设计师 Jessica Yang - WeBranding Global 的作品 Artsmuzeum 品牌形象识别 荣获了极具声望的 2023 A' Design Award 银奖，竞赛类别为平面、插画与视觉传达设计。
银平面· 2023
Artsmuzeum 品牌形象识别
设计师： Jessica Yang - WeBranding Global
客户: WeBranding Global
平面类别A' Design Award 银奖获奖者
31,873
已验证的获奖者
验证 #142003 的获奖状态设计作品
关于 Artsmuzeum 品牌形象识别
ArtsMuzeum 是为一家销售艺术相关产品的线上礼品店打造的品牌形象。该形象将历史艺术与现代生活相连接。标志将哥特风格而又醒目的字形与仿佛无限延展的方形边框相结合。品牌名称经过缩写处理,以富有创意的块面方式排布,字母则通过正负空间构建成一个统一的图形图案。这一简洁而稳健的设计被应用于网站、办公文具及各类宣传物料之中。
荣誉认可
关于A' Design Award 银奖
Artsmuzeum 品牌形象识别是 A' Design Award 银奖得主，这是授予顶级、华美而令人印象深刻的设计的极为崇高的认可。银奖得主是极其卓越、极具创造力的作品，展现出其设计师杰出的专业技能、才华与敏锐。预计Artsmuzeum 品牌形象识别将成为一件出色的典范之作，兼具非凡的专业性与深刻的创新性。这件赢得 A' Design Award 银奖的设计是一项备受瞩目、令人钦佩的发明，造福并拓展艺术、科学、设计和技术的边界。Artsmuzeum 品牌形象识别是一件令人羡慕的创作，它唤起渴望，带来积极的情感，并激发惊叹与赞叹。
设计幕后
媒体资料包
由设计师提供的致谢、团队成员及技术详情。
- 独特属性
- ArtsMuzeum is dedicated to preserving exquisite, historical moments in time, making them more accessible through modern products, and exhibiting the deep-seated connection, people's lives have with art. When designing the logo, it wanted to capture classical stylings while pairing it with a more contemporary artistic approach to spark interest in distant works of art and show how they are still relevant today.
- 尺寸与包装
- ArtsMuzeum aims to build a bridge between historical art and modern life, from artifacts to merchandise. An artistic modern online gift shop connects the past and present to share the same world.
- 标签
- Gift Shop, Brand Identity, Logo Design, Brand IP, Modern, Customized Gifts, Online Store, Artwork, Museum
- 生产技术
- With the spirit of sharing art with the public, the modern style logo is designed with a concise and solid pattern. The visual identity highly applies to the brand website, stationary and various promotional materials. ArtsMuzeum aims to get in touch with the local and international masses, and makes artistic products integrate into people's lives.
- 设计挑战
- It was finding the perfect blend of representing historical and modern art that not only captures an onlooker's attention but helps to understand how past and present art are forever intertwined.
- 研究
- ArtsMuzuem helps shape the audience's understanding of the arts and keeps distant works of art relevant. Since ArtsMuzuem is not an ordinary gift shop, existing only online, it was necessary to emphasize the historical nature of a museum and the convenience of selling delicate products to help keep historical art alive in modern society. While browsing the online gift shop, people feel like having a real-life experience of walking through a museum rather than just shopping. Essentially, creating more accessible ways for people to enjoy historical art in their daily lives, just as Artsmuzeum does, was the basis of its research and branding initiatives.
- 灵感
- The ArtsMuzeum online gift shop collaborates with museums worldwide by blending historical and modern art to bridge the gap between the past and present. Drawing upon this idea, a logo is designed that visually represents the combination of historical art and modern society through its gothic yet bold fonts and seemingly infinite although squared frame.
- 项目周期
- June 2022 / New York City
- 操作流程
- The masses could capture what ArtsMuzeum represents through the design's names, lines, and patterns. The name's visual appearance is strengthened by shortening its length and presenting it in arranged creative blocks. The lining of the logo is boundless, timeless, and modernized to help the audience recognize and understand the brand. Finally, the pattern of the text is a totem of composing letters, a unique imprint that hides the construction of negative and positive space, making the text graphic.
- 团队成员
- Creative Director: Jessica Yang
WBG Creative Center - 图片版权
- WeBranding Global LLC
赞助内容
探索 Designers.org 之外
发现来自我们广告合作伙伴的产品、服务和机会。
探索更多
相关设计
探索同类别中更多按优秀程度甄选的获奖设计。
