由設計師 Hangzhou JC Culture and Arts Co., Ltd 創作嘅 Yangzi River 視覺形象設計 係備受推崇嘅 2022 A' Design Award 鐵獎 得獎作品,獲獎類別為 平面設計。
鐵平面· 2022
Yangzi River 視覺形象設計
由 Hangzhou JC Culture and Arts Co., Ltd
客戶: Hangzhou JC Culture and Arts Co., Ltd
平面 類別嘅 A' Design Award 鐵獎 得獎者
經驗證嘅獲獎者
驗證設計 #131546 嘅獲獎狀態設計
關於 Yangzi River 視覺形象設計
《揚子江》係一個為國際會議中心設計嘅視覺形象。交錯嘅線條靈感源自長江波瀾起伏嘅江水。主色調為銀色,取材自陽極氧化鋁——即係中心主要建築材料嘅顏色。啡色同白色線條完善咗整個色調,並勾勒出江水流動嘅意象。不對稱嘅構圖增添咗視覺張力同力量感。呢個形象設計應用喺商務用印刷品上,延續咗建築物翻滾波浪嘅主題。
榮譽認可
關於A' Design Award 鐵獎
Yangzi River 視覺形象設計是 A' Design Award 鐵獎得主,這是授予滿足人們對設計精良的創作所期待的專業與工業要求的優良設計的聲望認可。鐵獎得主展現出其創作者的高超技藝、高度專業化、專家級的理解力和創造能力。預計Yangzi River 視覺形象設計將成為一件備受推崇、令人欽佩且被珍愛的創作,既實用又創新。這件贏得 A' Design Award 鐵獎的設計整合了行業最佳實踐,並擁有與專業知識和才華相結合的稱職技術特性。Yangzi River 視覺形象設計因其嚴謹而受到尊重,旨在提供有助於讓世界變得更美好的生活品質改善。
設計背後
新聞資料包
由設計師提供嘅製作人員名單、團隊成員同技術詳情。
- 獨特屬性
- This product is a VI visual design project designed mainly for the Yangtze River International Conference Center. The interlaced lines are inspired by the undulating waves of the Yangtze River. The main color is silver, which is taken from the symbolic color of anodized aluminum, the main building material, showing the international and modern image of the International Conference Center. With the asymmetric design, it further enhances the visual tension and sense of strength of VI design, implying the courage and resolve of international leaders of all walks of life to face the storm in life.
- 生產技術
- VI and offline material design are mainly for international high-end users, and their style and structures could better match the style of business people.
It conveys the spiritual connotation of the Yangtze River International Conference Center beating various challenges. - 研究
- 1. The Yangtze River gave birth to the civilization of Nanjing of nearly 2600 years. The Yangtze River as the element shows the unique regional culture of the city to all walks of life at home and abroad and conveied the cooperation attitude towards opening up and inclusiveness.
- 靈感
- Inspired by the magnificent landscape of the Yangtze River, the brand image design continues the theme of "Waves Rolling One Higher Than Another" in architectural design. It convey the concept of inclusiveness and navigation of the Yangtze River International Conference Center.
- 操作流程
- 1. With the inspiration source coming from the Yangtze River, it adopts asymmetric wave shape as the main constituent element.
2. Using silver and brown as the main colors and white lines, it symbolizes the endless and flowing river and the force of forging ahead.
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