Soulmate Perfume Primary Packaging by Himanshu Shekhar Soni is a highly esteemed winner of the very prestigious 2020 A' Design Award in Packaging Design Competition Category.
IronPackaging· 2020
Soulmate Perfume Primary Packaging
Client: Himanshu Shekhar Soni
A' Design Award Winner in Packaging Category
Verified Award Winner
Verify Award Status for #92181The Design
About Soulmate Perfume Primary Packaging
The pyramid shaped primary packaging of the soulmate perfume has designed to create fragrances that encompass masculine and feminine notes in order to appeal to the couple. Perfume packaging can contain two types of fragrances, allowing the couple user to be different during day and at night. The bottle split into two parts by dividing it diagonally, each holding different scent for individual dispenser and perfume two block fit together like soulmate feel together intact .
The Recognition
About the A' Design Award
Soulmate Perfume Primary Packaging is an Iron A' Design Award winner, a prestigious recognition granted to good designs that meet the professional and industrial requirements expected from well-designed creations. Iron winners demonstrate great skill, high specialization, expert understanding, and creative capacity of their creators. Soulmate Perfume Primary Packaging is expected to be a highly regarded, admired, and cherished creation that is practical and innovative. This Iron A' Design Award-winning design integrates industry best practices and has competent technical characteristics linked with know-how and talent. Soulmate Perfume Primary Packaging is respected for its thoroughness and is designed to provide quality of life improvements that help make the world a better place.
Interviews
Grand Interview
Your innovative approach to the Soulmate Perfume Primary Packaging, splitting the pyramid-shaped bottle diagonally to house two distinct fragrances, is truly remarkable - could you walk us through the creative journey that led to this unique dual-fragrance concept?
Soulmate Perfume is a unisex fragrance designed for loving couples, featuring two distinct scents in one pyramid shaped bottle. The design reflects the union of masculine and feminine energies the upward-pointing triangle symbolizes masculinity and fire, while the downward-pointing triangle represents femininity and earth. Splitting the pyramid diagonally creates two complementary halves that fit perfectly together, embodying the bond, love, and harmony between two individuals. This dual-fragrance concept invites couples to celebrate their unique connection through a beautiful blend of masculine and feminine notes .
The pyramid shape of Soulmate Perfume Primary Packaging seems to carry deep symbolic meaning - how did you translate the concepts of harmony, unity, and the masculine-feminine duality into the physical design elements?
the pyramid shape was central to expressing those themes. In symbolism, an upward-pointing triangle represents the masculine principle and fire, while a downward-pointing triangle reflects the feminine principle and earth. By splitting the pyramid diagonally, we brought these two energies together in a dynamic, interlocking form.The two halves each housing a distinct fragrance physically represent individual identities, while their ability to connect and form a complete pyramid symbolizes unity and harmony. The clean lines, balanced proportions, and magnetic closure all reinforce this idea of two becoming one, reflecting the emotional and energetic balance at the heart of the Soulmate concept.
In developing Soulmate Perfume Primary Packaging, what specific technical challenges did you encounter when engineering the two separate chambers to fit together seamlessly while maintaining individual dispensing functionality?
One of the main challenges was figuring out how to interconnect the two halves of the pyramid in a way that felt seamless and intuitive, while still allowing them to function independently. We wanted the connection to be secure but also easy to detach, so we explored several locking and magnetic systems before finalizing a solution that ensured both stability and elegance.The second key challenge was accommodating the sprayer mechanism within the angular geometry of the pyramid. Traditional spray heads are designed for cylindrical or vertical forms, so we had to carefully engineer the internal layout to align the sprayers within the sloped walls without compromising usability or aesthetics. Balancing form and function within such a compact, unconventional shape was a rewarding part of the design process.
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- The unique packaging of the soulmate perfume has designed in a way that can contain two types of fragrances, allowing the couple user to be different during day and at night. The bottle split into two parts by dividing it diagonally, each holding different scent with individual dispenser, one each on the top and bottom side. Open the cap of your desired scent and press the dispenser with thumb. Perfume two pieces fit together like soulmate feel together entirely completely, healed and intact, like no piece is missing from the puzzle.
- Dimensions & Packaging
- Product dimension : 100 x 100 x 120 mm
- Tags
- Fragrance packaging, Natural fragrance packaging, Perfume bottle, Branding and Packaging Design, Packaging Design, Branding Design, Form Design, Packaging Design
- Production Technology
- Glass bottle
- Design Challenge
- The challenge was to create a primary packaging for couple which symbolized their love relationship and also which would stand out against others on the market full of glossy perfume flasks and to find the shape reflecting the man and women love relationship .
- Research
- Studying perfume market and target audience, I came to an interesting conclusion that perfume which liked by men and women together rarely created and thought of to create fragrances that encompass masculine and feminine notes in order to appeal to both the gender.
- Inspiration
- The main inspiration of soulmate perfume was to create fragrances that encompass masculine and feminine notes in order to appeal to the couple. The primary packaging of perfume inspired from pyramid which represents the sense of harmony and unity within ourselves and with the nature to which we aspire and nature is based on the interaction of complementary, mutually dependent opposites (active-passive, male-female, sun-earth, giving-receiving, advancing-retreating, etc.). Here in packaging two individual perfume blocks represent male and female, when two block united into one becomes unique and soulmate.
- Project Duration
- The Primary Packaging of soulmate perfume started conceptualizing in august 2019 and finished in September 2019 in Noida, India.
- Operation Flow
- The fragrances are activated via spray atomizer.
- Team Members
- 1 Team Member
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