Ningxiahong Reign Title Ibhodlela Lotshwala ngu-Sunkiss Design Team

Umdwebo Ningxiahong Reign Title Ibhodlela Lotshwala ngu-Sunkiss Design Team ungumnqobi ohlonishwa kakhulu womklomelo odumile we-2020 Umklomelo Webhulonzi we-A' Design Award Esigabeni Somncintiswano se-Ukudizayina Ukupakisha.

IbhulonziUkupakisha· 2020

Ningxiahong Reign Title Ibhodlela Lotshwala

ngu Sunkiss Design Team

Iklayenti: The Ningxiahong Wolfberry Liquor

Umnqobi we-Umklomelo Webhulonzi we-A' Design Award Esigabeni se-Ukupakisha

23,064

Umnqobi Womklomelo Oqinisekisiwe

Qinisekisa Isimo Somklomelo se-#89801

Vakashela Isayithi Buka ku-A' Design Award Isitatimende Sabezindaba Ibheji Yomklomelo

Imibala

Ukuklama

Mayelana ne-Ningxiahong Reign Title Ibhodlela Lotshwala

Inhlanganisela "yomkhiqizo + we-calligraphy + isihloko sombuso" kudala ubunikazi bokubonwa obuhlukile. Isihloko sokubusa igama elithandekayo ngokwalo eletha isifiso esihle. Lapho kufakwa kwiphakheji yomkhiqizo ngesimo se-calligraphy, umkhiqizo unesici sokuqalwa kwesiko lesiShayina kanye nemfanelo yomphakathi, kanye nezibusiso ezinhle zomkhiqizo wabathengi zilethwa, ukuze abathengi babe nokuningi okukhulunywa ngakho lapho bephuza .

Ukuqashelwa

Mayelana ne-Umklomelo Webhulonzi we-A' Design Award

Ningxiahong Reign Title Ibhodlela Lotshwala iwinile uMklomelo Webhulonzi we-A' Design Award, ukwaziswa okuhloniphekile kakhulu okunikezwa imiklamo ephawulekayo eyehlukaniswa ukudala, ubuhlakani nobukhali bengqondo. Abawinile beBhulonzi yimisebenzi enobuchule obukhulu nedala ngokumangalisayo eqinisekisa isipiliyoni esibanzi, umcabango nobuhlakani babaklami babo. Ningxiahong Reign Title Ibhodlela Lotshwala ilindeleke ukuba ibe yinto exatshwa kakhulu, edunyiswayo nethandwayo, enobungcweti obuphawulekayo nezinto ezintsha. Lo mklamo owinile uMklomelo Webhulonzi we-A' Design Award uhlanganisa izindlela ezinhle kakhulu ebuciko, esayensi, ekuklameni nasebuchwepheshe futhi uhamba phambili ngenxa yokunaka kwawo imininingwane. Ningxiahong Reign Title Ibhodlela Lotshwala iyanelisa izidingo ngokumangalisayo, ithinta izifiso, iheha imizwa futhi ikhanga ukufuna ukwazi.

Ngemuva Kokuklama

Iphakheji Yabezindaba

Ama-credit, amalungu eqembu nemininingwane yobuchwepheshe ehlinzekwe ngumklami.

Izici Ezihlukile: For this medium-end product of Ningxiahong, its exterior design draws on the ancient Chinese concept of "round sky and square earth"; the combination of black, red and gold improves perceived product quality. As for the application of cultural elements, the "reign title" for chronology by ancient Chinese dynasties is used as the core visual focus and the core element of cultural identity to bring unique cultural and social values.
Izilinganiso Nokupakisha: Bottle volume 750ml,high 300mm,the widest diameter 75mm
Amathegi: Shangqi, liquor bottle, liquor, Ningxiahong, graphic design, package design, Chinese culture, Chinese elements, reign title
Ubuchwepheshe Bokukhiqiza: The packing material is porcelain with a matte finish, and the reign title is subject to gold stamping and decaling
Inselele Yokudweba: The Ningxiahong brand is aging. In order to change consumers' inherent perception of the Ningxiahong brand, and rebuild the brand image, we decide to strengthen the brand's cultural communications with consumers. The challenge of our package design is to select proper cultural elements for communication and combine them with the product.
Ucwaningo: The Ningxiahong wolfberry liquor is both a drug and a foodstuff, and reflects homology of medicine and food in time-honored traditional Chinese medicine. On this basis, we have selected the "reign title" - a cultural symbol with distinctive historical characteristics. This product is combined organically with traditional Chinese culture to improve the cultural identity of consumers with the brand.
Ugqozi: A reign title is an auspicious word itself that delivers a good wish. The combination of "product - calligraphy - reign title" creates a unique visual identity! The reign title is applied to the product package in the form of calligraphy, the product has a strong imprint of classical Chinese culture and a strong social attribute.product quality. As for the application of cultural elements, the "reign title" for chronology by ancient Chinese dynasties is used as the core visual focus and the core element of cultural identity to bring unique cultural and social values.
Ubude Bephrojekthi: This project broke ground in April 2019 and was completed in June 2019. Its design was completed in Beijing, and its production location is Zhongwei, Ningxia.
Ukuhamba Kokusebenza: The reign title is selected as the core element of the cultural identity of this product based on the demand of the target group, improving the cultural value and social attribute of this product. A reign title is an auspicious word itself that delivers a good wish. When used in the package as a design element, it promotes good interactions with consumers.
Amalungu Eqembu: Design Leader: Zhou Hong; Design Director: Wu Changzhi