Disainilahendus Genki Forest Kihisev vee pudelipakend, autor Genki Forest

Disainilahendus Genki Forest Kihisev vee pudelipakend, mille autor on Genki Forest, on kõrgelt hinnatud 2021 auhinna Rauaauhind A' Design Award võitja konkursi kategoorias Pakendidisain.

RaudPakend· 2021

Genki Forest Kihisev vee pudelipakend

disainer: Genki Forest

Klient: Genki Forest (Beijing) Food Technology Group Co., Ltd.

Auhind Rauaauhind A' Design Award kategoorias Pakend

18,136

Kinnitatud auhinna võitja

Kinnita auhinna staatus disainile #119724

Külasta lehte Vaata A' Design Award lehel Pressiteade Auhinna märgis

Värvid

Disain

Teosest Genki Forest Kihisev vee pudelipakend

Genki Forest on kihiseva vee pudelipakendi disain. Pudel on valmistatud PET-plastist, mis on kerge ja läbipaistev materjal, mis peab vastu löökidele ja aitab hoida süsihappegaasi pudeli sees. Suurele valgele pinnale on paigutatud suur must Hiina kirjamärk, mis on inspireeritud traditsioonilisest kalligraafiast, andes etiketile lihtsa ja moodsa ilme. Pudeli kontuur on sujuv, kitsaim osa asub käe hoidmiskohas, mis muudab haardumise mugavamaks. Õlaosal on nõgusate kolmnurkade rõngas, ja korgile on trükitud avamise nool. Pudeli laius on 67,3 mm ja kõrgus 209,25 mm.

Tunnustus

Auhinnast Rauaauhind A' Design Award

Genki Forest Kihisev vee pudelipakend on Rauaauhinna A' Design Award võitja, prestiižikas tunnustus, mis antakse headele disainidele, mis vastavad professionaalsetele ja tööstuslikele nõuetele, mida oodatakse hästi disainitud töödelt. Raudvõitjad näitavad oma loojate suurt oskust, kõrget spetsialiseerumist, asjatundlikku mõistmist ja loomingulist võimekust. Genki Forest Kihisev vee pudelipakend peaks olema kõrgelt hinnatud, imetletud ja armastatud looming, mis on praktiline ja uuenduslik. See Rauaauhinna A' Design Award võidudisain ühendab tööstuse parimaid tavasid ning tal on pädevad tehnilised omadused, mis on seotud oskusteabe ja andega. Genki Forest Kihisev vee pudelipakend on austatud oma põhjalikkuse eest ning on loodud pakkuma elukvaliteedi parandusi, mis aitavad teha maailma paremaks paigaks.

Disaini taustal

Pressimaterjalid

Disaineri esitatud autorid, meeskonnaliikmed ja tehnilised andmed.

Unikaalsed omadused: The eye-catching Chinese word "pneuma" here has three different meanings. The first one is product attributes and characteristics, that is, sparkling water. The second one is the brand attribute,as pneuma share the same meaning with Genki. Due to this, the word "pneuma" can easily establish the connection with the brand "Genki Forest". The third one is the meaning of lively, energetic, optimistic and healthy, which coincides with the health attribute of the product itself and the oriental cultural charm and oriental aesthetic concept of product design.
Mõõtmed ja pakend: Width 67.3mm x Height 209.25mm
Sildid: Branding, Packaging, bottle, 3D, water
Tootmistehnoloogia: The products are packaged in PET, which means that the bottle contains a plastic material called polyethylene terephthalate, or PET for short. PET is a polymer produced by the combination of terephthalic acid and ethylene glycol. PET plastic has the characteristics of light weight, high transparency, and impact resistancewhich helps to prevent the escape of carbon dioxide. PET bottles have low environmental pollution and energy consumption, so it gradually replaces traditional packaging materials with the rising awareness of environmental protection.
Disainiülesanne: We have noticed that it is important to make products be clear at a glance when placing them on the miscellaneous shelves. To solve that, we have adopted stimulating colors to draw intentions of consumers. We have also acknowledged the guiding functions of the general consumers colour recognition. We picked the quietly elegant colours such as large areas of black and white, given consumers a simple but fashion impression.
Uurimistöö: We are insisting on operating the product research, development and design from the perspectives of consumers. Satisfy more consumers needs throughout our huge base of marketing research.
Inspiratsioon: The design concept mainly comes from Apple's simple product design and Dieter Rams' design concept that less is more. The package using a large area of white, which is intended to reflect the simple and modern design sense; At the same time, influenced by the ancient Chinese calligraphy works, the large black word "pneuma" is adopted, which makes the whole product feel more oriental.
Projekti kestus: The project started in May 2018.
Tööprotsess: IIn terms of bottle design, the overall outline gives people a smooth feeling, just like the smooth body curve of dolphins. The thinnest part is just in the part of the consumer's hand, which increases the stability and comfort of the grip in function. The shoulder of the bottle adopts a concave triangular pattern, which is arranged in a circle. Open and directional arrows are printed on the bottle cap, so that consumers can easily open it, and the interactive experience is improved.
Meeskonnaliikmed: Siyang Cai
Chu Xu
Piltide autorid: Siyang Cai