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Dukang Soullink Ìṣàkópọ̀ Ọtí Líle láti ọwọ́ Wei Li

Dukang Soullink Ìṣàkópọ̀ Ọtí Líle láti ọwọ́ Wei Li jẹ́ aṣẹ́gun olókìkí púpọ̀ ti 2026 Àmì-ẹ̀yẹ Idẹ A' Design Award nínú Ẹ̀ka Ìdíje Àpẹẹrẹ Ìdìpò.


IdẹÌdìpò· 2026

Dukang Soullink Ìṣàkópọ̀ Ọtí Líle

látọ̀wọ́ Wei Li

Oníbàárà: Shenzhen Reform Brand Consultant and Design Co.,Ltd.

Aṣẹ́gun Àmì-ẹ̀yẹ Idẹ A' Design Award nínú Ẹ̀ka Ìdìpò

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Aṣẹ́gun Àmì Ẹ̀yẹ Tí a Jẹ́rìísí

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Àwọ̀

Àpẹrẹ Náà

Nípa Dukang Soullink Ìṣàkópọ̀ Ọtí Líle

Dukang Soullink jẹ́ àpẹẹrẹ ìṣàkópọ̀ fún àkójọ ẹ̀bùn ọtí líle onígò méjì. Àkójọ náà ní mílílítà 580 ti ọtí Baijiu nínú ìgò méjì tí ìwọ̀n wọn jẹ́ mílílítà 322 àti 258, pẹ̀lú ìwọ̀n ọtí líle tí ó jẹ́ ìpín 52 nínú ọgọ́rùn-ún. Àpótí ẹ̀bùn náà tó mílímítà 125 ní 96 ní 160. Wọ́n gbẹ́ àwọn ìrì ìgbì ohùn sára àwọn ìgò tí ó ní ìrísí kírísítálì, àwọn ìgò méjèèjì sì ń dá àwòrán pípé kan sílẹ̀ nígbà tí a bá gbé wọn sí ẹ̀gbẹ́ ara wọn. Àwọn pádì sílíkóònù tí ó wà nínú àpótí náà ń gba ìjàǹbá mú. Àpẹẹrẹ náà yí àkòrí ọ̀rẹ́ tímọ́tímọ́ padà sí èdè ìran fún mímu ọtí láwùjọ àti fífún ni ní ẹ̀bùn.

Ìdánimọ̀ Náà

Nípa Àmì-ẹ̀yẹ Idẹ A' Design Award

Dukang Soullink Ìṣàkópọ̀ Ọtí Líle jẹ́ olùborí Àmì-ẹ̀yẹ Idẹ A' Design Award, ìdánimọ̀ olókìkí gan-an tí a fún àwọn àwòṣe tó tayọ tí wọ́n yàtọ̀ nípasẹ̀ ìṣẹ̀dá, àrékérekè àti ọgbọ́n inú. Àwọn olùborí Idẹ jẹ́ àwọn ohun èlò tó ní ìjáfáfá gan-an tí wọ́n sì ní ìṣẹ̀dá tó yani lẹ́nu tí wọ́n ń ṣe ẹ̀rí ìrírí gbígbòòrò, ìrònú àti ọgbọ́n àwọn olùṣàwòṣe wọn. A retí pé Dukang Soullink Ìṣàkópọ̀ Ọtí Líle yóò jẹ́ ohun tí a kà sí gidigidi, tí a gbóríyìn fún tí a sì nífẹ̀ẹ́, tó jẹ́ ti ọ̀jáfáfá lọ́nà tó ṣe pàtàkì tó sì ní ìmúṣẹ̀dá tuntun. Àwòṣe tó borí Àmì-ẹ̀yẹ Idẹ A' Design Award yìí ń kó àwọn ọ̀nà tó dára jùlọ nínú iṣẹ́ ọnà, sáyẹ́ǹsì, àwòṣe àti ìmọ̀-ẹ̀rọ jọ, ó sì tayọ nítorí àfiyèsí rẹ̀ sí àwọn àlàyé kékeré. Dukang Soullink Ìṣàkópọ̀ Ọtí Líle ń tẹ́ àwọn ohun tí a nílò lọ́rùn lọ́nà àgbàyanu, ó ń fọwọ́ kan àwọn ìfẹ́ inú, ó ń gbà ọkàn ó sì ń fa ìfẹ́ láti mọ̀ mọ́ra.

Lẹ́yìn Àpẹrẹ Náà

Àkójọ Ìròyìn

Àwọn ẹ̀tọ́, àwọn ọmọ ẹgbẹ́ àti àlàyé ìmọ̀ ẹ̀rọ tí olùṣàpẹrẹ pèsè.

Àwọn Ohun Àkànṣe
Dukang Soullink uses sound waves as an emotional carrier, turning flow rhythm into a visual language of soul resonance. Carved fading patterns symbolize the Eastern belief that "the more you drink, the deeper the feeling." The upper bottle reflects guarded dreams and glory; the lower, a solid foundation of lasting friendship, translating implicit Eastern bonds into a visual language for Gen Z.
Ìwọ̀n àti Àpò
Width 125mm x Depth 96mm x Height 160mm
Àwọn Àkọlé
Social Baijiu, Confidant culture, Eastern philosophy, Sound waves, Emotional resonance
Ìmọ̀-ẹ̀rọ Ìṣelọ́pọ̀
Visual Aesthetics: The twin gift box presents sound wave ripples with a symmetrical structure, and the crystal texture of the bottle body and the sound pattern carving form a light and shadow interaction. The circular main visual enhances the emotional image of "eternal cycle";
Craftsmanship details: The silicone pad shock absorption process balances protection and metaphorical meaning, and the color extension effect enhances visual layering, meeting the texture requirements of gifts;
User experience: The opening method of the gift box simulates "sound wave triggering", combined with emotional copywriting, allowing users to achieve emotional resonance during the unboxing process.
Ìpèníjà Àpèsè
Concept innovation: transform the physical concept of "sound wave" into emotional design language, which is different from the historical and cultural narrative of traditional Baijiu, and create a design path of "sensory emotion";
Structural innovation: The complementary design of the twin gift box breaks the conventional single bottle packaging, forming a complete sound wave pattern after combination, guiding consumers' consumption awareness of "drinking together". Market positioning: focus on the segmentation scenario of "bosom friend friendship", and accurately cut into the emotional demand gap of the social Baijiu market through customized emotional copywriting and digital passwords.
Ìwádìí
Soullink directly hit the pain point of "shallow emotional expression" in the new retail market, metaphor the emotional resonance of the meeting of friends with the physical characteristics of sound waves, and upgrade Baijiu from "drinking consumer goods" to "emotional media". In line with the modern consumer's demand for spiritual consumption, the concept of "leaving sound in an empty cup" (the sound wave pattern is retained after the alcohol evaporates) extends the drinking experience into a carrier of emotional memory. With the theme of "paying homage to the people who give support in life", it accurately covers business gifts, family and friends commemoration and other scenes, and fills the gap in emotional narrative of social Baijiu (two-pack combination product).
Ìmísí
The design inspiration comes from the emotional concept of "never forget, there must be echoes", paying tribute to the close friends who have supported each other in life. The circular main visual symbolizes the sound field of resonance between heaven and earth, metaphorically symbolizing the two-way and social nature of confidant dialogue.
Àkókò Iṣẹ́ Àkànṣe
2025-07-01
Ìlànà Ìṣiṣẹ́
52% vol alcohol and 580ml total capacity meet the drinking and sharing needs of social Baijiu, and the capacity design (322ml+258ml) adapts to different scenarios of drinking habits. In line with the modern consumer's demand for spiritual consumption, the concept of "leaving sound in an empty cup" (the sound wave pattern is retained after the alcohol evaporates) extends the drinking experience into a carrier of emotional memory.
Àwọn Ọmọ Ẹgbẹ́
Liu Xinhui, Dong Jinghong, Li Wei

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