Bronze Packaging · 2022
Yukidoke Mitsu Fruits Package
- Bronze A' Design Award 2022 in Packaging
- CLIENT: Mizukami village
- Estimated Number of Design Views: 9,742
- Verification code 40CBB58DAB · Verify this award
Colors
About Yukidoke Mitsu Fruits Package
Yukidoke Mitsu is a gift package for brand-name strawberries grown in Mizukami Village, Kumamoto Prefecture. The strawberries have a high sugar content and are harvested when the snow melts in the high altitude village, where the headstream of the Kuma River is found. The design covers a pasted paper box with textured white paper that suggests falling snow. A strawberry motif is applied in red foil stamping. The box measures 242 by 160 by 57 millimetres and has a lid on top. The solid box gives a sense of luxury suited to gift giving.
About the Bronze A' Design Award
Yukidoke Mitsu Fruits Package is a Bronze A' Design Award winner, a highly prestigious recognition granted to outstanding designs distinguished by creativity, ingenuity, and astuteness. Bronze winners are amply skillful and strikingly creative artifacts that authenticate the vast experience, imagination, and resourcefulness of their designers. Yukidoke Mitsu Fruits Package is expected to be a highly regarded, admired, and cherished object that is notably professional and innovative. This Bronze A' Design Award-winning design incorporates best practices in art, science, design, and technology, and is excellent for its attention to detail. Yukidoke Mitsu Fruits Package splendidly satisfies needs, touches desires, charms feelings, and appeals to curiosity.
Press Kit
- Unique Properties
- Mizukami Village Brand Strawberry "Yukidokemitsu (Melting snow honey)" A brand-name strawberry with high sugar content. Produced in "Mizukami Village in Kumamoto Prefecture", a beautiful village at a high elevation with the headstream of Kumagawa River. Naming, logo and package design. The concept of the design is the sweet strawberries that are picked when the snow melts.
- Dimensions & Packaging
- Pasted paper box / W242mm x D160mm x H57mm
- Tags
- Package, Fruits, Logo, Foil Stamping
- Production Technology
- Red Foil Stamping
- Design Challenge
- We had a hard time figuring out how to express the concept of "sweet strawberries," but we were able to solve the problem by naming and designing the logo.
- Research
- This Package is not for eating at home, but for selling as a gift to someone else. It is sold in a solid box to create a sense of luxury.
- Inspiration
- I imagined a scene of sweet, sweet strawberries being harvested in the pure white snow. The falling snow was expressed with a textured pasteboard box.
- Project Duration
- Created in 2019 at the request of Mizukami Village, Kumamoto Prefecture.
- Operation Flow
- This is a box with a lid on top.
- Patents
- Copyrights belong to Shingo Furusho.
- Image Credits
- Image #1: Photographer Katsuhiro Hirata, Variations, 2019.
Image #2: Photographer Katsuhiro Hirata, Variations, 2019.
Image #3: Photographer Katsuhiro Hirata, Variations, 2019.
