设计师 Stand Up Team 的作品 Radailiai 视觉识别系统 荣获了极具声望的 2021 A' Design Award 银奖,竞赛类别为平面、插画与视觉传达设计。
银平面· 2021
Radailiai 视觉识别系统
设计师: Stand Up Team
客户: Stand UP
平面类别A' Design Award 银奖获奖者
已验证的获奖者
验证 #120415 的获奖状态设计作品
关于 Radailiai 视觉识别系统
Radailiai 是为一座庄园及恐龙公园打造的视觉识别系统。庄园标志的上半部分呈现出风格化的拱门局部、斜线纹样以及水波母题;下半部分则以相似的水纹母题搭配风格化的恐龙形象。更换文字并将六边形图标旋转180度,即形成恐龙公园的标志——恐龙居上,倒置的房屋在下。深绿与玫瑰金的配色将两个世界联结在一起。该识别系统应用于名片、海报、信封与礼品袋等多种载体。
荣誉认可
关于A' Design Award 银奖
Radailiai 视觉识别系统是 A' Design Award 银奖得主,这是授予顶级、华美而令人印象深刻的设计的极为崇高的认可。银奖得主是极其卓越、极具创造力的作品,展现出其设计师杰出的专业技能、才华与敏锐。预计Radailiai 视觉识别系统将成为一件出色的典范之作,兼具非凡的专业性与深刻的创新性。这件赢得 A' Design Award 银奖的设计是一项备受瞩目、令人钦佩的发明,造福并拓展艺术、科学、设计和技术的边界。Radailiai 视觉识别系统是一件令人羡慕的创作,它唤起渴望,带来积极的情感,并激发惊叹与赞叹。
设计幕后
媒体资料包
由设计师提供的致谢、团队成员及技术详情。
- 独特属性
- The upper part of the Radailiai manor logo depicts a stylized fragment of an arch (manor symbol), a pattern of diagonal lines, and a motif of water waves (SPA, water, tranquillity). The lower part of the logo depicts an analogous water motif and a stylized dinosaur. Changing the text part of the logo and rotating the hexagon icon 180 ° results in the Dino Park logo with a dinosaur at the top and an inverted house at the bottom!
- 尺寸与包装
- We created the design for business cards, posters, envelopes, and gift bags.
- 标签
- Visual identity, Restaurant, Logo, Graphic Design, Lithuania
- 生产技术
- Palette of deep green and rose gold looks solid for manor image, but is easily transformed to the greens of Dino park jungle!
- 设计挑战
- The creative challenge was to bring together two different worlds so you can clearly see their unique identity.
- 研究
- With the elegant and unique color combination, the new visual identity brings out a modern and fresh look.
- 灵感
- A logo that conveys two different messages.
Combine these two, from the very first sight totally different spheres & create one visual identity, one harmonious brand image.
The style of Dino Park remains a bit more playful, and that of Radailiai Manor is solid, but with stylized details, it matches the first. The combination of dark green and rose gold gives Raidailiai manor solidity. - 项目周期
- The project started in December 2019 in Klaipeda and finished in May 2020.
- 操作流程
- The logo was simplified, and supported by a simple, and clear visual identity.
- 团队成员
- Designer: Grete Milkinte
Creative Director: Inesa Budgine
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