Game Fuel Ukupakisha Kweziphuzo ngu-PepsiCo Design and Innovation

Umdwebo Game Fuel Ukupakisha Kweziphuzo ngu-PepsiCo Design and Innovation ungumnqobi ohlonishwa kakhulu womklomelo odumile we-2021 Umklomelo Wegolide we-A' Design Award Esigabeni Somncintiswano se-Ukudizayina Ukupakisha.

IgolideUkupakisha· 2021

Game Fuel Ukupakisha Kweziphuzo

ngu PepsiCo Design and Innovation

Iklayenti: PepsiCo Design & Innovation

Umnqobi we-Umklomelo Wegolide we-A' Design Award Esigabeni se-Ukupakisha

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Umnqobi Womklomelo Oqinisekisiwe

Qinisekisa Isimo Somklomelo se-#118643

Buka ku-A' Design Award Isitatimende Sabezindaba Ibheji Yomklomelo

Imibala

Ukuklama

Mayelana ne-Game Fuel Ukupakisha Kweziphuzo

I-Game Fuel wukupakisha okukhethekile kwesiphuzo esinika amandla okwenzelwe umkhiqizo we-Adrenaline Rush eRussia. Umklamo ugubha isiko lemidlalo ye-gaming ne-e-sports. Ilogo egqamile ka-A esethinini yaguqulwa yaba yisango elinemibala eminingi elimema umthengi ukuba angene endaweni entsha yomdlalo futhi lidala umuzwa wokungena kancane kancane emhlabeni womdlalo. Umklamo usuka ekupakisheni udlulele ezimpilweni ezibanzi zomkhiqizo. Inhloso eyashiwo kwakuwukususa umphakathi wabadlali emibonweni emisiwe nokunikeza abadlali amandla nokuzethemba ukuze babe nokusebenza okuqinile.

Ukuqashelwa

Mayelana ne-Umklomelo Wegolide we-A' Design Award

Game Fuel Ukupakisha Kweziphuzo iwinile uMklomelo Wegolide we-A' Design Award, ukwaziswa okuhloniphekile kakhulu okunikezwa imiklamo yeklasi yokuqala, emangalisayo nephawulekile. Abawinile beGolide yimiklamo emisha kakhulu, enombono ongaphambili futhi egqamile ebonisa ubuhlakani, ukuhlakanipha nobuchule babaklami babo. Game Fuel Ukupakisha Kweziphuzo ilindeleke ukuba ibe yinto entsha edunyiswe kakhulu, ebeka isitayela futhi ebalulekile elethe inani elingakaze libonwe. Lo mklamo owinile uMklomelo Wegolide we-A' Design Award ungumgomo omangalisayo nohlonishwayo osiza kakhulu futhi osunduza imingcele yobuciko, isayensi, ukuklama nobuchwepheshe. Game Fuel Ukupakisha Kweziphuzo idala imizwa ejulile yesifiso, ivuse intshiseko, ikhuthaze ukudala futhi iyasiheha.

Ngemuva Kokuklama

Iphakheji Yabezindaba

Ama-credit, amalungu eqembu nemininingwane yobuchwepheshe ehlinzekwe ngumklami.

Izici Ezihlukile: Adrenaline Rush, an established, powerful and bold energy drink brand available in Russia, created Adrenaline Game Fuel as a special edition offering to celebrate the gaming occasion and e-sports culture. With the design extending from packaging to brand experiences, the objective was to shift preconceived notions of the gaming community and release it from stereotypes, while also giving gamers energy and confidence for maximum performance.
Amathegi: Packaging, Beverage
Ugqozi: Every aspect of the Adrenaline Game Fuel packaging was designed to enhance the gaming experience and feel aesthetically worthy of the serious gaming consumer. The visually prominent A logo on pack was transformed into a colorful portal that invites consumers into the gradual immersion of a new game environment.
Amalungu Eqembu: PepsiCo Design & Innovation

Funda Isitatimende Sabezindaba

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