Gentlebrand diseinatzailearen Giossa Ardoaren Ontzi Bat

Gentlebrand diseinatzailearen Giossa Ardoaren Ontzi Bat lana 2023 Zilarrezko Saria A' Design Award sari ospetsuaren irabazle bikaina da Ontziketa Diseinua Lehiaketa Kategorian.

ZilarOntziketa· 2023

Giossa Ardoaren Ontzi Bat

diseinatzailea: Gentlebrand

Bezeroa: Gentlebrand

Zilarrezko Saria A' Design Award Irabazlea Ontziketa Kategorian

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Koloreak

Diseinua

Giossa Ardoaren Ontzi Bat Diseinuari Buruz

Giossa Prosecco ardo apardunentzako beirazko botila bikaina da. Diseinu honekin, Gentlebrand-ek bere lurraldea eta Unescoren parte diren Valdobbiadene muinoak omentzen ditu. Inspirazioa zuzenean mahastitik dator, botilan argi eta garbi irudikatuta botila bakarra egiten duten hosto, adar eta mahatsen grabatuekin. Xehetasun bakoitza arreta handiz pentsatuta dago, ikuspuntu industrial eta teknikotik bideragarritasuna bermatzeko, estetika kaltetu gabe. Giossa izena veneziar dialektotik dator eta tanta esan nahi du, goizeko eguzkitan distira egiten duten ihintza egiteko mahatsak gogorarazten ditu.

Aintzatespena

Zilarrezko Saria A' Design Award Sariari Buruz

Giossa Ardoaren Ontzi Bat Zilarrezko Saria A' Design Award irabazlea da, goi-mailako, zoragarriak eta liluragarriak diren diseinuei ematen zaien ezohiko aitorpen prestijiotsua. Zilar-mailako irabazleak lan oso distiratsuak eta sormen biziko lanak dira, beren diseinatzaileen aditutasun, talentu eta zorroztasun nabarmenak erakusten dituztenak. Giossa Ardoaren Ontzi Bat erakusleiho-lan zoragarria, nabarmenki profesionala eta sakonki berritzailea izatea espero da. Zilarrezko Saria A' Design Award irabazi duen diseinu hau asmakizun oso nabarmena eta miretsia da, onura ekartzen duena eta artearen, zientziaren, diseinuaren eta teknologiaren mugak zabaltzen dituena. Giossa Ardoaren Ontzi Bat jende askok inbidia duen sorkuntza da, desirak pizten dituena, sentimendu positiboak ekartzen dituena eta harridura eta txunditzea pizten dituena.

Diseinuaren Atzean

Prentsa-kita

Diseinatzaileak emandako kredituak, taldekideak eta xehetasun teknikoak.

Propietate Bereziak: Giossa is a premium glass bottle for Prosecco sparkling wine. A packaging concept developed around the local territory: the bottle seems wrapped by vine branches like if it’s coming out from the vineyard, representing the quality and origin of Prosecco. The strong bond with the territory and nature is reinforced by the label and its wood-like effect resulting from a careful choice of papers, that don’t get wet thus keeping the bottle premium look and feel.
Neurriak eta Ontziratzea: Bottle: Capacity 750ml, Height 295mm, Diameter 96,4mm with a glass weight of 754g.
Closure: cork material, standard dimensions for a sparkling wine bottle.
Label: paper material, offset printing technology and metal foil finishing.
Capsule: polilaminate (Aluminium and polietilene).
Etiketak: Bottle Design, Glass Bottle, Packaging, Sparkling Wine Bottle, Premium Packaging, Label Design, Prosecco, Vineyard
Produkzio Teknologia: The model has been made following the standard technical design process, starting from an initial handmade sketch till the modelling with a 3D CAD. The chosen material is glass and the production technology is the standard one for bottle glass manufacturing: a melted glass drop is blown in a mold getting the final container with the related decorations. The label is made of different papers (one with a wood effect) and is printed with offset technology to guarantee the best finishing quality.
Diseinu Erronka: The biggest challenge of this design was the engineering of the bottle 3D model. Graphic elements recalling the vineyards with very little decorations like leaves, branches, birds, grapes, were applied to the container ensuring a tridimensionality effect.
Ikerketa: Gentlebrand started with the study of the Prosecco wine tradition and bond with the territory, with the objective to create a packaging able to communicate its heritage and story. The research involved the analysis of wine magazines and interviews of wine experts and wineries. All the collected data were used by the designers to create the storytelling behind the concept. Moreover, the design meets the technical requirements of the local wine producers.
Inspirazioa: With Giossa Gentlebrand pays homage to its territory and the Valdobbiadene hills, part of Unesco. The inspiration comes directly from the vineyard, clearly represented on the bottle with engravings that make the bottle unique. Every detail is carefully thought to ensure the feasibility from an industrial and technical point of view, without compromising the aesthetics. Giossa name originates from Venetian dialect and means drop, recalling dew-making grapes shining in the morning sun.
Proiektuaren Iraupena: The project started middle of 2021 in Gentlebrand company based in San Vendemiano and was finalized in order to be exposed at the Drinktec tradeshow in Munich in September 2022, where technical experts in the beverage industry from all over the world could appreciate the aesthetical and technical features of Giossa bottle design.
Eragiketa Fluxua: Giossa design incorporates different process technologies like the production of a glass bottle with complex decorations, a label made of high-quality premium papers and eye-catching graphics. It’s made with modern production techniques to obtain a unique design linked to the territory and heritage of the wine.
Patenteak: Patented. 8700512. Gentlebrand. 2021. EUIPO (European Community)