由設計師 Martin Hoffmann 創作嘅 Moments Of Speed 攝影作品 係備受推崇嘅 2024 A' Design Award 銅獎 得獎作品,獲獎類別為 攝影設計。
銅攝影· 2024
Moments Of Speed 攝影作品
客戶: Fuchs Neue Technologien (Team FNT)
攝影 類別嘅 A' Design Award 銅獎 得獎者
經驗證嘅獲獎者
驗證設計 #158638 嘅獲獎狀態設計
關於 Moments Of Speed 攝影作品
喺《速度瞬間》當中,速度以令人印象深刻嘅方式呈現出嚟。初看之下,呢啲影像展現出運動嘅美學與動態,令觀者感受到當下嘅強度與能量。同時,從可視化嘅速度過渡到主題中嘅平靜,呈現出一種有趣嘅轉變。喺所描繪嘅運動之中,影像散發出一種獨有嘅寧靜感,營造出令人愉悅放鬆嘅效果。呢種感知上嘅轉變令觀者體驗到一個全新而更深層次嘅境界。構圖、細節、色彩、清晰度與虛化效果共同創造出富戲劇性嘅畫面,同時呈現出動中帶靜嘅意象。
榮譽認可
關於A' Design Award 銅獎
Moments Of Speed 攝影作品是 A' Design Award 銅獎得主,這是授予以創造力、獨創性和敏銳見長的傑出設計的極具聲望的認可。銅獎得主是技藝嫻熟、創意驚人的作品,印證了其設計師豐富的經驗、想像力與機智。預計Moments Of Speed 攝影作品將成為一件備受推崇、令人欽佩且被珍愛的物品,兼具顯著的專業性與創新性。這件贏得 A' Design Award 銅獎的設計融入藝術、科學、設計和技術領域的最佳實踐,並因注重細節而出類拔萃。Moments Of Speed 攝影作品出色地滿足需求,觸動渴望,迷住情感,並吸引好奇心。
設計背後
新聞資料包
由設計師提供嘅製作人員名單、團隊成員同技術詳情。
- 獨特屬性
- This depiction of movement creates an almost contradictory effect in the photos. The strength of the photographs lies in the contradiction in content of perceiving speed as an element of inner calm. A moment of speed is frozen, free for relaxed contemplation. Details, sharpness and blurring result from the speed, creating their own drama and giving the static image a permanent dynamic, but the interesting feature is the creation of a simultaneously contradictory effect: an image that conveys calm in all the movement. The selection extends the described effect to different motifs.
- 尺寸同包裝
- The pictures were published in a 297 x 210 mm book.
- 標籤
- Photography of Historic Racing, Speed, Technical Impression, Image Processing, Angle of View, Perspective, Dynamics and Tranquillity,
- 生產技術
- Live shots at the Mugello race track. Camera Canon EOS 7D MkII, lenses Canon EF 24-105 f/4L IS, Canon EF 70-200 f/2.8L IS USM. Gopro Hero 11, post-processing with Adobe Lightroom (cor-rections, presets) and Photoshop if necessary.
- 設計挑戰
- The most difficult thing is that there is little time for the recordings. Regulations and safety standards must be adhered to. The image concept, position and timing determine the result, as many photos cannot be repeated. Circumstances such as the weather influence the process, but create interesting backgrounds and moods that enable unique results. Shooting from an escort vehicle creates authentic impressions and unusual perspectives, but also requires the right timing and perfect equipment.
- 研究
- Type of research: How can the same subjects be visualised in a new way. The goal: Finding a new, different visualisation. Methodology: Experiments in test series with perspectives, settings, shifting of tension points, inclusion of surroundings e.g. weather situations. Experiments with new shooting positions and suitable shooting techniques. Post-processing to optimise with colour fine-tuning. The result is a new image look, new image statements, very good reactions. This approach continues to be further optimized and refined.
- 靈感
- Speed and its perception. The moment of speed, suitably frozen to create an effect, was the inspiration. This effect is the transformation of the tension of the fast moment into the alternation of tension and relaxation in contemplation. Fleeting time that can even radiate calm in its depiction. Framing, elements of the immediate surroundings, lighting and contrast as well as the choice and reduction of colors give the picture a coherent look.
- 項目時長
- The photos were taken during 2-day events in Italy in May, August and October 2023. Editing and optimization of the images as well as the presentation in the yearbook took place in November 2023 in Neu-Ulm, Germany.
- 操作流程
- The photographs are part of a limited edition yearbook commissioned by the client. This represents a documentation and memory for selected people. It presents impressions, highlights and glimpses behind the scenes of various client events.
- 圖片來源
- Image #1 : Photographer Martin Hoffmann, Moments of Speed Abarth, 2023
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