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Fengnan Lin 的作品 C-MAX Branding Identity 品牌形象识别

设计师 Fengnan Lin 的作品 C-MAX Branding Identity 品牌形象识别 荣获了极具声望的 2021 A' Design Award 铜奖,竞赛类别为平面、插画与视觉传达设计。


铜平面· 2021

C-MAX Branding Identity 品牌形象识别

设计师: Fengnan Lin

客户: C-Max

平面类别A' Design Award 铜奖获奖者

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验证 #114759 的获奖状态

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关于 C-MAX Branding Identity 品牌形象识别

C-MAX 品牌形象识别是为一家从事云计算与大数据业务的科技公司打造的视觉识别系统。标志将字母 CMAX 与常见的代码符号相结合,包括尖括号、连字符和箭头,象征运算以及数据的有序流动。黑色传递精准之感,而色彩丰富的辅助图形则寓意由科技构建的明亮世界。该识别系统应用于名片、工作证、笔记本和帆布袋等物料,采用四色印刷与UV上光工艺。

荣誉认可

关于A' Design Award 铜奖

C-MAX Branding Identity 品牌形象识别是 A' Design Award 铜奖得主,这是授予以创造力、独创性和敏锐见长的杰出设计的极具声望的认可。铜奖得主是技艺娴熟、创意惊人的作品,印证了其设计师丰富的经验、想象力与机智。预计C-MAX Branding Identity 品牌形象识别将成为一件备受推崇、令人钦佩且被珍爱的物品,兼具显著的专业性与创新性。这件赢得 A' Design Award 铜奖的设计融入艺术、科学、设计和技术领域的最佳实践,并因注重细节而出类拔萃。C-MAX Branding Identity 品牌形象识别出色地满足需求,触动渴望,迷住情感,并吸引好奇心。

设计幕后

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由设计师提供的致谢、团队成员及技术详情。

独特属性
The black of logo represents preciseness, and the colorful auxiliary color means to create a colorful world with high technology.
尺寸与包装
Note book:180mmx130mm; Canvas bag:320mmx390mm
标签
Brand visual upgrade, Cloud computing, big data, code, Visual Communication Design,
生产技术
Logo and auxiliary graphics are used in many work scenes,such as business card,work card,notebook,canvas bag and so on.Process involves four-color printing,UV glazing.
设计挑战
Looking for representative symbols and languages of computing classes.
研究
Most of the C-MAX teams are young and creative,the post-90/95s generation.This company wants to change the stereotype of technology companies between brands and industry.Therefore the logo is designed to black and white,and auxiliary graphics is colorful,C-MAX hopes to use high technology to calculate a colorful world.
灵感
People's impression of programmers remains in residence,rigorous , poor communication. However, Most of the C-MAX teams are young and creative ,the post-90/95s generation . C-MAX want to change the stereotype of technology companies between brands and industry.
The logo design is inspired by the international code. Code is a universal language without borders. Creative execution is the combination of code symbol elements "< >", "-", "→"and CMAX fonts.C-MAX company hopes to creat a colorful world with high technology by the new logo.
项目周期
Guangzhou,Guangdong Province,China,January 1,2020
操作流程
Logo design inspiration from the code commonly used symbols,representing calculation; "",means calculation. "-",means moving data with arrow fonts represent a series of tasks performed by order.
专利
Copyrights belong to Fengnan Lin, 2020.
团队成员
Fengnan Lin
Yingqiang Zhang
Liqing Xian
图片版权
Image #1: Designer Fengnan Lin,2020.
Video #1: Creator Yingqiang Zhang, Liqing Xian,2020.

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