pattarako Alkoholen Ontziratzea lana 2025 Urrezko Saria A' Design Award sari ospetsuaren irabazle bikaina da Ontziketa Diseinua Lehiaketa Kategorian.

UrreOntziketa· 2025

Kweichow Moutai Pattarako Alkoholen Ontziratzea

diseinatzailea: Yi Huang and Pei Luo

Bezeroa: Moutai Industrial Design Center

Urrezko Saria A' Design Award Irabazlea Ontziketa Kategorian

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A' Design Award-en Ikusi Prentsa-oharra Sari-bereizgarria

Koloreak

Diseinua

Kweichow Moutai Pattarako Alkoholen Ontziratzea Diseinuari Buruz

Kweichow Moutai Japonian saltzen den txinatar pattar baterako ontziratze-diseinu bat da. Botilaren formak Moutai botila klasikoan du oinarria, eta Tang dinastian sortu zen Ru Labeko portzelanaren koloreak eta izaera hartzen ditu. Ontziko kaligrafia Nagaya printze poeta japoniarraren poema batetik dator, Tang dinastiaren garaian idatzia. Esaldi bera agertu zen Japoniatik Wuhanera bidalitako laguntza-horniduretan, bi herrialdeen arteko kultura-truke luzea gogoraraziz. Ontziak 77 x 77 x 173 milimetro neurtzen ditu. Diseinuak kultura-trukerako bitarteko gisa balio du.

Aintzatespena

Urrezko Saria A' Design Award Sariari Buruz

Kweichow Moutai Pattarako Alkoholen Ontziratzea Urrezko Saria A' Design Award irabazlea da, lehen mailako, zoragarriak eta nabarmenak diren diseinuei ematen zaien aitorpen izugarri prestijiotsua. Urre-mailako irabazleak berrikuntzaz beteriko, ikuspegi handiko eta distiraz liluragarriak diren sorkuntzak dira, beren diseinatzaileen genioa, jakituria eta trebetasuna islatzen dutenak. Kweichow Moutai Pattarako Alkoholen Ontziratzea oso goraipatua, joera-markatzailea eta monumentala den asmakizuna izatea espero da, balio aurrekaririk gabea eskaintzen duena. Urrezko Saria A' Design Award irabazi duen diseinu hau proiektu ikusgarri eta errespetatua da, artearen, zientziaren, diseinuaren eta teknologiaren mugak oso onuragarriro zabaltzen dituena. Kweichow Moutai Pattarako Alkoholen Ontziratzea desira-sentimendu biziak sortzen dituen, grina pizten duen, sormena bultzatzen duen eta liluratzen gaituen lana da.

Diseinuaren Atzean

Prentsa-kita

Diseinatzaileak emandako kredituak, taldekideak eta xehetasun teknikoak.

Propietate Bereziak: Lands apart, yet sharing the same sky, the calligraphy featured on the package is derived from a poem by the Japanese poet Prince Nagaya during the Tang Dynasty. He commissioned an ambassador to present kasaya to Buddhist monks during this period. This phrase was also inscribed on the relief supplies donated by Japan during the fight against the epidemic in Wuhan, serving as a testament to the historical friendly exchanges between China and Japan. Designed to highlight the commonalities and unique characteristics of both cultures, the product serves as a medium for cultural exchange.
Neurriak eta Ontziratzea: 77x77x173mm
Etiketak: Jiang-flavour Chinese spirits, China, Japan, Tang dynasty, Porcelain
Produkzio Teknologia: The shape of the bottle is inspired by the classic Moutai bottle, incorporating the characteristics and colors of the elegant Ru Kiln porcelain, which originated in the Tang dynasty and became one of the five renowned kilns during the Song dynasty.
Diseinu Erronka: The product is manufactured in China and sold exclusively in Japan, necessitating an understanding of both cultures, as well as the differences in laws and regulations. This complexity makes it challenging to design the product effectively. It is essential to consider multiple aspects simultaneously.
Ikerketa: During the Tang dynasty, China and Japan engaged in frequent cultural exchanges, with numerous Japanese ambassadors, exchange students, and monks traveling to the Tang dynasty to study. This interaction significantly impacted Japan, influencing its politics, economy, culture, aesthetics, philosophy, education, and various other fields. The culture of the Tang dynasty is highly esteemed and recognized by the people of both countries, which is why we chose it as the foundation for the design of this product entering Japan.
Inspirazioa: This product is part of the Kweichow Moutai Group's series of cultural spirits entering the Japanese market. By studying the cultures of both China and Japan, this product was developed using elements from the Tang Dynasty, which resonate deeply with the people of both countries.
Proiektuaren Iraupena: Renhuai city 24 July 2023 - 7 August 2023
Eragiketa Fluxua: By thoroughly analyzing both Chinese and Japanese cultures, the representative elements and symbols are systematically combined to produce results that will satisfy both clients and consumers.
Taldekideak: Design Director [Yi Huang]
Creative Director [Pei Luo]
Irudi Kredituak: Moutai Industrial Design Center