Avoya Ìdìímú Gíláásì láti ọwọ́ Sule Esra Cetinkaya jẹ́ aṣẹ́gun olókìkí púpọ̀ ti 2025 Àmì-ẹ̀yẹ Idẹ A' Design Award nínú Ẹ̀ka Ìdíje Àpẹẹrẹ Ìdìpò.
IdẹÌdìpò· 2025
Avoya Ìdìímú Gíláásì
látọ̀wọ́ Sule Esra Cetinkaya
Oníbàárà: Avoya
Aṣẹ́gun Àmì-ẹ̀yẹ Idẹ A' Design Award nínú Ẹ̀ka Ìdìpò
Aṣẹ́gun Àmì Ẹ̀yẹ Tí a Jẹ́rìísí
Jẹ́rìísí Ipò Àmì Ẹ̀yẹ fún #164399Àpẹrẹ Náà
Nípa Avoya Ìdìímú Gíláásì
Ìgò omi mináràlì Avoya ṣe àfihàn mímọ́, ìdogbadogba, àti ìmúsọdọtun. Àpẹrẹ rẹ̀ tó dára tó sì ń dín mú ìrọ̀rùn lílò pọ̀ sí i lakòókò tí ó ń ṣe àmì ìṣàn omi. Àkọlé náà ní àwọn àmì róbótó tó jinlẹ̀, tó ń ṣàpẹrẹ àyíká ìmúsọdọtun àti ipá ìmúlọ́gbọ́n ti omi mináràlì tó ní ọ̀rọ̀. A ṣe é láti inú gíláásì flint àfikún tó ga jùlọ, pẹ̀lú àwọn ìyàn àwọ̀ turquoise àti aláwọ̀ ewé, ìgò náà tọ́jú àkóónú rẹ̀ tó ga jùlọ lakòókò tí ó ń fúnni ní ẹwà tó jinlẹ̀. Ìbájọṣẹ́ ìhàn àti ìmọ́lẹ̀ ṣe àfihàn mímọ́ rẹ̀, ó ń dàpọ̀ ẹwà ìgbàlódé pẹ̀lú agbára ìmúlọ́gbọ́n ti ẹ̀dá ayé.
Ìdánimọ̀ Náà
Nípa Àmì-ẹ̀yẹ Idẹ A' Design Award
Avoya Ìdìímú Gíláásì jẹ́ olùborí Àmì-ẹ̀yẹ Idẹ A' Design Award, ìdánimọ̀ olókìkí gan-an tí a fún àwọn àwòṣe tó tayọ tí wọ́n yàtọ̀ nípasẹ̀ ìṣẹ̀dá, àrékérekè àti ọgbọ́n inú. Àwọn olùborí Idẹ jẹ́ àwọn ohun èlò tó ní ìjáfáfá gan-an tí wọ́n sì ní ìṣẹ̀dá tó yani lẹ́nu tí wọ́n ń ṣe ẹ̀rí ìrírí gbígbòòrò, ìrònú àti ọgbọ́n àwọn olùṣàwòṣe wọn. A retí pé Avoya Ìdìímú Gíláásì yóò jẹ́ ohun tí a kà sí gidigidi, tí a gbóríyìn fún tí a sì nífẹ̀ẹ́, tó jẹ́ ti ọ̀jáfáfá lọ́nà tó ṣe pàtàkì tó sì ní ìmúṣẹ̀dá tuntun. Àwòṣe tó borí Àmì-ẹ̀yẹ Idẹ A' Design Award yìí ń kó àwọn ọ̀nà tó dára jùlọ nínú iṣẹ́ ọnà, sáyẹ́ǹsì, àwòṣe àti ìmọ̀-ẹ̀rọ jọ, ó sì tayọ nítorí àfiyèsí rẹ̀ sí àwọn àlàyé kékeré. Avoya Ìdìímú Gíláásì ń tẹ́ àwọn ohun tí a nílò lọ́rùn lọ́nà àgbàyanu, ó ń fọwọ́ kan àwọn ìfẹ́ inú, ó ń gbà ọkàn ó sì ń fa ìfẹ́ láti mọ̀ mọ́ra.
Lẹ́yìn Àpẹrẹ Náà
Àkójọ Ìròyìn
Àwọn ẹ̀tọ́, àwọn ọmọ ẹgbẹ́ àti àlàyé ìmọ̀ ẹ̀rọ tí olùṣàpẹrẹ pèsè.
- Àwọn Ohun Àkànṣe
- In today’s fast-paced world, where life's demands are ever-changing and constantly call for adaptation and rejuvenation, achieving balance requires significant effort. This is where Avoya distinguishes itself as a key to a healthier life. The Avoya sparkling mineral water bottle is crafted to reflect the purity and revitalizing benefits of its premium mineral content and natural ingredients.
- Ìwọ̀n àti Àpò
- Avoya bottles produced in three sizes: 200 ml (52 mm x 165 mm), 250 ml (56 mm x 175 mm) and 750 ml (78 mm x 262 mm)
- Àwọn Àkọlé
- Beverage Packaging, Active Lifestyle, Sparkling Water, Gastronomic Experience, Functional Beverage, Mineral water, natural mineral water
- Ìmọ̀-ẹ̀rọ Ìṣelọ́pọ̀
- Avoya bottle produced by IS Production Method by using Soda-Lime glass material.
- Ìpèníjà Àpèsè
- The challenge of the project lay in how to refine the bottle to accommodate a modern interpretation of an understated product for consumption scenarios in an active, healthy lifestyle. On the other hand, the process of adhering to the criteria for mass production needed to achieve a lightweight bottle design was a challenging factor.
- Ìwádìí
- According to data from the Gürok Group, the owner of the AVOYA brand, Turkish consumers are increasingly prioritizing health, wellness, and sustainability. In 2024, 67% of consumers expressed a demand for health-oriented products, yet only 35% of the market met these needs. Trends show growing interest in low-sugar, clean-label products, as well as experiential and functional beverages supporting holistic health. AVOYA addresses this gap with sustainable packaging and natural, preservative-free, colorant-free, and sweetener-free ingredients, helping consumers renew themselves physically, mentally, and spiritually.
- Ìmísí
- Avoya's design inspiration stems from the desire to unite purity and strength, reflecting the essence of mineral water. Its broad-shouldered form symbolizes resilience, while the minimalist aesthetic highlights the product’s natural ingredients. In line with the brand identity, the revitalizing and refreshing cycle of natural minerals is reflected in the label designs. The bottles are available in 20 cl, 25 cl, and 75 cl sizes. The 20 cl version, containing plain sparkling mineral water, is produced in green-colored glass, while the 25 cl fruit-infused varieties are presented in flint glass to emphasize their diverse color options. The 75 cl version, featuring turquoise-colored glass and a special signature label, enhances its premium feel while reinforcing the brand’s commitment to a natural and health-conscious identity.
- Àkókò Iṣẹ́ Àkànṣe
- The design and development of the Avoya bottle began in Istanbul, Turkey, in 2022. In the second half of 2024, it entered production at a 20,000-square-meter facility and was introduced to the market. Avoya’s high-tech production facility in Burdur houses one of the most advanced R&D laboratories in Europe.
- Ìlànà Ìṣiṣẹ́
- Suitable for active lifestyles, Avoya sparkling mineral water features a bottle design that provides a pleasant drinking experience with its lightweight form and elegant silhouette. Its gastronomic approach, incorporating unique ingredient blends, complements a wide range of flavors -from elderflower to grapefruit and cherry- and can even be found on cocktail.
- Àwọn Ọmọ Ẹgbẹ́
- Bottle Designer: Şule Esra Çetinkaya
Label Designer: Landor & Fitch
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