Evan Chen and Ziming Guo diseinatzailearen Green Boat Song Ontzi Bat

Evan Chen and Ziming Guo diseinatzailearen Green Boat Song Ontzi Bat lana 2021 Zilarrezko Saria A' Design Award sari ospetsuaren irabazle bikaina da Ontziketa Diseinua Lehiaketa Kategorian.

ZilarOntziketa· 2021

Green Boat Song Ontzi Bat

diseinatzailea: Evan Chen and Ziming Guo

Bezeroa: Lascaux Design Institute Inc.

Zilarrezko Saria A' Design Award Irabazlea Ontziketa Kategorian

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A' Design Award-en Ikusi Prentsa-oharra Sari-bereizgarria

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Diseinua

Green Boat Song Ontzi Bat Diseinuari Buruz

Ontzia nekazaritzako produktu baterako da. Klein urdina erabiltzen du eremu handi batean giro profesionala sortzeko, produktuen kalitatea islatzeko eta organikoaren marka ezaugarria azpimarratzeko. Bere gorputz nagusiak xilografia grabatu bikainak hartzen ditu, aske hazten diren oiloak eta ugaltzeko ingurunea irudikatzen dutenak. Mahastiak eta loreak inguratzeak natura eta garbitasun sentsazioa ekartzen du. Produktuaren informazioaren diseinuak irudiaren edukia aberasten du, eta, aldi berean, arnasa hartzeko nahikoa leku ere ematen du.

Aintzatespena

Zilarrezko Saria A' Design Award Sariari Buruz

Green Boat Song Ontzi Bat Zilarrezko Saria A' Design Award irabazlea da, goi-mailako, zoragarriak eta liluragarriak diren diseinuei ematen zaien ezohiko aitorpen prestijiotsua. Zilar-mailako irabazleak lan oso distiratsuak eta sormen biziko lanak dira, beren diseinatzaileen aditutasun, talentu eta zorroztasun nabarmenak erakusten dituztenak. Green Boat Song Ontzi Bat erakusleiho-lan zoragarria, nabarmenki profesionala eta sakonki berritzailea izatea espero da. Zilarrezko Saria A' Design Award irabazi duen diseinu hau asmakizun oso nabarmena eta miretsia da, onura ekartzen duena eta artearen, zientziaren, diseinuaren eta teknologiaren mugak zabaltzen dituena. Green Boat Song Ontzi Bat jende askok inbidia duen sorkuntza da, desirak pizten dituena, sentimendu positiboak ekartzen dituena eta harridura eta txunditzea pizten dituena.

Diseinuaren Atzean

Prentsa-kita

Diseinatzaileak emandako kredituak, taldekideak eta xehetasun teknikoak.

Propietate Bereziak: A farmer in Pingdingshan, a beautiful town in Henan province, China, raises a flock of chickens that live happily in nature. Unlike caged chickens, chickens raised here bask in the morning sun, drink mountain springs and eat organic grains as humans do, and the soil is rich in minerals. So chicken and eggs are in good conditions and very safe to eat.
Neurriak eta Ontziratzea: Green Boat Song Egg packaging is made from natural recyclable corrugated material (packaging size is 345mm*280mm*70mm), which is consistent with natural and organic egg products and reduces the pressure on the environment.
Etiketak: logo,packaging,illustrations,graphics,aggs,Lascaux Design,Chicken
Produkzio Teknologia: We use spot colour printing on the surface of the natural recycled corrugated paper and use embossing and hot stamping processes for the words "Certified Organic" to allow the consumer to feel the undulations on the surface of the box when they hold the product, expressing the "thickness" and "quality" of the product.
Diseinu Erronka: The image for this packaging design uses a sketchy expression to depict the chicken, the environment and more. In the year 2020 in China, there is still a lot of poor quality, unattractive packaging on the market, and this solution is an attempt to adapt to the Chinese consumer market, but it seems to be working well so far.
Ikerketa: At the beginning of 2020, the farmer approached us and offered us to help with the design, but delayed working together because he could not afford our higher design fees. By September, we were so moved by the client's sincerity and his dedication to making the product that we agreed to pay us for the design along with the eggs, and the collaboration began. We are also willing to work with these clients who work from the heart, because we work with the same heart.
Inspirazioa: We have depicted a fat hen incubating her eggs on a beautiful flat-topped hill, and a canopy of vines and flowers surrounded her. Behind the hen is a beautiful green field, a scene of the nature in which they live, distinguishing the hens from caged chickens. The quality of the water, the organic grains raised in farm and the mineral-rich living soil are also illustrated in picture. This gives the consumer a more direct insight into the excellent quality of the eggs.
Proiektuaren Iraupena: The project started with Suzhou in November 2020.
Eragiketa Fluxua: The box is made of an "aeroplane box" and when the user opens the lid, 5 rows of 6 rows of eggs are presented to the user. The interior is made of pearl sponge to ensure the safety of each egg while looking safe.
Taldekideak: Evan Chen
Ziming Guo
Leti Liu
Suheng Yao
Fan Zhang
Jiayi Jiang
Min Fang