Piernas Largas Iṣẹ Akọkọ: Ìpádé Waini láti ọwọ́ Ian Wallace jẹ́ aṣẹ́gun olókìkí púpọ̀ ti 2025 Àmì-ẹ̀yẹ Idẹ A' Design Award nínú Ẹ̀ka Ìdíje Àpẹẹrẹ Ìdìpò.
IdẹÌdìpò· 2025
Piernas Largas Iṣẹ Akọkọ: Ìpádé Waini
látọ̀wọ́ Ian Wallace
Oníbàárà: Piernas Largas
Aṣẹ́gun Àmì-ẹ̀yẹ Idẹ A' Design Award nínú Ẹ̀ka Ìdìpò
Aṣẹ́gun Àmì Ẹ̀yẹ Tí a Jẹ́rìísí
Jẹ́rìísí Ipò Àmì Ẹ̀yẹ fún #163685Àpẹrẹ Náà
Nípa Piernas Largas Iṣẹ Akọkọ: Ìpádé Waini
Ọ̀rọ̀ Ìwé: Piernas Largas jẹ́ ìṣẹ̀dá àpò-ìdí fún oríṣi mẹ́rin ọtí waini. Ìgò kọ̀ọ̀kan ní orúkọ tirẹ̀, èrò-inú àti àwòrán tirẹ̀, tí a mú wá láti inú àwọn àwòrán àti àkókò tí àwọn ọ̀dọ́ ní Chile mọ̀ dáradára. Àwọn àwòrán aláwọ̀-mèremère wọ̀nyí ní ìlépa láti bẹ̀rẹ̀ ìjíròrò àti láti sọ ìgò náà di àkọ́kọ́-fojúsùn nínú àwọn àjọ̀dun àwùjọ. Ìgò wínní kọ̀ọ̀kan gbé 750 ml, ó ga tó 300 mm, ó sì wọ̀n 710 g. A fi aṣọ tí ń dínkù pẹ̀lú ooru tí ó fúnfún ó sì ń fara dà ìtutù firiiji bo iṣẹ́-ọnà náà. Ète náà ni láti fún àwọn eniyan ní ọ̀nà tuntun tí ó ní eré-idárayá láti fi ọtí waini hàn, ní ìyàtọ̀ sí ìgbékalẹ̀ ìbílẹ̀ ọtí waini.
Ìdánimọ̀ Náà
Nípa Àmì-ẹ̀yẹ Idẹ A' Design Award
Piernas Largas Iṣẹ Akọkọ: Ìpádé Waini jẹ́ olùborí Àmì-ẹ̀yẹ Idẹ A' Design Award, ìdánimọ̀ olókìkí gan-an tí a fún àwọn àwòṣe tó tayọ tí wọ́n yàtọ̀ nípasẹ̀ ìṣẹ̀dá, àrékérekè àti ọgbọ́n inú. Àwọn olùborí Idẹ jẹ́ àwọn ohun èlò tó ní ìjáfáfá gan-an tí wọ́n sì ní ìṣẹ̀dá tó yani lẹ́nu tí wọ́n ń ṣe ẹ̀rí ìrírí gbígbòòrò, ìrònú àti ọgbọ́n àwọn olùṣàwòṣe wọn. A retí pé Piernas Largas Iṣẹ Akọkọ: Ìpádé Waini yóò jẹ́ ohun tí a kà sí gidigidi, tí a gbóríyìn fún tí a sì nífẹ̀ẹ́, tó jẹ́ ti ọ̀jáfáfá lọ́nà tó ṣe pàtàkì tó sì ní ìmúṣẹ̀dá tuntun. Àwòṣe tó borí Àmì-ẹ̀yẹ Idẹ A' Design Award yìí ń kó àwọn ọ̀nà tó dára jùlọ nínú iṣẹ́ ọnà, sáyẹ́ǹsì, àwòṣe àti ìmọ̀-ẹ̀rọ jọ, ó sì tayọ nítorí àfiyèsí rẹ̀ sí àwọn àlàyé kékeré. Piernas Largas Iṣẹ Akọkọ: Ìpádé Waini ń tẹ́ àwọn ohun tí a nílò lọ́rùn lọ́nà àgbàyanu, ó ń fọwọ́ kan àwọn ìfẹ́ inú, ó ń gbà ọkàn ó sì ń fa ìfẹ́ láti mọ̀ mọ́ra.
Lẹ́yìn Àpẹrẹ Náà
Àkójọ Ìròyìn
Àwọn ẹ̀tọ́, àwọn ọmọ ẹgbẹ́ àti àlàyé ìmọ̀ ẹ̀rọ tí olùṣàpẹrẹ pèsè.
- Àwọn Ohun Àkànṣe
- These bottles seeks to surprise and generate a new experience for millennial wine consumers with a disruptive and creative proposal of four different types of mixology. A range of products that personifies the bottle with characteristics or typical moments that young people experience today in Chile. In each product we find a design to represent the concepts that were developed, disruptive and youthful. A new product for each moment.
- Ìwọ̀n àti Àpò
- Height 300 mm, neck height 10 mm, capacity 750 ml, internal mouth diameter 17,40 mm, maximum diameter 92,50 mm, weight 710 g.
- Àwọn Àkọlé
- Wine, Alcohol, Drink, Beverage, Bottle, Packaging, Design, Wild, Disruptive, Spirits
- Ìmọ̀-ẹ̀rọ Ìṣelọ́pọ̀
- For the development were manufactured bottles type P10 conical corona, with a capacity of 750 ml for each bottle, corona mouth, height of 300 mm, height of 10 mm chopped, inner diameter of the mouth 17,40 mm, diameter greater than 92,50 mm and a total weight of 710 g. The design was developed and incorporated into the bottle in a high quality and durable heat shrinkable resistant to refrigeration.
- Ìpèníjà Àpèsè
- Chile is known as one of the countries with the best grapes in the world, where it is a great challenge to develop a new brand. However, who really conveys an experience through the magic of chilean wine. One of the objectives was to completely break the pattern with a disruptive, youthful, happy proposals that generate funny conversations among their consumers. Concepts that break the current scheme to transform it into a world full of color and laughter.
- Ìwádìí
- Sessions of brand strategy were organized. In the first meeting, the product objectives, such as target audience and brand impressions, were discussed. The second meeting was 45 min interviews with 30 young people and families, in two categories, alcohol consumers and non consumers. To finalize the brand strategy, the data that emerged from the interviews was conceptualized. This is where the creative process of design and conceptualization was born.
- Ìmísí
- The first bottle has the name of coqueton which means flirty, it was developed as a leopard, expressing seduction. The second bottle is called wine not in reference to why not, which is the freedom to dare to break the prejudices that women feel today, to love each other as one is. The third bottle is called pierna pelua, which in Chile means hairy leg, in reference to the hippie group. The last bottle is named pierna pela, which in Chile means to kiss anyone, generating laughter among friends.
- Àkókò Iṣẹ́ Àkànṣe
- The project started in Santiago, Chile and finished in Concon, Chile and a year of production.
- Ìlànà Ìṣiṣẹ́
- Wine Mixer offers an experience for young people. A product that seeks to build loyalty and be the centerpiece of the party. Proposing different concepts in its design, to interact with consumers and produce a pleasant experience when sharing. That flirtatious people can feel proud to be the gallants of the party, that women feel free to love each other as they are, that our hippie friends vibrate with the colors and for those who give kisses at parties, a bottle full of love.
- Àwọn Ọmọ Ẹgbẹ́
- Freelance Designer: Ian Wallace
- Ìfọwọ́sí Àwòrán
- Images: Ian Wallace
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