Adam And Eve Ìdìpọ̀ Oúnjẹ láti ọwọ́ Antonia Skaraki jẹ́ aṣẹ́gun olókìkí púpọ̀ ti 2025 Àmì-ẹ̀yẹ Fàdákà A' Design Award nínú Ẹ̀ka Ìdíje Àpẹẹrẹ Ìdìpò.
FàdákàÌdìpò· 2025
Adam And Eve Ìdìpọ̀ Oúnjẹ
látọ̀wọ́ Antonia Skaraki
Oníbàárà: A|S Strategy, Branding & Communication
Aṣẹ́gun Àmì-ẹ̀yẹ Fàdákà A' Design Award nínú Ẹ̀ka Ìdìpò
Aṣẹ́gun Àmì Ẹ̀yẹ Tí a Jẹ́rìísí
Jẹ́rìísí Ipò Àmì Ẹ̀yẹ fún #163788Àpẹrẹ Náà
Nípa Adam And Eve Ìdìpọ̀ Oúnjẹ
Ìdìpọ̀ yìí dapọ̀ ìsọ̀rọ̀ ìtàn, iṣẹ́-ọnà, àti àṣà pẹ̀lú ọgbọ́n tó tayọ. Ó gbà èrò látinú ìtàn Bíbélì àti Odyssey Homer, ó sì bọ̀wọ̀ fún àṣà àìlópin gbígbẹ ọ̀pọ̀tọ́ nínú oòrùn. Àwọn àwòrán ewébẹ̀ àtijọ́ mú ìmọ̀lára ìwádìí àti ìwárí wá, tí ó dapọ̀ iṣẹ́-ọnà àti ìmọ̀ sáyẹ́ǹsì bí i ìwé àkọsílẹ̀ àwọn awárí ìgbàanì. Àpẹẹrẹ náà ṣe àjọyọ̀ ẹ̀bùn àdánidá àti ọgbọ́n ènìyàn, tí ó ṣẹ̀dá ìsopọ̀ tó jinlẹ̀ láàrin ìtàn, ogún àtọwọ́dọ́wọ́, àti iṣẹ́-ọnà ìtọ́jú. Ìdìpọ̀ yìí yí èso tí ó rọrùn padà sí ìtàn tí ó kún fún ìfẹ́-ìmọ̀, iṣẹ́-ọnà, àti àṣà.
Ìdánimọ̀ Náà
Nípa Àmì-ẹ̀yẹ Fàdákà A' Design Award
Adam And Eve Ìdìpọ̀ Oúnjẹ jẹ́ olùborí Àmì-ẹ̀yẹ Fàdákà A' Design Award, ìdánimọ̀ onípọ̀nlé lọ́nà àrà ọ̀tọ̀ tí a fún àwọn àwòṣe ìpele gíga jùlọ tó dára tó sì ń kan ọkàn. Àwọn olùborí Fàdákà jẹ́ àwọn iṣẹ́ tó ń tàn yòò gidigidi tó sì ní ìṣẹ̀dá púpọ̀ tí wọ́n ń ṣàfihàn ìmọ̀ ìjìnlẹ̀, ẹ̀bùn àti ìmọ̀ràn àwọn olùṣàwòṣe wọn. A retí pé Adam And Eve Ìdìpọ̀ Oúnjẹ yóò jẹ́ iṣẹ́ àgbàyanu, àpẹẹrẹ rere, ti ọ̀jáfáfá lọ́nà tó ṣe pàtàkì tó sì ní ìmúṣẹ̀dá tuntun jinlẹ̀. Àwòṣe tó borí Àmì-ẹ̀yẹ Fàdákà A' Design Award yìí jẹ́ ohun ìmúṣẹ̀dá tó hàn gbangba gidigidi tí a mọrírì tó ń ṣe anfàní tó sì ń tì ààlà iṣẹ́ ọnà, sáyẹ́ǹsì, àwòṣe àti ìmọ̀-ẹ̀rọ síwájú. Adam And Eve Ìdìpọ̀ Oúnjẹ jẹ́ ẹ̀dá tí ọ̀pọ̀lọpọ̀ ń ṣe ìlara, tó ń jí ìfẹ́ inú, tó ń mú ìmọ̀lára rere wá tó sì ń jí ìyàlẹ́nu àti ìyanu.
Lẹ́yìn Àpẹrẹ Náà
Àkójọ Ìròyìn
Àwọn ẹ̀tọ́, àwọn ọmọ ẹgbẹ́ àti àlàyé ìmọ̀ ẹ̀rọ tí olùṣàpẹrẹ pèsè.
- Àwọn Ohun Àkànṣe
- The Adam and Eve packaging combines storytelling, nature, and art, paying tribute to the ancient tradition of drying figs as first recorded in Homer’s Odyssey. The design features vintage botanical illustrations, evoking a sense of discovery and merging art with science, reminiscent of explorers' and scientists' notebooks. This unique blend of historical narrative, natural elements, and artistic expression sets the packaging apart by honouring both the fruit's ancient history and its timeless preservation.
- Ìwọ̀n àti Àpò
- Height 370mm x width 190.5mm, rectangle 70mmx92 and composite 120 x 225
- Àwọn Àkọlé
- Adam and Eve, sundried figs, botanical illustrations, Greek figs, Kalamata figs, nature-inspired packaging, storytelling, vintage notebook
- Ìmọ̀-ẹ̀rọ Ìṣelọ́pọ̀
- Our production technique for the labels used CMYK, screen printing, varnish and slitter rewinder. For the bags B colours Flexo UV was used. The materials used were PP white/permanent and hot foil gold as well as cotton white/S2047N / BG45WH. The special techniques used were varnish, slitter rewinder, laminate and flexo UV. The methodologies were flexo and screen printing.
- Ìpèníjà Àpèsè
- The main challenge in the Adam and Eve project was to have an idea that would make this product look really different from its vast competition. We achieved this by integrating the detailed aesthetic of Victorian-era scientific notebooks into a modern packaging design.Balancing the intricacy of hand-drawn illustrations with modern production methods posed technical difficulties, as did ensuring the packaging material was both sustainable and visually evocative of the period. Achieving a cohesive blend of vintage art and contemporary functionality was a significant creative hurdle.
- Ìwádìí
- There was research done by the agency's marketing department about the competition in order to see what kind of packaging exists in the Greek and international markets. The agency also looked into the kind of by-products of sun-dried figs in order to suggest to the client other products they could produce based on the figs. The research was also a design research into the packaging trends of similar products. Everything was conducted by the marketing department of the agency with the goal to differentiate the brand from its competitors in the US market.
- Ìmísí
- The Adam and Eve project draws its primary inspiration from Victorian-era scientists' and explorers' notebooks, which were filled with hand-written notes and intricate sketches documenting newly discovered species of flora and fauna. These vintage journals, combining art and science, evoke a sense of discovery and exploration. The packaging design mirrors this tradition, paying homage to the natural world and the historical methods of preserving knowledge and nature’s bounty through detailed illustrations and storytelling.
- Àkókò Iṣẹ́ Àkànṣe
- The project started in January and finished in August. It hit the US markets in September.
- Ìlànà Ìṣiṣẹ́
- This is a project with many variants and different operations. There is a doypack with string figs whith a seal that opens, there is a round pack protected by cling film containing crown figs, based of the traditional sun-dried fig Greek pack and there is a glass jar for fig spread which opens like a normal glass container.
Oníṣọwọ́
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